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Customer Success · head to head

InMoment vs QuestionPro

InMoment logo

InMoment

Customer Success

Enterprise experience management combining customer feedback, text analytics and case management, quote priced

From
On request
Rated
-
Full reviewWebsite
QuestionPro logo

QuestionPro

Surveys

Survey and experience management platform with a permanently free tier capped at 200 responses

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only QuestionPro has a free tier, so it costs nothing to try first.
  • Each has a real cost: InMoment there is no published pricing anywhere, so a buyer cannot build a shortlist by cost without first entering a sales process with InMoment directly.; QuestionPro team Edition has a five-seat minimum, so a small team that only needs two or three licences still pays for five.
  • They diverge on capability: InMoment covers Multi-channel feedback collection, QuestionPro covers Survey builder.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which InMoment and QuestionPro actually diverge.

Attributes where InMoment and QuestionPro differ
AttributeInMomentQuestionPro
Starting priceOn requestFree
Pricing modelquotePer user per month
Free tierNoYes
CategoryCustomer SuccessSurveys

Identical on both: platforms (Web, iOS, Android), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in InMoment

  • Multi-channel feedback collection
  • Text and sentiment analytics
  • Case management
  • Location-level reporting
  • Review site integration
  • API and CRM integration

Only in QuestionPro

  • Survey builder
  • QuestionPro CX
  • QuestionPro Workforce
  • Research Suite
  • Offline data collection
  • White label reporting

What people use each for

The jobs each tool is most often brought in to do.

InMoment

  • A multi-location retail chain aggregating customer feedback and public reviews across hundreds of storesnot QuestionPro
  • A hotel group needing case management so a bad review triggers a follow-up task for the right property managernot QuestionPro
  • A healthcare system routing patient experience feedback to the relevant department automaticallynot QuestionPro
  • A financial services company needing text analytics on open-ended feedback at a volume manual review cannot handlenot QuestionPro

QuestionPro

  • A researcher or student who needs unlimited surveys but stays under 200 responses and wants to pay nothingnot InMoment
  • A single analyst who needs advanced logic and unlimited responses and can justify one Advanced seatnot InMoment
  • A CX team that wants closed-loop case management bundled with survey distributionnot InMoment
  • A market research agency needing MaxDiff and conjoint analysis that SurveyMonkey does not offernot InMoment

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

InMoment

  • There is no published pricing anywhere, so a buyer cannot build a shortlist by cost without first entering a sales process with InMoment directly.
  • It is built for high-volume, multi-location feedback programmes, so a single-location business or small team gets a platform sized well beyond its actual need.
  • Implementation and customisation require technical expertise, and reviewers note the platform can be expensive and complex to configure for a specific workflow.
  • Professional services are billed separately from platform access, so the effective first-year cost is typically higher than the ongoing annual platform fee alone.
  • It is easy to confuse with the catalogued Momen no-code product or with smaller customer feedback tools; InMoment is specifically enterprise-scale experience management, not a lightweight feedback widget.

QuestionPro

  • Team Edition has a five-seat minimum, so a small team that only needs two or three licences still pays for five.
  • CX, Workforce and Research Suite are effectively separate products with their own pricing and onboarding, not tiers of the same subscription, which complicates a multi-department rollout.
  • The free Essentials plan caps at 200 responses per survey, which a single moderately popular customer survey can exceed in days.
  • The interface is denser than Typeform or SurveyMonkey, and teams that want a fast, visually simple survey builder often find QuestionPro slower to set up.
  • Enterprise CX and Research Suite pricing is never published, so budgeting for a programme rollout requires a sales conversation before any commitment is possible.

Pricing, plan by plan

InMoment

On request
  • InMoment XI Platform$undefined/year
    • Priced by response volume, users and modules licensed
    • Separate line items for platform access and professional services
    • Entry-level configurations start in the low hundreds of dollars a month

QuestionPro

Free
  • EssentialsFree
    • 1 user
    • 200 responses per survey
    • Unlimited surveys and questions
  • Advanced$99/month
    • 1 user
    • Unlimited responses
    • Advanced logic and reporting
  • Team Edition$83/month
    • Minimum 5 users, billed per seat
    • Collaboration and role permissions
    • Advanced analysis tools
  • CX, Workforce, Research Suite$undefined/year
    • Sold as separate products with separate quotes
    • Volume and module dependent

Which should you pick?

Choose InMoment if

  • You need multi-channel feedback collection.
  • You work on Web, iOS, Android.
  • You also want text and sentiment analytics.
InMoment review

Choose QuestionPro if

  • You need survey builder.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want questionpro cx.
QuestionPro review

Questions people ask

Is InMoment or QuestionPro better?
Neither clearly leads. InMoment starts at On request and QuestionPro at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, InMoment or QuestionPro?
QuestionPro has a free tier; the other does not. Paid plans start at On request for InMoment and Free for QuestionPro.
Does InMoment or QuestionPro run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
Can I use QuestionPro for free?
Yes. QuestionPro has a free tier, so you can try it without paying. InMoment starts at On request.
What is InMoment best used for?
InMoment is most often used for a multi-location retail chain aggregating customer feedback and public reviews across hundreds of stores, a hotel group needing case management so a bad review triggers a follow-up task for the right property manager, a healthcare system routing patient experience feedback to the relevant department automatically, a financial services company needing text analytics on open-ended feedback at a volume manual review cannot handle. Of those, a multi-location retail chain aggregating customer feedback and public reviews across hundreds of stores and a hotel group needing case management so a bad review triggers a follow-up task for the right property manager are not what QuestionPro is typically brought in for.
What can InMoment do that QuestionPro cannot?
InMoment covers Multi-channel feedback collection, Text and sentiment analytics, Case management, Location-level reporting. QuestionPro covers Survey builder, QuestionPro CX, QuestionPro Workforce, Research Suite.

Answered from the vendors’ own pages

InMoment: Does InMoment publish pricing?

No, every deployment is quoted individually based on feedback volume, users, modules and implementation scope.

QuestionPro: Is the free plan actually usable long-term?

Yes. Essentials has no time limit, but it caps at 200 responses per survey and one user, which rules it out for anything with meaningful reach.

InMoment: What size of organisation is InMoment built for?

Large, multi-location consumer businesses in retail, hospitality, healthcare and financial services running feedback programmes at scale.

QuestionPro: Is QuestionPro CX the same product as the survey builder?

No. CX is a separate product built for closed-loop customer experience programmes, priced and sold on its own.

InMoment: Does InMoment include case management, not just survey collection?

Yes, flagged feedback routes into a case management workflow for frontline follow-up, not only reporting.

QuestionPro: Does Team Edition have a minimum seat count?

Yes, five seats at roughly $83 per user per month billed annually, so the minimum monthly spend is around $415.

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