Softwr

Marketing · head to head

Matomo vs n8n

Matomo logo

Matomo

Marketing

Privacy-focused web analytics

From
Free
Rated
-
Full reviewWebsite
n8n logo

n8n

Automation Integration

The fair-code workflow automation tool

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Matomo the self hosted Community Edition is free but excludes A/B testing, heatmaps, session recording, cohorts, crash analytics and multi channel attribution, all of which are paid plugins; n8n starter tier limited to 1 project and 5 concurrent executions
  • They diverge on capability: Matomo covers Web analytics, n8n covers Workflow automation.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Matomo and n8n actually diverge.

Attributes where Matomo and n8n differ
AttributeMatomon8n
Pricing modelfreemiumsubscription
PlatformsWeb, On-premiseWeb, Docker, Self-hosted
CategoryMarketingAutomation Integration
Founded20072019

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Matomo

  • Web analytics
  • Real-time reports
  • Custom dimensions
  • Goal tracking
  • E-commerce tracking
  • Google Search Console
  • Privacy-focused
  • On-premise deployment

Only in n8n

  • Workflow automation
  • Visual editor
  • Conditional execution
  • Looping
  • Error handling
  • Scheduling
  • Webhooks
  • REST API

Both cover

  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Matomo

  • Privacy focused web analytics as an alternative to Google Analyticsnot n8n
  • Self hosting analytics so visitor data stays on owned infrastructurenot n8n

n8n

  • Building AI agents and workflow automation for technical teamsnot Matomo
  • Visual workflow design with capability to write custom JavaScript or Python codenot Matomo
  • Enterprise deployments with self-hosted or cloud optionsnot Matomo
  • Integrating 500+ pre-built applications with custom API connectionsnot Matomo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Matomo

  • The self hosted Community Edition is free but excludes A/B testing, heatmaps, session recording, cohorts, crash analytics and multi channel attribution, all of which are paid plugins
  • Premium plugin bundles for self hosted installs run from 275 EUR a month for 4 users to 3,400 EUR for 50
  • Cloud pricing is banded by monthly hits, and anything above 10 million requires contacting sales
  • Self hosting places all operation and upgrades on the operator while still needing paid plugins for the advanced features

n8n

  • Starter tier limited to 1 project and 5 concurrent executions
  • Starter and Pro tiers restricted to Cloud hosting only, not self-hosted
  • Business tier requires 6 months minimum commitment at €667/month
  • SSO/SAML/LDAP authentication requires Business or Enterprise tier
  • Dedicated support with SLA available only on Enterprise plan

Pricing, plan by plan

Matomo

Free
  • Self-hostedFree
    • Open-source
    • Full analytics
    • Privacy-focused

n8n

Free
  • CommunityFree
    • Free self-hosted version on GitHub
    • Open source
  • Starter$20/month
    • 2,500 workflow executions
    • 5 concurrent executions
    • 2,300 AI credits/month
  • Pro$50/month
    • 10,000 workflow executions
    • 20 concurrent executions
    • 13,700 AI credits/month
  • Business$667/month
    • 40,000 workflow executions
    • Self-hosted option
    • 6 shared projects

Which should you pick?

Choose Matomo if

  • You need web analytics.
  • You want to start without paying.
  • You work on Web, On-premise.
  • You also want real-time reports.
Matomo review

Choose n8n if

  • You need workflow automation.
  • You want to start without paying.
  • You work on Web, Docker, Self-hosted.
  • You also want visual editor.
n8n review

Questions people ask

Is Matomo or n8n better?
Neither clearly leads. Matomo starts at Free and n8n at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Matomo or n8n?
Matomo starts at Free and n8n at Free.
Does Matomo or n8n run on more platforms?
Matomo runs on Web, On-premise. n8n runs on Web, Docker, Self-hosted.
Can I use Matomo for free?
Both have a free tier, so you can try either at no cost before committing.
What is Matomo best used for?
Matomo is most often used for privacy focused web analytics as an alternative to google analytics, self hosting analytics so visitor data stays on owned infrastructure. Of those, privacy focused web analytics as an alternative to google analytics and self hosting analytics so visitor data stays on owned infrastructure are not what n8n is typically brought in for.
What can Matomo do that n8n cannot?
Matomo covers Web analytics, Real-time reports, Custom dimensions, Goal tracking. n8n covers Workflow automation, Visual editor, Conditional execution, Looping. Both handle Cloud deployment.

Answered from the vendors’ own pages

Matomo: How much does Matomo cost?

Matomo Cloud starts at EUR 29 per month for the Starter plan, which covers 50,000 hits per month. Matomo On-Premise has a free Community edition, with paid bundles from EUR 275 per month for up to 5M hits and 4 users.

Source
n8n: Is there a free version of n8n?

Yes, n8n Community Edition is free and open-source, available for self-hosting on GitHub with unlimited users and workflows.

Source
Matomo: Is Matomo free?

The On-Premise Community edition is free forever with unlimited users and hits, supported through the forum only. Matomo Cloud is a paid service, though a free trial with access to all core features is offered.

Source
n8n: What is the difference between n8n plans?

Plans differ by monthly workflow executions (2,500 for Starter, 10,000 for Pro, 40,000 for Business), concurrent execution limits, AI credits, and shared project counts.

Source
Matomo: What is the difference between Matomo Cloud and On-Premise?

Cloud plans include hosting, maintenance, automatic updates and daily backups, priced by monthly hits from EUR 29. On-Premise is self-hosted, free in its Community edition, with paid bundles adding support and higher user counts.

Source
n8n: Does n8n offer annual billing discounts?

Yes, n8n offers 17% off when billing annually instead of monthly, and provides a Startup Plan at 50% off Business pricing for companies under 20 employees.

Source
Matomo: How many hits do the Matomo On-Premise bundles cover?

The Team bundle covers up to 5M hits per month and 4 users at EUR 275 per month. Business covers up to 30M hits and 20 users at EUR 1,450. Enterprise covers up to 100M hits and 50 users at EUR 3,400.

Source
Share

Related pages

More on Matomo

More on n8n

Keep looking

Other head to heads