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Influencer Marketing · head to head

Influencity vs Triple Whale

Influencity logo

Influencity

Influencer Marketing

Complete influencer marketing management

From
Free
Rated
-
Full reviewWebsite
Triple Whale logo

Triple Whale

Marketing

The operating system for e-commerce

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Influencity specific pricing tiers and amounts are not published on the website; Triple Whale shopify-first focus limits functionality for multi-platform ecommerce operations beyond Shopify ecosystem
  • They diverge on capability: Influencity covers AI-powered discovery, Triple Whale covers First-party attribution.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Influencity and Triple Whale actually diverge.

Attributes where Influencity and Triple Whale differ
AttributeInfluencityTriple Whale
Pricing modelsubscriptionUnknown
PlatformsWeb, ApiWeb
CategoryInfluencer MarketingMarketing
Founded20142021

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Influencity

  • AI-powered discovery
  • 200M+ profiles
  • Audience analysis
  • Campaign management
  • Performance analytics
  • Competitor benchmarking
  • Custom workflows
  • Team collaboration

Only in Triple Whale

  • First-party attribution
  • Real-time dashboard
  • Creative analytics
  • Sonar AI assistant
  • Pixel tracking
  • Profit tracking
  • Cohort analysis
  • Benchmarking

Both cover

  • Shopify
  • SOC2
  • Data encryption
  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Influencity

  • Influencer discoverynot Triple Whale
  • Campaign managementnot Triple Whale
  • Audience analysisnot Triple Whale
  • Competitor researchnot Triple Whale
  • ROI measurementnot Triple Whale

Triple Whale

  • Marketing analyticsnot Influencity
  • Attribution trackingnot Influencity
  • Profit optimizationnot Influencity
  • Creative testingnot Influencity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Influencity

  • Specific pricing tiers and amounts are not published on the website
  • Plans are customizable but price details only available through sales contact

Triple Whale

  • Shopify-first focus limits functionality for multi-platform ecommerce operations beyond Shopify ecosystem
  • Creative analytics and advanced features sold as add-ons beyond base plan pricing
  • GMV-based pricing for larger brands creates unpredictable costs at scale

Pricing, plan by plan

Influencity

Free
  • FreeFree
    • Limited searches
    • Basic profiles
    • 5 lists
  • Basic$168/month
    • 5,000 searches
    • Full profiles
    • Campaign management
  • Professional$348/month
    • 15,000 searches
    • Advanced analytics
    • Team collaboration
  • Business$698/month
    • Unlimited searches
    • API access
    • Custom workflows

Triple Whale

Free
  • Founders DashboardFree
    • Basic analytics
    • Dashboard access
  • Starter$179/month
    • Multi-touch attribution
    • Sonar Send
    • Analytics dashboard
  • Advanced$259/month
    • All Starter features
    • Advanced analytics
    • Add-ons available

Which should you pick?

Choose Influencity if

  • You need ai-powered discovery.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want 200m+ profiles.
Influencity review

Choose Triple Whale if

  • You need first-party attribution.
  • You want to start without paying.
  • You also want real-time dashboard.
Triple Whale review

Questions people ask

Is Influencity or Triple Whale better?
Neither clearly leads. Influencity starts at Free and Triple Whale at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Influencity or Triple Whale?
Influencity starts at Free and Triple Whale at Free.
Does Influencity or Triple Whale run on more platforms?
Influencity runs on Web, Api. Triple Whale runs on Web.
Can I use Influencity for free?
Both have a free tier, so you can try either at no cost before committing.
What is Influencity best used for?
Influencity is most often used for influencer discovery, campaign management, audience analysis, competitor research. Of those, influencer discovery and campaign management are not what Triple Whale is typically brought in for.
What can Influencity do that Triple Whale cannot?
Influencity covers AI-powered discovery, 200M+ profiles, Audience analysis, Campaign management. Triple Whale covers First-party attribution, Real-time dashboard, Creative analytics, Sonar AI assistant. Both handle Shopify, SOC2, Data encryption, Cloud deployment.

Answered from the vendors’ own pages

Influencity: How much does Influencity cost?

Influencity specific pricing is not published online. The platform offers multiple customizable plan tiers based on team size, campaign volume, and goals with both monthly and annual billing options. Annual billing provides a lower effective monthly cost than monthly plans.

Source
Triple Whale: What is Triple Whale's pricing structure?

Triple Whale offers a free Founders Dashboard, Starter plan at $179/month, Advanced plan at $259/month, and Custom plans starting at $539/month. Brands above $5M GMV use GMV-based pricing, with brands at $10M-$15M GMV paying approximately $1,849/month.

Source
Influencity: Is there a free trial for Influencity?

Yes, Influencity includes a 7-day free trial on all plans that provides access to core capabilities including creator discovery, audience analytics, and campaign management features.

Source
Triple Whale: Does Triple Whale integrate with Shopify?

Yes. Triple Whale is a Shopify-focused analytics platform that natively integrates with Shopify stores and connects to Meta, Google, and TikTok for multi-touch attribution.

Source
Influencity: What are Influencity's usage limits by plan?

Usage limits for creator analyses and tracked creators vary by plan tier, but specific numbers are not published on the pricing page. Plans include customizable limits based on team needs.

Source
Triple Whale: What AI features does Triple Whale offer?

Triple Whale includes Moby Actions for automated operations like pausing underperforming ad sets and sending segments to Klaviyo, plus Compass with MMM, incrementality testing, and AI agent suite capabilities.

Source
Triple Whale: Is there a free plan?

Yes. Triple Whale offers a free Founders Dashboard for basic analytics access, but advanced features and full attribution require paid plans.

Source
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