Is Heap or Jira better?

Neither clearly leads. Heap starts at Free and Jira at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Heap or Jira?

Heap starts at Free and Jira at Free.

Does Heap or Jira run on more platforms?

Heap runs on Web, iOS, Android. Jira runs on Cloud, Web.

Can I use Heap for free?

Both have a free tier, so you can try either at no cost before committing.

What is Heap best used for?

Heap is most often used for user behavior analysis, conversion optimization, product adoption, customer journey mapping. Of those, user behavior analysis and conversion optimization are not what Jira is typically brought in for.

What can Heap do that Jira cannot?

Heap covers Autocapture, Retroactive analytics, Session replay, Funnel analysis. Jira covers Scrum boards, Kanban boards, Roadmaps, Agile reporting. Both handle SOC2, GDPR.

Technology · head to head

Heap vs Jira

Heap

Technology

Product analytics for the modern product team

From: Free
Rated: -

Full review Website

Jira

Technology

The #1 software development tool used by agile teams

From: Free
Rated: -

Full review Website

The short version

Each has a real cost: Heap no built-in A/B testing or feature flags; requires integration with separate tools for experimentation; Jira free tier strictly limited to 10 users with only 2 GB storage; unsuitable for growing teams
They diverge on capability: Heap covers Autocapture, Jira covers Scrum boards.
Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Heap and Jira actually diverge.

Attributes where Heap and Jira differ
Attribute	Heap	Jira
Pricing model	Unknown	subscription
Platforms	Web, iOS, Android	Cloud, Web
Founded	2013	2002

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Technology).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Heap

Autocapture
Retroactive analytics
Session replay
Funnel analysis
User segmentation
Path analysis
Data science
Virtual events

Only in Jira

Scrum boards
Kanban boards
Roadmaps
Agile reporting
Custom workflows
Issue tracking
Sprint planning
DevOps integration

Both cover

SOC2
GDPR

What people use each for

The jobs each tool is most often brought in to do.

Heap

User behavior analysisnot Jira
Conversion optimizationnot Jira
Product adoptionnot Jira
Customer journey mappingnot Jira
A/B testing analysisnot Jira

Jira

Software development teams leveraging AI-powered Rovo for trend analysis and bottleneck identificationnot Heap
Organisations requiring integrated issue tracking, project planning, and team alignment toolsnot Heap
Enterprises with 1,000+ users needing advanced analytics, security controls, and custom deployment optionsnot Heap

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Heap

No built-in A/B testing or feature flags; requires integration with separate tools for experimentation
Group analytics and advanced features require a sales conversation, not self-serve
Cloud-only deployment; no self-hosted option for data security or compliance requirements
Session replay lacks developer debugging tools compared to PostHog
Pricing for Growth and Pro plans requires direct sales contact; no transparency on how pricing scales

Jira

Free tier strictly limited to 10 users with only 2 GB storage; unsuitable for growing teams
Per-seat pricing ($7.91–$14.54/user/month) accumulates significantly for large teams; 50-person team costs £3,955–7,270 monthly
Enterprise tier requires annual billing and sales contact; no transparent per-user pricing available
Premium features (cross-team planning, advanced automation) available only at $14.54/user/month tier or above

Pricing, plan by plan

Heap

Free

FreeFree
- Up to 10,000 monthly sessions
- Basic charts
- 6 months data history
Growth$undefined/custom
- Custom session pricing
- Sense AI assistant
- 12 months data history
Pro$undefined/custom
- Custom session pricing
- Account analytics
- Engagement matrix
Premier$undefined/custom
- Custom session pricing
- Data warehouse integration
- Unlimited projects

Jira

Free

FreeFree
- Up to 10 users
- 2 GB storage
- 100 automation rule runs per month
Standard$7.91/user/month
- Up to 100,000 users per site
- 250 GB storage
- 1,700 automation rule runs per month
Premium$14.54/user/month
- Unlimited storage
- 1,000 rule runs per month per paid user
- 70 credits per user monthly for Rovo
Enterprise$null/custom
- 150 credits per user monthly for Rovo
- Multiple sites (up to 150)
- Unlimited automation rule runs

Which should you pick?

Choose Heap if

You need autocapture.
You want to start without paying.
You work on Web, iOS, Android.
You also want retroactive analytics.

Heap review

Choose Jira if

You need scrum boards.
You want to start without paying.
You work on Cloud, Web.
You also want kanban boards.

Jira review

Questions people ask

Is Heap or Jira better?: Neither clearly leads. Heap starts at Free and Jira at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Heap or Jira?: Heap starts at Free and Jira at Free.
Does Heap or Jira run on more platforms?: Heap runs on Web, iOS, Android. Jira runs on Cloud, Web.
Can I use Heap for free?: Both have a free tier, so you can try either at no cost before committing.
What is Heap best used for?: Heap is most often used for user behavior analysis, conversion optimization, product adoption, customer journey mapping. Of those, user behavior analysis and conversion optimization are not what Jira is typically brought in for.
What can Heap do that Jira cannot?: Heap covers Autocapture, Retroactive analytics, Session replay, Funnel analysis. Jira covers Scrum boards, Kanban boards, Roadmaps, Agile reporting. Both handle SOC2, GDPR.

Answered from the vendors’ own pages

Heap: What does Heap's autocapture feature do?

Heap's autocapture is a single code snippet that automatically captures every click, swipe, tap, pageview, and form fill on your website and apps without requiring manual event setup. Once installed, Heap captures the entire digital experience of every user on every platform with no ongoing engineering maintenance needed.

Source

Jira: What is Jira's free tier?

Jira's Free plan supports up to 10 users, includes 2 GB storage, allows 100 automation rule runs per month, and provides community support only. Ideal for small teams or evaluation.

Source

Heap: What are Heap's pricing plans and how much do they cost?

Heap offers a Free plan for up to 10,000 monthly sessions. Growth, Pro, and Premier plans use custom session-based pricing that requires contacting sales for a quote. Free includes basic charts and 6 months data history. Growth adds the Sense AI assistant. Pro adds account analytics. Premier adds data warehouse integration and dedicated customer success management.

Source

Jira: How much does Jira Standard cost?

Jira Standard costs $7.91 per user per month and includes 250 GB storage, 1,700 automation rule runs per month, Rovo Search/Chat/Agents, and 9/5 regional support with 2-hour response time for critical issues.

Source

Heap: Does Heap include session replay and A/B testing?

Heap includes integrated session replay showing exactly what users did on your site. However, Heap does not include built-in A/B testing or feature flags. Teams requiring these capabilities must use separate tools or integrate with third-party platforms.

Source

Jira: What is included in Jira Premium?

Jira Premium costs $14.54 per user per month and includes unlimited storage, 1,000 rule runs per user per month, 70 monthly Rovo credits, 24/7 support with 1-hour critical response, and 99.9% uptime SLA.

Source

Heap: What integrations does Heap support?

Heap supports over 100 integrations connecting to business tools including marketing platforms, CRMs, and data warehouses. This allows insights to reach relevant teams and ensures data flows to other business systems automatically.

Source

Jira: Does Jira offer an Enterprise plan?

Yes, Jira Enterprise is available with custom pricing (contact sales). It includes up to 150 sites, 150 monthly Rovo credits per user, unlimited automation runs, 24/7 support with 30-minute critical response, and 99.95% uptime SLA.

Source

Heap: Does Heap offer self-hosting or is it cloud-only?

Heap is cloud-only and does not offer self-hosted options. Organizations requiring on-premises deployment should consider alternatives like PostHog which supports self-hosting alongside its cloud product.

Source

Heap: What is Sense and how does it help with analytics?

Sense Chat is Heap's AI assistant that enables users to access analytics without extensive technical knowledge. It allows teams to ask questions about user behavior and get answers directly without lengthy onboarding or technical expertise, making insights more accessible to non-technical stakeholders.

Source

Heap vs Jira

Heap

Jira

The short version

Where they differ

What each one covers

Only in Heap

Only in Jira

Both cover

What people use each for

Heap

Jira

Where each one falls short

Heap

Jira

Pricing, plan by plan

Heap

Jira

Which should you pick?

Choose Heap if

Choose Jira if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Heap

More on Jira

Keep looking

Other head to heads