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Technology · head to head

Heap vs Shortcut

Heap logo

Heap

Technology

Product analytics for the modern product team

From
Free
Rated
-
Shortcut logo

Shortcut

Technology

Project management for software teams

From
Free
Rated
-

The short version

  • Each has a real cost: Heap no built-in A/B testing or feature flags; requires integration with separate tools for experimentation; Shortcut limited reporting compared to Jira
  • They diverge on capability: Heap covers Autocapture, Shortcut covers Stories & epics.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Heap and Shortcut actually diverge.

Attributes where Heap and Shortcut differ
AttributeHeapShortcut
PlatformsWeb, iOS, AndroidWeb, macOS, Windows, Linux
Founded20132014

Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Technology).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Heap

  • Autocapture
  • Retroactive analytics
  • Session replay
  • Funnel analysis
  • User segmentation
  • Path analysis
  • Data science
  • Virtual events

Only in Shortcut

  • Stories & epics
  • Iterations (sprints)
  • Kanban boards
  • Roadmaps
  • Reporting
  • Docs
  • API & webhooks
  • Mobile apps

Both cover

  • Zapier
  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Heap

  • User behavior analysisnot Shortcut
  • Conversion optimizationnot Shortcut
  • Product adoptionnot Shortcut
  • Customer journey mappingnot Shortcut
  • A/B testing analysisnot Shortcut

Shortcut

  • Sprint planningnot Heap
  • Bug trackingnot Heap
  • Feature developmentnot Heap
  • Product roadmappingnot Heap
  • Team collaborationnot Heap

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Heap

  • No built-in A/B testing or feature flags; requires integration with separate tools for experimentation
  • Group analytics and advanced features require a sales conversation, not self-serve
  • Cloud-only deployment; no self-hosted option for data security or compliance requirements
  • Session replay lacks developer debugging tools compared to PostHog
  • Pricing for Growth and Pro plans requires direct sales contact; no transparency on how pricing scales

Shortcut

  • Limited reporting compared to Jira
  • Designed specifically for software teams, not general project management
  • Can experience slow loading times with very large projects

Pricing, plan by plan

Heap

Free
  • FreeFree
    • Up to 10,000 monthly sessions
    • Basic charts
    • 6 months data history
  • Growth$undefined/custom
    • Custom session pricing
    • Sense AI assistant
    • 12 months data history
  • Pro$undefined/custom
    • Custom session pricing
    • Account analytics
    • Engagement matrix
  • Premier$undefined/custom
    • Custom session pricing
    • Data warehouse integration
    • Unlimited projects

Shortcut

Free
  • FreeFree
    • Kanban boards
    • Sprints
    • Roadmaps
  • Team$8.5/user/month
    • Unlimited users
    • Advanced reports
    • WIP limits
  • Business$12/user/month
    • Unlimited workspaces
    • OKRs
    • Advanced custom fields
  • Enterprise$undefined/custom
    • Volume discounts
    • SSO/SCIM
    • Premier support

Which should you pick?

Choose Heap if

  • You need autocapture.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want retroactive analytics.

Choose Shortcut if

  • You need stories & epics.
  • You want to start without paying.
  • You work on Web, macOS, Windows, Linux.
  • You also want iterations (sprints).

Questions people ask

Is Heap or Shortcut better?
Neither clearly leads. Heap starts at Free and Shortcut at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Heap or Shortcut?
Heap starts at Free and Shortcut at Free.
Does Heap or Shortcut run on more platforms?
Heap runs on Web, iOS, Android. Shortcut runs on Web, macOS, Windows, Linux.
Can I use Heap for free?
Both have a free tier, so you can try either at no cost before committing.
What is Heap best used for?
Heap is most often used for user behavior analysis, conversion optimization, product adoption, customer journey mapping. Of those, user behavior analysis and conversion optimization are not what Shortcut is typically brought in for.
What can Heap do that Shortcut cannot?
Heap covers Autocapture, Retroactive analytics, Session replay, Funnel analysis. Shortcut covers Stories & epics, Iterations (sprints), Kanban boards, Roadmaps. Both handle Zapier, SOC2, GDPR.

Answered from the vendors’ own pages

Heap: What does Heap's autocapture feature do?

Heap's autocapture is a single code snippet that automatically captures every click, swipe, tap, pageview, and form fill on your website and apps without requiring manual event setup. Once installed, Heap captures the entire digital experience of every user on every platform with no ongoing engineering maintenance needed.

Source
Shortcut: Does Shortcut have a free plan?

Yes, Shortcut offers a free plan for up to 10 users with core features like kanban boards, roadmaps, sprints, and reports. Paid plans start at $8.50 per user per month.

Source
Heap: What are Heap's pricing plans and how much do they cost?

Heap offers a Free plan for up to 10,000 monthly sessions. Growth, Pro, and Premier plans use custom session-based pricing that requires contacting sales for a quote. Free includes basic charts and 6 months data history. Growth adds the Sense AI assistant. Pro adds account analytics. Premier adds data warehouse integration and dedicated customer success management.

Source
Shortcut: Does Shortcut integrate with GitHub?

Yes, Shortcut has native GitHub integration that automatically syncs pull requests and commits to stories, and includes GitLab and Bitbucket support as well.

Source
Heap: Does Heap include session replay and A/B testing?

Heap includes integrated session replay showing exactly what users did on your site. However, Heap does not include built-in A/B testing or feature flags. Teams requiring these capabilities must use separate tools or integrate with third-party platforms.

Source
Shortcut: Can I use Shortcut for non-technical projects?

Shortcut is built for software teams, though you can customize workflows for other use cases. Linear and Asana may be better suited for non-technical project management.

Source
Heap: What integrations does Heap support?

Heap supports over 100 integrations connecting to business tools including marketing platforms, CRMs, and data warehouses. This allows insights to reach relevant teams and ensures data flows to other business systems automatically.

Source
Shortcut: Does Shortcut support SSO and SCIM?

Yes, SSO and SCIM support are available on the Enterprise plan, allowing centralized identity management for large organizations.

Source
Heap: Does Heap offer self-hosting or is it cloud-only?

Heap is cloud-only and does not offer self-hosted options. Organizations requiring on-premises deployment should consider alternatives like PostHog which supports self-hosting alongside its cloud product.

Source
Shortcut: What's the difference between Shortcut and Jira?

Shortcut is lighter and faster with less setup required, while Jira offers deeper customization and enterprise features. Shortcut works better for modern software teams wanting simplicity; Jira suits enterprises needing extensive configuration.

Source
Heap: What is Sense and how does it help with analytics?

Sense Chat is Heap's AI assistant that enables users to access analytics without extensive technical knowledge. It allows teams to ask questions about user behavior and get answers directly without lengthy onboarding or technical expertise, making insights more accessible to non-technical stakeholders.

Source
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