Softwr

E-Commerce · head to head

Hotjar vs Stigg

Hotjar logo

Hotjar

E-Commerce

Understand how users behave on your site

From
Free
Rated
-
Stigg logo

Stigg

Accounting

Usage runtime platform for credits and entitlements

From
Free
Rated
-

The short version

  • Each has a real cost: Hotjar website performance impact - Hotjar tracking code can cause noticeable slowdowns affecting site speed and Google rankings; Stigg free tier limited to 10,000 entities and 5M events per month
  • They diverge on capability: Hotjar covers Heatmaps, Stigg covers Real-time credit enforcement.

Where they differ

Only the attributes on which Hotjar and Stigg actually diverge.

Attributes where Hotjar and Stigg differ
AttributeHotjarStigg
Pricing modelUnknownFreemium with usage-based and custom tiers
PlatformsWebWeb, Cloud, BYOC, BYODB, API
CategoryE-CommerceAccounting
Founded2014Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Hotjar

  • Heatmaps
  • Session recordings
  • Feedback widgets
  • Surveys
  • User interviews
  • Conversion funnels
  • Form analytics
  • Rage click detection

Only in Stigg

  • Real-time credit enforcement
  • Financial-grade credits
  • High-scale metering
  • Budget governance
  • Flexible deployment
  • Billing platform integration
  • Data warehouse integration
  • CRM integration

What people use each for

The jobs each tool is most often brought in to do.

Hotjar

  • User behavior analysisnot Stigg
  • Conversion optimizationnot Stigg
  • UX researchnot Stigg
  • Customer feedbacknot Stigg
  • Usability testingnot Stigg

Stigg

  • Managing token and credit usage for AI productsnot Hotjar
  • Enforcing spending caps and budget controlsnot Hotjar
  • Implementing prepaid credit systems with expirynot Hotjar
  • Real-time entitlement verification for feature accessnot Hotjar
  • Scaling billing infrastructure for high-volume eventsnot Hotjar

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Hotjar

  • Website performance impact - Hotjar tracking code can cause noticeable slowdowns affecting site speed and Google rankings
  • Session recording limits - free and lower-tier plans have monthly session recording caps that must be sampled above the limit
  • Inaccurate heatmaps on dynamic pages - heatmaps fail to display correctly on pages with modals, sticky navigation bars, and pop-up overlays
  • No mobile app - only web-based access available
  • Not real-time analytics - includes slight data processing delay

Stigg

  • Free tier limited to 10,000 entities and 5M events per month
  • Pro plan pricing ($399/month) may be high for early-stage companies
  • Scale and BYOC plans require custom contracts and sales engagement
  • Primarily targets AI and high-scale use cases, not all business models
  • Requires integration with separate billing platform (Stripe, Zuora, etc.)

Pricing, plan by plan

Hotjar

Free

No published plan breakdown. See the Hotjar review.

Stigg

Free
  • Build (Free Forever)Free
    • 10,000 managed entities per month
    • 5M usage events per month
    • 1K events per second rate limit
  • Pro$399/month
    • 10,000 entities included (graduated pricing to 100K)
    • 25M usage events included (to 500M with graduated rates)
    • 10K events per second (upgradeable to 100K)
  • Scale$null/custom
    • Custom entity and event volumes
    • 50K events per second (upgradeable to 100K)
    • RBAC and SSO (SAML)
  • BYOC$40000/year
    • Deploy in customer VPC
    • Unlimited entities and events
    • No event billing

Which should you pick?

Choose Hotjar if

  • You need heatmaps.
  • You want to start without paying.
  • You also want session recordings.

Choose Stigg if

  • You need real-time credit enforcement.
  • You want to start without paying.
  • You work on Web, Cloud, BYOC, BYODB, API.
  • You also want financial-grade credits.

Questions people ask

Is Hotjar or Stigg better?
Neither clearly leads. Hotjar starts at Free and Stigg at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Hotjar or Stigg?
Hotjar starts at Free and Stigg at Free.
Does Hotjar or Stigg run on more platforms?
Hotjar runs on Web. Stigg runs on Web, Cloud, BYOC, BYODB, API.
Can I use Hotjar for free?
Both have a free tier, so you can try either at no cost before committing.
What is Hotjar best used for?
Hotjar is most often used for user behavior analysis, conversion optimization, ux research, customer feedback. Of those, user behavior analysis and conversion optimization are not what Stigg is typically brought in for.
What can Hotjar do that Stigg cannot?
Hotjar covers Heatmaps, Session recordings, Feedback widgets, Surveys. Stigg covers Real-time credit enforcement, Financial-grade credits, High-scale metering, Budget governance.

Answered from the vendors’ own pages

Hotjar: Does Hotjar have a free tier?

Yes. Hotjar's free plan (now under Contentsquare) includes 200,000 monthly sessions, 10,000 session replays, and unlimited heatmaps, with no time limit on the free tier.

Source
Stigg: How quickly does Stigg check entitlements?

Stigg makes entitlement checks in under 10 milliseconds, enabling real-time enforcement of spending decisions before token consumption.

Source
Hotjar: Can I export my data from Hotjar?

Yes. Hotjar allows exporting heatmaps as JPG images, survey responses as CSV files, and session recording metadata. Advanced export options are available through the Hotjar API.

Source
Stigg: Can I use Stigg with my existing billing platform?

Yes, Stigg integrates with major billing platforms including Stripe, Zuora, Chargebee, Metronome, and Orb to manage entitlements and credits.

Source
Hotjar: Does Hotjar provide real-time analytics?

No. Hotjar has a slight delay in data processing and does not offer true real-time analytics compared to some competitors.

Source
Stigg: What deployment options does Stigg offer?

Stigg offers cloud API, BYOC (Bring Your Own Cloud) for VPC deployment, and BYODB options for customers who want to manage their own database.

Source
Hotjar: What integrations does Hotjar support?

Hotjar integrates with Google Analytics, Google Tag Manager, Slack, HubSpot, Jira, Linear, Microsoft Teams, Zapier, and hundreds of other tools through its API and partner integrations.

Source
Share

Related pages

Other head to heads