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Software · head to head

LeadSquared vs Keap

LeadSquared logo

LeadSquared

Software

Indian marketing automation and CRM platform for lead management

From
On request
Rated
-
Keap logo

Keap

Software

CRM and marketing automation for small business

From
$29/month
Rated
-

The short version

  • Each has a real cost: LeadSquared both published plans cap seats at just 2 users, so any team larger than that must move to an unpublished custom plan; Keap the entry price is $299 a month and includes only 2 user licences, with each additional user at $39 a month

Where they differ

Only the attributes on which LeadSquared and Keap actually diverge.

Attributes where LeadSquared and Keap differ
AttributeLeadSquaredKeap
Starting priceOn request$29/month
PlatformsWebWeb, Ios, Android
FoundedUnknown2000

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in LeadSquared

Nothing recorded that Keap does not also cover.

Only in Keap

  • Contact management
  • Pipeline management
  • Email marketing
  • Marketing automation
  • Sales automation
  • Reporting
  • Zapier
  • Slack

What people use each for

The jobs each tool is most often brought in to do.

LeadSquared

No use cases recorded yet. See the LeadSquared review.

Keap

  • CRM with built in marketing automation for small businessesnot LeadSquared
  • Managing contacts, pipelines and follow up campaigns in one systemnot LeadSquared

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

LeadSquared

  • Both published plans cap seats at just 2 users, so any team larger than that must move to an unpublished custom plan
  • Marketing Pro at $1,200/year limits emails to 100,000/month and storage to 2GB, with advanced automation types reserved for the $2,000/year Marketing Super plan

Keap

  • The entry price is $299 a month and includes only 2 user licences, with each additional user at $39 a month
  • Price varies with contact count, and the bands are only visible by entering a number into a calculator on the page
  • Implementation services are described as required rather than optional
  • Text marketing beyond the included 500 messages is a separate add on running from $24 to $279 a month

Pricing, plan by plan

LeadSquared

On request

No published plan breakdown. See the LeadSquared review.

Keap

$29/month
  • Lite$29/month
    • Contact management
    • Email marketing
  • Standard$59/month
    • Everything in Lite
    • Sales automation
    • Pipeline management
  • Professional$149/month
    • Everything in Standard
    • Advanced automation
    • AI features

Which should you pick?

Choose LeadSquared if

Nothing in the data separates LeadSquared from Keap on the points above - pick on price and on how each one feels to use.

Choose Keap if

  • You need contact management.
  • You work on Web, Ios, Android.
  • You also want pipeline management.

Questions people ask

Is LeadSquared or Keap better?
Neither clearly leads. LeadSquared starts at On request and Keap at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, LeadSquared or Keap?
LeadSquared starts at On request and Keap at $29/month.
Does LeadSquared or Keap run on more platforms?
LeadSquared runs on Web. Keap runs on Web, Ios, Android.
What can LeadSquared do that Keap cannot?
Keap covers Contact management, Pipeline management, Email marketing, Marketing automation.

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