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Business Intelligence · head to head

Board International vs Quid

Board International logo

Board International

Business Intelligence

Unified planning, budgeting and BI on a single multidimensional model

From
On request
Rated
-
Full reviewWebsite
Quid logo

Quid

Business Intelligence

Consumer and market intelligence combining social listening with unstructured text network analysis

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Board International no pricing is published, and independent estimates put year-one total cost of ownership at 150,000 to 400,000 US dollars or more once implementation is included, so budget approval requires a sales process before any real evaluation.; Quid the company has changed name twice, from NetBase to NetBase Quid to Quid, which fragments documentation, third-party comparisons and support material across three brand identities and makes older guidance unreliable.
  • They diverge on capability: Board International covers Unified model, Quid covers Social listening.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Board International and Quid actually diverge.

Attributes where Board International and Quid differ
AttributeBoard InternationalQuid
PlatformsWeb, Windows, iOS, AndroidWeb

Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Board International

  • Unified model
  • Driver-based planning
  • Scenario analysis
  • Data reader and writeback
  • Predictive forecasting
  • Self-service dashboards

Only in Quid

  • Social listening
  • Network analysis
  • Non-social data sets
  • Quid Terminal
  • Quid Monitor
  • AI agents
  • Image analytics
  • API access

What people use each for

The jobs each tool is most often brought in to do.

Board International

  • A finance function that wants budgeting and management reporting on one model rather than two integrated systemsnot Quid
  • Supply chain and demand planning where the same dimensional model must serve finance and operationsnot Quid
  • Rolling forecasts with many scenarios where spreadsheet consolidation has become the constraintnot Quid
  • An organisation replacing a large collection of Excel models with something auditable and version-controllednot Quid

Quid

  • A corporate strategy team mapping which technology clusters in a patent set are accelerating and which companies own them, before an acquisition decisionnot Board International
  • A consumer insights function that wants to know what themes drive negative sentiment about a category rather than counting mentions of its own brandnot Board International
  • An innovation group scanning research literature and startup activity for adjacent white space it has no internal expertise innot Board International
  • A brand tracking how a reputational incident propagates across news, social and forums with sentiment broken down by theme rather than by channelnot Board International

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Board International

  • No pricing is published, and independent estimates put year-one total cost of ownership at 150,000 to 400,000 US dollars or more once implementation is included, so budget approval requires a sales process before any real evaluation.
  • Implementation is heavy and normally delivered by Board professional services or a certified partner, which means the go-live date depends on a third party’s availability rather than your own team.
  • The platform requires a trained internal model owner to remain useful, and organisations that lose that person frequently find the model ossifies because nobody else can safely change it.
  • The interface is dated relative to newer planning tools, which shows up as slower adoption among business users who compare it with the consumer-grade software they use elsewhere.
  • Performance degrades on very large models, and the response to that is usually a modelling redesign delivered by a partner rather than something a customer can fix themselves.

Quid

  • The company has changed name twice, from NetBase to NetBase Quid to Quid, which fragments documentation, third-party comparisons and support material across three brand identities and makes older guidance unreliable.
  • Nothing is published on price and contracts sit well above ordinary listening tools, so the evaluation cost is high before you know whether the network analysis will actually be used.
  • The network maps require an analyst who knows how to interpret them; teams without a dedicated insights person tend to use the platform as an expensive listening tool and never touch the capability they paid for.
  • Historical data depth and source coverage are scoped per contract rather than included, so a question that needs five years of back data can require a contract amendment mid-project.
  • Social platform access is subject to the same API restrictions that affect every listening vendor, and coverage of closed networks is thinner than the marketing implies, which matters if your category lives in private communities.

Pricing, plan by plan

Board International

On request
  • Board Intelligent Planning Platform$undefined/year
    • Unified planning, reporting and analytics
    • Cloud or on-premises deployment
    • Named and concurrent user licence options

Quid

On request
  • Quid$undefined/year
    • Quid Terminal analyst workspace
    • Social listening and sentiment
    • Network analysis over patents, filings, news and research

Which should you pick?

Choose Board International if

  • You need unified model.
  • You work on Web, Windows, iOS, Android.
  • You also want driver-based planning.
Board International review

Choose Quid if

  • You need social listening.
  • You also want network analysis.
Quid review

Questions people ask

Is Board International or Quid better?
Neither clearly leads. Board International starts at On request and Quid at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Board International or Quid?
Board International starts at On request and Quid at On request.
Does Board International or Quid run on more platforms?
Board International runs on Web, Windows, iOS, Android. Quid runs on Web.
What is Board International best used for?
Board International is most often used for a finance function that wants budgeting and management reporting on one model rather than two integrated systems, supply chain and demand planning where the same dimensional model must serve finance and operations, rolling forecasts with many scenarios where spreadsheet consolidation has become the constraint, an organisation replacing a large collection of excel models with something auditable and version-controlled. Of those, a finance function that wants budgeting and management reporting on one model rather than two integrated systems and supply chain and demand planning where the same dimensional model must serve finance and operations are not what Quid is typically brought in for.
What can Board International do that Quid cannot?
Board International covers Unified model, Driver-based planning, Scenario analysis, Data reader and writeback. Quid covers Social listening, Network analysis, Non-social data sets, Quid Terminal.

Answered from the vendors’ own pages

Board International: Does Board publish pricing?

No. Licensing and implementation are both quoted, and independent estimates put per-user licensing in the low thousands of dollars per year.

Quid: Is this the same company as NetBase?

Yes. NetBase and Quid merged in 2020, traded as NetBase Quid, and now sell under the single Quid brand.

Board International: Who owns Board?

Nordic Capital holds a majority stake, with founders and management retaining significant shareholdings.

Quid: Is it a social listening tool?

It includes social listening, but the reason to buy it is the network analysis over patents, filings, news and research. If you only need social listening, cheaper tools cover it.

Board International: Is Board a BI tool or a planning tool?

Both, on one multidimensional model, which is the main argument for choosing it over separate tools.

Quid: What does it cost?

Not published. Expect an annual enterprise contract priced by seats, data sources and historical depth.

Board International: Can it be deployed on premises?

Yes, both cloud and on-premises deployments are supported.

Quid: Who uses it day to day?

Corporate insights, strategy and innovation analysts more often than social media managers. It rewards someone trained in analysis.

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