Remote Work · head to head
IFTTT vs Salesforce Flows
The short version
- Each has a real cost: IFTTT free plan limited to only 2 applets total; Salesforce Flows not suitable for highly complex scenarios with intricate decision-making or bulk data processing
- They diverge on capability: IFTTT covers If-then applets, Salesforce Flows covers Visual flow builder.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which IFTTT and Salesforce Flows actually diverge.
| Attribute | IFTTT | Salesforce Flows |
|---|---|---|
| Pricing model | freemium | Unknown |
| Platforms | Web, iOS, Android | Salesforce Cloud, Web, Mobile |
| Category | Remote Work | Automation Integration |
| Founded | 2011 | 1999 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in IFTTT
- If-then applets
- Smart home integration
- Social media
- Email notifications
- Data logging
- 650+ services
- Smart home devices
- Social media
Only in Salesforce Flows
- Visual flow builder
- Approvals
- Scheduled actions
- Screen flows
- Multi-step workflows
- Conditional logic
- Error handling
- Salesforce native
Both cover
- Webhooks
- Cloud deployment
- Web support
What people use each for
The jobs each tool is most often brought in to do.
IFTTT
- Casual automation with up to 2 simple applets via free plannot Salesforce Flows
- Power users requiring 20 applets and multi-action capabilities via Pro plannot Salesforce Flows
- Advanced automation with unlimited applets and AI services via Pro+ plannot Salesforce Flows
Salesforce Flows
- Workflow Automationnot IFTTT
- Data Integrationnot IFTTT
- Process Automationnot IFTTT
- App Integrationnot IFTTT
- API Connectivitynot IFTTT
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
IFTTT
- Free plan limited to only 2 applets total
- Free plan applets run at standard speed; fastest speeds require Pro tier
- Free plan excludes webhooks, multi-action applets, and Twitter integrations
- Free plan limited to 30-day onboarding support; paid plans offer ongoing customer support
Salesforce Flows
- Not suitable for highly complex scenarios with intricate decision-making or bulk data processing
- No automatic record locking, causing conflicts when multiple users update same records
- Limited error handling compared to Apex
- Requires Enterprise edition or higher for full capabilities
- Auto-launched Flows cannot display screens to users
- Complex dependency management and configuration challenges when deploying between environments
Pricing, plan by plan
IFTTT
Free- FreeFree
- 2 Applets maximum
- Standard Applet speeds
- DIY or published Applets access
- Pro$2.99/month
- 20 Applets maximum
- Fastest Applet speeds
- Multi-action Applets
- Pro+ (Annual)$35.88/year
- Equivalent to $2.99/month with 40% annual discount
- Pro+$8.99/month
- Unlimited Applets
- All Pro features included
- Fastest Applet speeds
Salesforce Flows
Free- Salesforce FreeFree
- 2 user licenses
- Basic workflows
- Limited automation
- Starter$25/user/month
- Sales flows
- Lead routing
- Email marketing analytics
- Professional$100/user/month
- Sales quoting
- Forecasting
- AppExchange access
- Enterprise$165/user/month
- Full Flow Builder
- Custom objects
- Sandboxes
Which should you pick?
Choose IFTTT if
- You need if-then applets.
- You want to start without paying.
- You work on Web, iOS, Android.
- You also want smart home integration.
Choose Salesforce Flows if
- You need visual flow builder.
- You want to start without paying.
- You work on Salesforce Cloud, Web, Mobile.
- You also want approvals.
Questions people ask
- Is IFTTT or Salesforce Flows better?
- Neither clearly leads. IFTTT starts at Free and Salesforce Flows at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, IFTTT or Salesforce Flows?
- IFTTT starts at Free and Salesforce Flows at Free.
- Does IFTTT or Salesforce Flows run on more platforms?
- IFTTT runs on Web, iOS, Android. Salesforce Flows runs on Salesforce Cloud, Web, Mobile.
- Can I use IFTTT for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is IFTTT best used for?
- IFTTT is most often used for casual automation with up to 2 simple applets via free plan, power users requiring 20 applets and multi-action capabilities via pro plan, advanced automation with unlimited applets and ai services via pro+ plan. Of those, casual automation with up to 2 simple applets via free plan and power users requiring 20 applets and multi-action capabilities via pro plan are not what Salesforce Flows is typically brought in for.
- What can IFTTT do that Salesforce Flows cannot?
- IFTTT covers If-then applets, Smart home integration, Social media, Email notifications. Salesforce Flows covers Visual flow builder, Approvals, Scheduled actions, Screen flows. Both handle Webhooks, Cloud deployment, Web support.
Answered from the vendors’ own pages
IFTTT: Is there a free version of IFTTT?
Yes, IFTTT offers a free tier that allows users to create up to 2 Applets with standard speeds and unlimited runs. The free plan includes DIY or published Applets access, a mobile app, and 30 days of onboarding support.
SourceSalesforce Flows: Which Salesforce editions include Flows?
Salesforce Flow Builder is included in Enterprise Edition ($165/user/month) and above. Professional Edition lacks advanced automation capabilities and Flow Builder access. Starter and lower editions have limited Flow support.
SourceIFTTT: How much does IFTTT Pro cost?
IFTTT Pro costs $2.99/month (or $35.88/year with 40% annual savings). Pro users get up to 20 Applets with fastest speeds, multi-action Applets, Webhooks access, Twitter Applets, and customer support.
SourceSalesforce Flows: What are the main limitations of Salesforce Flows?
Flows are limited by DML operations (max 150 data elements that modify data), SOQL queries (max 100 data elements that retrieve data), and are not designed for bulk processing. Auto-launched Flows do not support screens and have limited error handling compared to Apex.
SourceIFTTT: What does the IFTTT Pro+ tier include?
IFTTT Pro+ costs $8.99/month ($107.88/year with 40% annual discount). It includes unlimited Applets, all Pro features, AI services access, multiple account connections per service, query and filter code capabilities, and prioritized customer support.
SourceSalesforce Flows: Can Salesforce Flows integrate with external systems?
Yes, through MuleSoft connectors and Salesforce API Catalog. Pre-built connectors exist for systems like Asana, and admins can create custom connectors. Complex integrations may still require Apex or third-party platforms.
SourceSalesforce Flows: When was Salesforce Flow redesigned?
Flow Builder was introduced in Spring '19 as a replacement for the previous Flow Designer, providing a more familiar interface similar to other Salesforce Lightning Builder tools.
SourceRelated pages
More on Salesforce Flows
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