Softwr

Business Intelligence · head to head

Mode vs Quid

Mode logo

Mode

Business Intelligence

Collaborative analytics for data teams

From
Free
Rated
-
Full reviewWebsite
Quid logo

Quid

Business Intelligence

Consumer and market intelligence combining social listening with unstructured text network analysis

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Mode has a free tier, so it costs nothing to try first.
  • Each has a real cost: Mode free tier limited to 4GB RAM and 1 CPU for SQL notebooks, insufficient for large datasets; Quid the company has changed name twice, from NetBase to NetBase Quid to Quid, which fragments documentation, third-party comparisons and support material across three brand identities and makes older guidance unreliable.
  • They diverge on capability: Mode covers SQL Editor, Quid covers Social listening.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Mode and Quid actually diverge.

Attributes where Mode and Quid differ
AttributeModeQuid
Starting priceFreeOn request
Pricing modelsubscriptionquote
Free tierYesNo
Founded2013Unknown

Identical on both: platforms (Web), user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Mode

  • SQL Editor
  • Python/R Notebooks
  • Interactive Reports
  • Version Control
  • Scheduling
  • Snowflake
  • Redshift
  • BigQuery

Only in Quid

  • Social listening
  • Network analysis
  • Non-social data sets
  • Quid Terminal
  • Quid Monitor
  • AI agents
  • Image analytics
  • API access

What people use each for

The jobs each tool is most often brought in to do.

Mode

  • Self-service analyticsnot Quid
  • Data explorationnot Quid
  • Ad-hoc reportingnot Quid
  • Collaborative analysisnot Quid
  • Embedded analyticsnot Quid

Quid

  • A corporate strategy team mapping which technology clusters in a patent set are accelerating and which companies own them, before an acquisition decisionnot Mode
  • A consumer insights function that wants to know what themes drive negative sentiment about a category rather than counting mentions of its own brandnot Mode
  • An innovation group scanning research literature and startup activity for adjacent white space it has no internal expertise innot Mode
  • A brand tracking how a reputational incident propagates across news, social and forums with sentiment broken down by theme rather than by channelnot Mode

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Mode

  • Free tier limited to 4GB RAM and 1 CPU for SQL notebooks, insufficient for large datasets
  • Requires SQL knowledge for most analysis tasks, creating dependency on technical resources
  • Paid plan pricing not publicly listed; requires sales consultation
  • Recently acquired by ThoughtSpot in 2026, creating product direction uncertainty
  • Limited customization options for visual aspects and embedded analytics

Quid

  • The company has changed name twice, from NetBase to NetBase Quid to Quid, which fragments documentation, third-party comparisons and support material across three brand identities and makes older guidance unreliable.
  • Nothing is published on price and contracts sit well above ordinary listening tools, so the evaluation cost is high before you know whether the network analysis will actually be used.
  • The network maps require an analyst who knows how to interpret them; teams without a dedicated insights person tend to use the platform as an expensive listening tool and never touch the capability they paid for.
  • Historical data depth and source coverage are scoped per contract rather than included, so a question that needs five years of back data can require a contract amendment mid-project.
  • Social platform access is subject to the same API restrictions that affect every listening vendor, and coverage of closed networks is thinner than the marketing implies, which matters if your category lives in private communities.

Pricing, plan by plan

Mode

Free
  • FreeFree
    • SQL Editor
    • Python/R Notebooks
    • Basic Charts
  • Business$65/month
    • Advanced Visualizations
    • Collaboration
    • Integrations

Quid

On request
  • Quid$undefined/year
    • Quid Terminal analyst workspace
    • Social listening and sentiment
    • Network analysis over patents, filings, news and research

Which should you pick?

Choose Mode if

  • You need sql editor.
  • You want to start without paying.
  • You also want python/r notebooks.
Mode review

Choose Quid if

  • You need social listening.
  • You also want network analysis.
Quid review

Questions people ask

Is Mode or Quid better?
Neither clearly leads. Mode starts at Free and Quid at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Mode or Quid?
Mode has a free tier; the other does not. Paid plans start at Free for Mode and On request for Quid.
Does Mode or Quid run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Mode for free?
Yes. Mode has a free tier, so you can try it without paying. Quid starts at On request.
What is Mode best used for?
Mode is most often used for self-service analytics, data exploration, ad-hoc reporting, collaborative analysis. Of those, self-service analytics and data exploration are not what Quid is typically brought in for.
What can Mode do that Quid cannot?
Mode covers SQL Editor, Python/R Notebooks, Interactive Reports, Version Control. Quid covers Social listening, Network analysis, Non-social data sets, Quid Terminal.

Answered from the vendors’ own pages

Mode: What languages does Mode support for analysis?

Mode notebooks support SQL, Python (3.11 with pandas, NumPy, scikit-learn, matplotlib), and R (4.2.0 with ggplot2, dplyr, tidyr). Both Python and R allow additional library installation at runtime.

Source
Quid: Is this the same company as NetBase?

Yes. NetBase and Quid merged in 2020, traded as NetBase Quid, and now sell under the single Quid brand.

Mode: Can I integrate Mode notebook results into reports?

Yes. Mode allows adding notebook cell results directly to reports, with synchronized scheduling so reports re-run to keep data current.

Source
Quid: Is it a social listening tool?

It includes social listening, but the reason to buy it is the network analysis over patents, filings, news and research. If you only need social listening, cheaper tools cover it.

Mode: Does Mode support collaborative analysis?

Yes. Mode notebooks provide moveable code blocks and markdown cells enabling exploratory analysis and team collaboration on data queries and visualizations.

Source
Quid: What does it cost?

Not published. Expect an annual enterprise contract priced by seats, data sources and historical depth.

Quid: Who uses it day to day?

Corporate insights, strategy and innovation analysts more often than social media managers. It rewards someone trained in analysis.

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