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Social Media · head to head

Planoly vs YouScan

Planoly logo

Planoly

Social Media

Visual social media planning, scheduling, and link-in-bio platform

From
$14/month
Rated
-
Full reviewWebsite
YouScan logo

YouScan

Social Media

Social listening with image recognition, priced from $499 a month with a hard limit on search topics

From
$499/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Planoly the free mobile app tier is limited to 10 uploads per month, too low for active accounts.; YouScan the binding constraint on the published plan is search topics, not mentions: three topics on Starter 3 forces agencies to merge unrelated clients into a single query, which corrupts reporting and pushes them to the quote-only tier.
  • They diverge on capability: Planoly covers Visual grid planning, YouScan covers Visual Insights.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Planoly and YouScan actually diverge.

Attributes where Planoly and YouScan differ
AttributePlanolyYouScan
Starting price$14/month$499/month
Pricing modelsubscriptionPer month by mention volume and search topics
Platformsweb, ios, androidWeb

Identical on both: free tier (No), user rating (Not yet rated), category (Social Media).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Planoly

  • Visual grid planning
  • Auto-posting
  • AI content ideas
  • Link in bio
  • DM and comment automation
  • Media library
  • Analytics

Only in YouScan

  • Visual Insights
  • Insights Copilot
  • Audience Insights
  • Auto-Categories
  • Sentiment analysis
  • Audio and video monitoring
  • Smart alerts and automation
  • Social Intelligence API

What people use each for

The jobs each tool is most often brought in to do.

Planoly

  • Planning an Instagram feed grid before postingnot YouScan
  • Scheduling and auto-publishing across multiple social networksnot YouScan
  • Selling digital products or merch via a link-in-bio pagenot YouScan
  • Automating Instagram DM replies for lead capturenot YouScan
  • Managing content for multiple clients as an agencynot YouScan

YouScan

  • A drinks or snack brand that needs to find product placement in user photos where nobody typed the brand name.not Planoly
  • A consumer marketing team wanting demographic profiles of who is discussing a campaign, not just how many mentions it generated.not Planoly
  • A support operation routing complaints found on social straight into Zendesk or Freshdesk as tickets.not Planoly
  • A brand tracking sentiment across several languages in Central and Eastern Europe where larger vendors have thinner source coverage.not Planoly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Planoly

  • The free mobile app tier is limited to 10 uploads per month, too low for active accounts.
  • Additional social sets and team seats require paid add-ons rather than being included at higher volumes.
  • Auto-posting to some platforms requires a push notification and manual tap to finish publishing rather than being fully automatic.
  • Advanced monetization and automation features are gated behind paid plans with no lower-cost equivalent.

YouScan

  • The binding constraint on the published plan is search topics, not mentions: three topics on Starter 3 forces agencies to merge unrelated clients into a single query, which corrupts reporting and pushes them to the quote-only tier.
  • Unlimited means sampled, not complete: high-volume topics collect every nth mention and analytics are extrapolated, so the top tier structurally cannot deliver exhaustive capture for legal or crisis forensic use.
  • Sampling frequency is fixed at topic creation and cannot be changed, so a wrong initial choice means building a new topic and losing historical continuity in the data you have already paid to collect.
  • Instagram coverage is structurally partial because it depends on hashtags being present, and channel-based Instagram history is capped at twelve months back, so caption-free visual mentions are undercounted.
  • Visual Insights and Audience Insights, the two capabilities that most differentiate the product, are only included on the quote-only Unlimited tier, so the published $499 price does not buy the reason you came.
  • Billing is annual only at the published tier with no monthly-rolling option and no published overage schedule, so the cost of a volume spike is unknown until you negotiate it.
  • X coverage now depends on constrained paid API access, which combined with sampling makes historic post depth the weakest part of the archive relative to Brandwatch or Talkwalker.

Pricing, plan by plan

Planoly

$14/month
  • Starter$14/month
    • 1 social set
    • Unlimited uploads
    • 1 user
  • Growth$24/month
    • 2 social sets
    • Unlimited uploads
    • 2 users
  • Pro$47/month
    • 6 social sets
    • Unlimited uploads
    • 6 users

YouScan

$499/month
  • Starter 3$499/month
    • Billed annually
    • Up to 15,000 mentions per month
    • 3 text search topics
  • Unlimited$undefined/month
    • Unlimited sampled mentions
    • Unlimited search topics, users and alert rules
    • Visual Insights included

Which should you pick?

Choose Planoly if

  • You need visual grid planning.
  • You work on web, ios, android.
  • You also want auto-posting.
Planoly review

Choose YouScan if

  • You need visual insights.
  • You also want insights copilot.
YouScan review

Questions people ask

Is Planoly or YouScan better?
Neither clearly leads. Planoly starts at $14/month and YouScan at $499/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Planoly or YouScan?
Planoly starts at $14/month and YouScan at $499/month.
Does Planoly or YouScan run on more platforms?
Planoly runs on web, ios, android. YouScan runs on Web.
What is Planoly best used for?
Planoly is most often used for planning an instagram feed grid before posting, scheduling and auto-publishing across multiple social networks, selling digital products or merch via a link-in-bio page, automating instagram dm replies for lead capture. Of those, planning an instagram feed grid before posting and scheduling and auto-publishing across multiple social networks are not what YouScan is typically brought in for.
What can Planoly do that YouScan cannot?
Planoly covers Visual grid planning, Auto-posting, AI content ideas, Link in bio. YouScan covers Visual Insights, Insights Copilot, Audience Insights, Auto-Categories.

Answered from the vendors’ own pages

Planoly: Does Planoly offer a free trial?

All paid plans include a 14-day free trial before users are charged, letting new users test scheduling and link-in-bio features first.

Source
YouScan: Does the Unlimited plan really collect every mention?

No. It collects a sample of high-volume topics and extrapolates the analytics. Ask for the sampling ratio in writing if completeness matters.

Planoly: What are Planoly's pricing tiers?

Planoly offers Starter ($14/mo), Growth ($24/mo), and Pro ($47/mo) monthly plans, with lower per-month rates if billed annually; each tier increases the number of social sets and users included.

Source
YouScan: Is Visual Insights on the $499 plan?

No. Visual Insights and Audience Insights are included on the Unlimited tier only, which is quoted rather than published.

Planoly: Can I cancel or change my Planoly plan anytime?

Plans can be upgraded, downgraded, or canceled at any time according to Planoly's pricing page.

Source
YouScan: Was YouScan affected by the war in Ukraine?

It was founded in Kyiv but contracts through a Cyprus entity and moved infrastructure to Azure West Europe. It exited the Russian market entirely, liquidating both Russian entities by mid-2024, and now contractually bars customers with Russian Federation connections.

Planoly: Is there a free version of Planoly?

A free mobile app tier exists with a limit of 10 uploads per month; full scheduling features require a paid plan.

Source
YouScan: Can I pay monthly?

Not at the published tier. Starter 3 is $499 a month billed annually.

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