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Business Intelligence · head to head

Domo vs Yellowfin

Domo logo

Domo

Business Intelligence

Business cloud for modern enterprises

From
$30000/year
Rated
-
Full reviewWebsite
Yellowfin logo

Yellowfin

Business Intelligence

Action-based business intelligence

From
$50/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Domo pricing is not published; contracts start around $30,000 per year minimum, making budget planning difficult without a sales conversation; Yellowfin the pricing page publishes no rate, no minimum and no per-user price; every model ends in a Get Pricing form
  • They diverge on capability: Domo covers 1000+ Connectors, Yellowfin covers Automated Analysis.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Domo and Yellowfin actually diverge.

Attributes where Domo and Yellowfin differ
AttributeDomoYellowfin
Starting price$30000/year$50/month
Pricing modelUnknownsubscription
PlatformsWeb, Mobile, ApiWeb, Mobile, Embedded
Founded20102003

Identical on both: free tier (No), user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Domo

  • 1000+ Connectors
  • Real-time Data
  • Mobile BI
  • App Development
  • Facebook
  • QuickBooks
  • Workday
  • ServiceNow

Only in Yellowfin

  • Automated Analysis
  • Data Stories
  • Signals
  • Embedded Analytics
  • SQL Server
  • Oracle
  • MySQL
  • PostgreSQL

Both cover

  • Collaboration
  • Salesforce
  • Google Analytics
  • Web support
  • Mobile support

What people use each for

The jobs each tool is most often brought in to do.

Domo

  • Self-service analyticsnot Yellowfin
  • Data explorationnot Yellowfin
  • Ad-hoc reportingnot Yellowfin
  • Collaborative analysisnot Yellowfin
  • Embedded analyticsnot Yellowfin

Yellowfin

  • Embedding white-labelled dashboards and analytics into a software productnot Domo
  • Enterprise reporting with automated business monitoring and alertingnot Domo
  • Data storytelling and guided natural language querying for business usersnot Domo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Domo

  • Pricing is not published; contracts start around $30,000 per year minimum, making budget planning difficult without a sales conversation
  • Visualization customization is limited compared to specialized tools like Tableau, with rigid chart types and restricted pixel-level dashboard layouts
  • Version control and merge options for dataflows are very limited, making multi-developer projects prone to conflicts and overwrites
  • Workflows cannot be edited once deployed; any changes require rebuilding from scratch
  • Semantic layer lacks code-based governance, with metric definitions scattered inside individual cards rather than in a centralized governed location

Yellowfin

  • The pricing page publishes no rate, no minimum and no per-user price; every model ends in a Get Pricing form
  • One of the three embedded models is a revenue share, so Yellowfin takes a cut of the revenue your analytics module earns
  • Another model prices by server core, so scaling deployment hardware raises the licence cost independently of users
  • Getting a quote requires submitting a form with a marketing consent checkbox and a user-count band rather than seeing a rate card

Pricing, plan by plan

Domo

$30000/year

No published plan breakdown. See the Domo review.

Yellowfin

$50/month
  • Team$50/month
    • Dashboards
    • Stories
    • Collaboration
  • EnterpriseFree
    • Advanced Features
    • Embedding
    • Custom SLA

Which should you pick?

Choose Domo if

  • You need 1000+ connectors.
  • You work on Web, Mobile, Api.
  • You also want real-time data.
Domo review

Choose Yellowfin if

  • You need automated analysis.
  • You work on Web, Mobile, Embedded.
  • You also want data stories.
Yellowfin review

Questions people ask

Is Domo or Yellowfin better?
Neither clearly leads. Domo starts at $30000/year and Yellowfin at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Domo or Yellowfin?
Domo starts at $30000/year and Yellowfin at $50/month.
Does Domo or Yellowfin run on more platforms?
Domo runs on Web, Mobile, Api. Yellowfin runs on Web, Mobile, Embedded.
What is Domo best used for?
Domo is most often used for self-service analytics, data exploration, ad-hoc reporting, collaborative analysis. Of those, self-service analytics and data exploration are not what Yellowfin is typically brought in for.
What can Domo do that Yellowfin cannot?
Domo covers 1000+ Connectors, Real-time Data, Mobile BI, App Development. Yellowfin covers Automated Analysis, Data Stories, Signals, Embedded Analytics. Both handle Collaboration, Salesforce, Google Analytics, Web support.

Answered from the vendors’ own pages

Domo: Does Domo offer a free tier or trial?

Domo does not publish pricing on its website and does not offer a standard free tier. The platform uses a consumption-based credit model with minimum viable deployments starting around $30,000 per year. A free trial may be available upon request from the sales team.

Source
Yellowfin: What pricing models does Yellowfin offer?

Yellowfin offers three flexible models for embedded analytics: Aligned Utility Model (price per unit), Revenue Share Model (based on analytics revenue value), and Server Core (fixed price based on server deployment).

Source
Domo: What data sources can Domo connect to?

Domo connects to over 1,000 pre-built connectors covering cloud applications, databases, advertising platforms, file services, spreadsheets, enterprise systems, and data warehouses. Custom integrations are possible via API.

Source
Yellowfin: Is Yellowfin pricing predictable and scalable?

Yes, Yellowfin pricing is simple, predictable and scalable with no hidden costs or surprises.

Source
Domo: Can I self-host Domo or is it cloud-only?

Domo is a fully cloud-native, SaaS platform with no self-hosted option available. All data and applications run on Domo's cloud infrastructure.

Source
Yellowfin: Are there limits on user access or development environments?

No limitations exist on access to functionality across users. There are also no limits on dev and test licenses, ensuring DevOps is covered.

Source
Domo: What does the credit-based pricing model mean?

Domo charges credits based on data consumption and platform activity. One credit roughly equals processing one million rows of data, though actual burn rate varies with workflows. Users purchase credit packages providing team access with unlimited user seats; only activity consumes credits, not dashboards or team size.

Source
Domo: Does Domo include AI features and what do they cost?

Domo AI features are free as part of your contract, including DomoGPT for AI chat queries. Premium AI capabilities are available through Domo AI Pro, which uses consumption-based pricing on a per-use basis.

Source
Domo: Can multiple teams collaborate on the same dashboard in Domo?

Yes, Domo supports team collaboration on shared dashboards and datasets. However, version control and merge capabilities for dataflows are limited, which can cause conflicts when multiple developers work on the same project.

Source
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