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Software · head to head

Productboard vs Asana

Productboard logo

Productboard

Software

Product management system that helps you understand what customers need

From
Free
Rated
-
Full reviewWebsite
Asana logo

Asana

Software

Manage your team's work, projects, & tasks online

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Productboard per-maker pricing escalates quickly for larger product organizations; Asana the free Personal tier is capped at 2 users, so it does not cover a small team
  • They diverge on capability: Productboard covers Customer insights portal, Asana covers Multiple project views.

Where they differ

Only the attributes on which Productboard and Asana actually diverge.

Attributes where Productboard and Asana differ
AttributeProductboardAsana
PlatformsWeb, Mobile, APIWeb, iOS, Android
Founded20142008

Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Productboard

  • Customer insights portal
  • Feature prioritization
  • Dynamic roadmaps
  • User feedback management
  • Product hierarchy
  • Custom scoring
  • Release planning
  • Stakeholder alignment

Only in Asana

  • Multiple project views
  • Task dependencies
  • Milestones
  • Portfolios
  • Goals & OKRs
  • Workflow automation
  • Resource management
  • Reporting dashboards

Both cover

  • Slack
  • Salesforce
  • Microsoft Teams
  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Productboard

  • Product roadmappingnot Asana
  • Feature prioritizationnot Asana
  • Customer feedback managementnot Asana
  • Stakeholder alignmentnot Asana
  • Product strategynot Asana

Asana

  • Project planning & trackingnot Productboard
  • Campaign managementnot Productboard
  • Product launchesnot Productboard
  • Event planningnot Productboard
  • Agile & Scrum managementnot Productboard

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Productboard

  • Per-maker pricing escalates quickly for larger product organizations
  • Connection to Jira often functions as one-way integration with limitations
  • Manual feedback collection processes are time-consuming and error-prone
  • Lacks strategic product management functions beyond feedback centralization

Asana

  • The free Personal tier is capped at 2 users, so it does not cover a small team
  • Timeline and Gantt views, reporting dashboards and time tracking all require Starter at $10.99 per user per month
  • Portfolios, goals, workload management and approvals need Advanced at $24.99 per user per month
  • Salesforce, Tableau and Power BI integrations are Advanced or above
  • Monthly billing costs more, at $13.49 and $30.49 against the annual rates

Pricing, plan by plan

Productboard

Free
  • StarterFree
    • 50 feedback notes
    • 1 Teamspace
    • 1 Objective
  • Spark$15/month
    • Feedback portal
    • Prioritization boards
    • Roadmap views

Asana

Free

No published plan breakdown. See the Asana review.

Which should you pick?

Choose Productboard if

  • You need customer insights portal.
  • You want to start without paying.
  • You work on Web, Mobile, API.
  • You also want feature prioritization.
Productboard review

Choose Asana if

  • You need multiple project views.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want task dependencies.
Asana review

Questions people ask

Is Productboard or Asana better?
Neither clearly leads. Productboard starts at Free and Asana at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Productboard or Asana?
Productboard starts at Free and Asana at Free.
Does Productboard or Asana run on more platforms?
Productboard runs on Web, Mobile, API. Asana runs on Web, iOS, Android.
Can I use Productboard for free?
Both have a free tier, so you can try either at no cost before committing.
What is Productboard best used for?
Productboard is most often used for product roadmapping, feature prioritization, customer feedback management, stakeholder alignment. Of those, product roadmapping and feature prioritization are not what Asana is typically brought in for.
What can Productboard do that Asana cannot?
Productboard covers Customer insights portal, Feature prioritization, Dynamic roadmaps, User feedback management. Asana covers Multiple project views, Task dependencies, Milestones, Portfolios. Both handle Slack, Salesforce, Microsoft Teams, SOC2.

Answered from the vendors’ own pages

Productboard: What is included in the Spark plan?

Productboard Spark at USD 15/maker/month (annual) or USD 19/maker/month (monthly) includes the feedback portal, prioritization boards, roadmap views, and AI features. Spark includes 250 AI credits per maker per month.

Source
Asana: Does Asana have a free tier?

Yes. Asana offers a free Personal plan for up to 2 users, plus free trial access to paid plans.

Source
Productboard: Is there a free plan available?

Yes. Productboard offers a free Starter plan with 50 feedback notes, 1 Teamspace, 1 Objective, and 1 Product Portal.

Source
Asana: What is the starting price for Asana paid plans?

Asana Starter plan begins at $10.99 per user per month when billed annually, or $13.49 per user when billed monthly.

Source
Productboard: How many AI credits do new users get?

New signups receive 150 free AI credits to trial AI features, plus the included 250 credits per maker per month on paid plans.

Source
Asana: Does Asana integrate with other work tools?

Yes. Asana offers 200+ integrations including Slack, Google Workspace, Microsoft Teams, Salesforce, Jira, and Zoom.

Source
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Related pages

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