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Technology · head to head

Jira vs Productboard

Jira logo

Jira

Technology

The #1 software development tool used by agile teams

From
Free
Rated
-
Productboard logo

Productboard

Technology

Product management system that helps you understand what customers need

From
Free
Rated
-

The short version

  • Each has a real cost: Jira free tier strictly limited to 10 users with only 2 GB storage; unsuitable for growing teams; Productboard per-maker pricing escalates quickly for larger product organizations
  • They diverge on capability: Jira covers Scrum boards, Productboard covers Customer insights portal.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Jira and Productboard actually diverge.

Attributes where Jira and Productboard differ
AttributeJiraProductboard
Pricing modelsubscriptionUnknown
PlatformsCloud, WebWeb, Mobile, API
Founded20022014

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Technology).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Jira

  • Scrum boards
  • Kanban boards
  • Roadmaps
  • Agile reporting
  • Custom workflows
  • Issue tracking
  • Sprint planning
  • DevOps integration

Only in Productboard

  • Customer insights portal
  • Feature prioritization
  • Dynamic roadmaps
  • User feedback management
  • Product hierarchy
  • Custom scoring
  • Release planning
  • Stakeholder alignment

Both cover

  • GitHub
  • Slack
  • Microsoft Teams
  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Jira

  • Software development teams leveraging AI-powered Rovo for trend analysis and bottleneck identificationnot Productboard
  • Organisations requiring integrated issue tracking, project planning, and team alignment toolsnot Productboard
  • Enterprises with 1,000+ users needing advanced analytics, security controls, and custom deployment optionsnot Productboard

Productboard

  • Product roadmappingnot Jira
  • Feature prioritizationnot Jira
  • Customer feedback managementnot Jira
  • Stakeholder alignmentnot Jira
  • Product strategynot Jira

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Jira

  • Free tier strictly limited to 10 users with only 2 GB storage; unsuitable for growing teams
  • Per-seat pricing ($7.91–$14.54/user/month) accumulates significantly for large teams; 50-person team costs £3,955–7,270 monthly
  • Enterprise tier requires annual billing and sales contact; no transparent per-user pricing available
  • Premium features (cross-team planning, advanced automation) available only at $14.54/user/month tier or above

Productboard

  • Per-maker pricing escalates quickly for larger product organizations
  • Connection to Jira often functions as one-way integration with limitations
  • Manual feedback collection processes are time-consuming and error-prone
  • Lacks strategic product management functions beyond feedback centralization

Pricing, plan by plan

Jira

Free
  • FreeFree
    • Up to 10 users
    • 2 GB storage
    • 100 automation rule runs per month
  • Standard$7.91/user/month
    • Up to 100,000 users per site
    • 250 GB storage
    • 1,700 automation rule runs per month
  • Premium$14.54/user/month
    • Unlimited storage
    • 1,000 rule runs per month per paid user
    • 70 credits per user monthly for Rovo
  • Enterprise$null/custom
    • 150 credits per user monthly for Rovo
    • Multiple sites (up to 150)
    • Unlimited automation rule runs

Productboard

Free
  • StarterFree
    • 50 feedback notes
    • 1 Teamspace
    • 1 Objective
  • Spark$15/month
    • Feedback portal
    • Prioritization boards
    • Roadmap views

Which should you pick?

Choose Jira if

  • You need scrum boards.
  • You want to start without paying.
  • You work on Cloud, Web.
  • You also want kanban boards.

Choose Productboard if

  • You need customer insights portal.
  • You want to start without paying.
  • You work on Web, Mobile, API.
  • You also want feature prioritization.

Questions people ask

Is Jira or Productboard better?
Neither clearly leads. Jira starts at Free and Productboard at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Jira or Productboard?
Jira starts at Free and Productboard at Free.
Does Jira or Productboard run on more platforms?
Jira runs on Cloud, Web. Productboard runs on Web, Mobile, API.
Can I use Jira for free?
Both have a free tier, so you can try either at no cost before committing.
What is Jira best used for?
Jira is most often used for software development teams leveraging ai-powered rovo for trend analysis and bottleneck identification, organisations requiring integrated issue tracking, project planning, and team alignment tools, enterprises with 1,000+ users needing advanced analytics, security controls, and custom deployment options. Of those, software development teams leveraging ai-powered rovo for trend analysis and bottleneck identification and organisations requiring integrated issue tracking, project planning, and team alignment tools are not what Productboard is typically brought in for.
What can Jira do that Productboard cannot?
Jira covers Scrum boards, Kanban boards, Roadmaps, Agile reporting. Productboard covers Customer insights portal, Feature prioritization, Dynamic roadmaps, User feedback management. Both handle GitHub, Slack, Microsoft Teams, SOC2.

Answered from the vendors’ own pages

Jira: What is Jira's free tier?

Jira's Free plan supports up to 10 users, includes 2 GB storage, allows 100 automation rule runs per month, and provides community support only. Ideal for small teams or evaluation.

Source
Productboard: What is included in the Spark plan?

Productboard Spark at USD 15/maker/month (annual) or USD 19/maker/month (monthly) includes the feedback portal, prioritization boards, roadmap views, and AI features. Spark includes 250 AI credits per maker per month.

Source
Jira: How much does Jira Standard cost?

Jira Standard costs $7.91 per user per month and includes 250 GB storage, 1,700 automation rule runs per month, Rovo Search/Chat/Agents, and 9/5 regional support with 2-hour response time for critical issues.

Source
Productboard: Is there a free plan available?

Yes. Productboard offers a free Starter plan with 50 feedback notes, 1 Teamspace, 1 Objective, and 1 Product Portal.

Source
Jira: What is included in Jira Premium?

Jira Premium costs $14.54 per user per month and includes unlimited storage, 1,000 rule runs per user per month, 70 monthly Rovo credits, 24/7 support with 1-hour critical response, and 99.9% uptime SLA.

Source
Productboard: How many AI credits do new users get?

New signups receive 150 free AI credits to trial AI features, plus the included 250 credits per maker per month on paid plans.

Source
Jira: Does Jira offer an Enterprise plan?

Yes, Jira Enterprise is available with custom pricing (contact sales). It includes up to 150 sites, 150 monthly Rovo credits per user, unlimited automation runs, 24/7 support with 30-minute critical response, and 99.95% uptime SLA.

Source
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