Software · head to head
Metricool vs Vectr

Metricool
Software
All-in-one platform to plan, publish, and analyze social media content
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Metricool full Twitter/X analytics and post approval workflows are locked behind the Advanced plan.; Vectr performance issues: slowness during edits is a recurring complaint, especially problematic for complex designs
- They diverge on capability: Metricool covers Content Planner, Vectr covers Vector drawing.
Where they differ
Only the attributes on which Metricool and Vectr actually diverge.
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Metricool
- Content Planner
- Analytics & Competitor Analysis
- Automated Reporting
- Unified Inbox
- Ads Management
- SmartLinks
- AI Assistant
Only in Vectr
- Vector drawing
- Shape tools
- Typography
- Gradient tools
- Real-time collaboration
- Cloud storage
- Export options
- Simple interface
What people use each for
The jobs each tool is most often brought in to do.
Metricool
- Scheduling posts across multiple social networksnot Vectr
- Tracking competitor social performancenot Vectr
- Automating client and team reportsnot Vectr
- Managing paid social ad campaignsnot Vectr
- Building a link-in-bio landing pagenot Vectr
Vectr
- Logo designnot Metricool
- Vector illustrationnot Metricool
- Web graphicsnot Metricool
- Learning designnot Metricool
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Metricool
- Full Twitter/X analytics and post approval workflows are locked behind the Advanced plan.
- Unlimited scheduling on paid plans is still capped by an undisclosed fair use policy.
- Free plan is limited to a single brand and 20 posts per month.
- API access is only available on the top Advanced tier.
Vectr
- Performance issues: slowness during edits is a recurring complaint, especially problematic for complex designs
- Limited advanced features: lacks some features available in paid tools like Adobe Illustrator including complex shape manipulation
- Internet dependency: requires constant internet connection with no offline capabilities limiting use in unreliable connectivity areas
- Limited export options: fewer export formats compared to other vector graphics software
- Limited integration: does not offer seamless integration with other design tools and lacks third-party extension support
Pricing, plan by plan
Metricool
Free- FreeFree
- 1 brand
- 20 posts/month
- 5 competitor profiles
- Starter$20/month
- Up to 10 brands
- Unlimited publishing (fair use)
- 100 competitor profiles
- Advanced$53/month
- Up to 50 brands
- Team management and post approval
- Full Twitter/X analytics
Vectr
Free- FreeFree
- 1GB storage
- Basic tools
- Limited AI credits
- Plus$1.99/month
- 1GB storage
- 600 AI credits
- Single-session access
- Premium$4.99/month
- 5GB storage
- 2,400 AI credits
- Three concurrent sessions
Which should you pick?
Choose Metricool if
- You need content planner.
- You want to start without paying.
- You work on web, ios, android, api.
- You also want analytics & competitor analysis.
Choose Vectr if
- You need vector drawing.
- You want to start without paying.
- You work on Web, Windows, macOS, Linux, Chromebook.
- You also want shape tools.
Questions people ask
- Is Metricool or Vectr better?
- Neither clearly leads. Metricool starts at Free and Vectr at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Metricool or Vectr?
- Metricool starts at Free and Vectr at Free.
- Does Metricool or Vectr run on more platforms?
- Metricool runs on web, ios, android, api. Vectr runs on Web, Windows, macOS, Linux, Chromebook.
- Can I use Metricool for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Metricool best used for?
- Metricool is most often used for scheduling posts across multiple social networks, tracking competitor social performance, automating client and team reports, managing paid social ad campaigns. Of those, scheduling posts across multiple social networks and tracking competitor social performance are not what Vectr is typically brought in for.
- What can Metricool do that Vectr cannot?
- Metricool covers Content Planner, Analytics & Competitor Analysis, Automated Reporting, Unified Inbox. Vectr covers Vector drawing, Shape tools, Typography, Gradient tools.
Answered from the vendors’ own pages
Metricool: Is there a free plan, and what are its limits?
Metricool's Free plan supports 1 brand, up to 20 posts per month, 5 competitor profiles, and 30 days of analytics history.
SourceVectr: Is Vectr free to use?
Vectr offers a free plan with 1GB storage, basic tools, and limited AI credits for essential vector editing. Paid Plus and Premium plans provide additional storage, AI credits, and concurrent sessions.
SourceMetricool: What does Metricool cost?
Starter runs from about $20/month and Advanced from about $53/month (billed annually, with monthly billing also available); a Custom tier is available on request.
SourceVectr: Can you collaborate in real-time with Vectr?
Yes, Vectr features built-in real-time collaboration with live workspace sharing through custom URLs and integrated chat for team communication, enabling distributed creative teamwork.
SourceMetricool: How is usage metered?
Plans limit the number of connected brands and competitor profiles; scheduling is unlimited on paid plans but subject to a fair use policy.
SourceVectr: Does Vectr require an internet connection?
Yes, Vectr requires constant internet connection as it is cloud-based. It does not have offline capabilities, which can be limiting for users in areas with unreliable connectivity.
SourceVectr: What file formats can you export from Vectr?
Vectr supports exporting in SVG, PNG, JPG, and Vectr SVG formats. Compared to other vector graphics software, export options are somewhat limited.
SourceRelated pages
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