E-Commerce · head to head
Hotjar vs Stigg
The short version
- Each has a real cost: Hotjar website performance impact - Hotjar tracking code can cause noticeable slowdowns affecting site speed and Google rankings; Stigg free tier limited to 10,000 entities and 5M events per month
- They diverge on capability: Hotjar covers Heatmaps, Stigg covers Real-time credit enforcement.
Where they differ
Only the attributes on which Hotjar and Stigg actually diverge.
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Hotjar
- Heatmaps
- Session recordings
- Feedback widgets
- Surveys
- User interviews
- Conversion funnels
- Form analytics
- Rage click detection
Only in Stigg
- Real-time credit enforcement
- Financial-grade credits
- High-scale metering
- Budget governance
- Flexible deployment
- Billing platform integration
- Data warehouse integration
- CRM integration
What people use each for
The jobs each tool is most often brought in to do.
Hotjar
- User behavior analysisnot Stigg
- Conversion optimizationnot Stigg
- UX researchnot Stigg
- Customer feedbacknot Stigg
- Usability testingnot Stigg
Stigg
- Managing token and credit usage for AI productsnot Hotjar
- Enforcing spending caps and budget controlsnot Hotjar
- Implementing prepaid credit systems with expirynot Hotjar
- Real-time entitlement verification for feature accessnot Hotjar
- Scaling billing infrastructure for high-volume eventsnot Hotjar
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Hotjar
- Website performance impact - Hotjar tracking code can cause noticeable slowdowns affecting site speed and Google rankings
- Session recording limits - free and lower-tier plans have monthly session recording caps that must be sampled above the limit
- Inaccurate heatmaps on dynamic pages - heatmaps fail to display correctly on pages with modals, sticky navigation bars, and pop-up overlays
- No mobile app - only web-based access available
- Not real-time analytics - includes slight data processing delay
Stigg
- Free tier limited to 10,000 entities and 5M events per month
- Pro plan pricing ($399/month) may be high for early-stage companies
- Scale and BYOC plans require custom contracts and sales engagement
- Primarily targets AI and high-scale use cases, not all business models
- Requires integration with separate billing platform (Stripe, Zuora, etc.)
Pricing, plan by plan
Hotjar
FreeNo published plan breakdown. See the Hotjar review.
Stigg
Free- Build (Free Forever)Free
- 10,000 managed entities per month
- 5M usage events per month
- 1K events per second rate limit
- Pro$399/month
- 10,000 entities included (graduated pricing to 100K)
- 25M usage events included (to 500M with graduated rates)
- 10K events per second (upgradeable to 100K)
- Scale$null/custom
- Custom entity and event volumes
- 50K events per second (upgradeable to 100K)
- RBAC and SSO (SAML)
- BYOC$40000/year
- Deploy in customer VPC
- Unlimited entities and events
- No event billing
Which should you pick?
Choose Hotjar if
- You need heatmaps.
- You want to start without paying.
- You also want session recordings.
Choose Stigg if
- You need real-time credit enforcement.
- You want to start without paying.
- You work on Web, Cloud, BYOC, BYODB, API.
- You also want financial-grade credits.
Questions people ask
- Is Hotjar or Stigg better?
- Neither clearly leads. Hotjar starts at Free and Stigg at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Hotjar or Stigg?
- Hotjar starts at Free and Stigg at Free.
- Does Hotjar or Stigg run on more platforms?
- Hotjar runs on Web. Stigg runs on Web, Cloud, BYOC, BYODB, API.
- Can I use Hotjar for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Hotjar best used for?
- Hotjar is most often used for user behavior analysis, conversion optimization, ux research, customer feedback. Of those, user behavior analysis and conversion optimization are not what Stigg is typically brought in for.
- What can Hotjar do that Stigg cannot?
- Hotjar covers Heatmaps, Session recordings, Feedback widgets, Surveys. Stigg covers Real-time credit enforcement, Financial-grade credits, High-scale metering, Budget governance.
Answered from the vendors’ own pages
Hotjar: Does Hotjar have a free tier?
Yes. Hotjar's free plan (now under Contentsquare) includes 200,000 monthly sessions, 10,000 session replays, and unlimited heatmaps, with no time limit on the free tier.
SourceStigg: How quickly does Stigg check entitlements?
Stigg makes entitlement checks in under 10 milliseconds, enabling real-time enforcement of spending decisions before token consumption.
SourceHotjar: Can I export my data from Hotjar?
Yes. Hotjar allows exporting heatmaps as JPG images, survey responses as CSV files, and session recording metadata. Advanced export options are available through the Hotjar API.
SourceStigg: Can I use Stigg with my existing billing platform?
Yes, Stigg integrates with major billing platforms including Stripe, Zuora, Chargebee, Metronome, and Orb to manage entitlements and credits.
SourceHotjar: Does Hotjar provide real-time analytics?
No. Hotjar has a slight delay in data processing and does not offer true real-time analytics compared to some competitors.
SourceStigg: What deployment options does Stigg offer?
Stigg offers cloud API, BYOC (Bring Your Own Cloud) for VPC deployment, and BYODB options for customers who want to manage their own database.
SourceHotjar: What integrations does Hotjar support?
Hotjar integrates with Google Analytics, Google Tag Manager, Slack, HubSpot, Jira, Linear, Microsoft Teams, Zapier, and hundreds of other tools through its API and partner integrations.
SourceRelated pages
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