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Communication · head to head

Gupshup vs Microsoft Teams

Gupshup logo

Gupshup

Communication

Conversational messaging and CPaaS with a flat platform fee stacked on top of Meta per-message rates

From
$0.001/message
Rated
-
Full reviewWebsite
Microsoft Teams logo

Microsoft Teams

Communication

Meet, chat, call, and collaborate in just one place

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Microsoft Teams has a free tier, so it costs nothing to try first.
  • Each has a real cost: Gupshup the Gupshup platform fee of about 0.001 dollars per message is negligible next to Meta pass-through rates, so comparing providers on their own fee is misleading, and the country and category mix of your traffic determines almost the entire bill.; Microsoft Teams resource-heavy application; slow to load and consumes significant CPU/memory compared to alternatives
  • They diverge on capability: Gupshup covers WhatsApp Business API, Microsoft Teams covers Chat & channels.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Gupshup and Microsoft Teams actually diverge.

Attributes where Gupshup and Microsoft Teams differ
AttributeGupshupMicrosoft Teams
Starting price$0.001/messageFree
Pricing modelPer message sentsubscription
Free tierNoYes
PlatformsWeb, APIWeb, Windows, macOS, iOS, Android
FoundedUnknown1975

Identical on both: user rating (Not yet rated), category (Communication).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Gupshup

  • WhatsApp Business API
  • Flat platform fee
  • RCS messaging
  • SMS and voice
  • Bot Studio
  • Agent inbox
  • Campaign manager
  • Emerging market reach

Only in Microsoft Teams

  • Chat & channels
  • Video conferencing
  • Screen sharing
  • File collaboration
  • Office integration
  • Live events
  • Phone system
  • Apps & workflows

What people use each for

The jobs each tool is most often brought in to do.

Gupshup

  • An e-commerce brand sending order and delivery notifications over WhatsApp to customers across India and Southeast Asianot Microsoft Teams
  • A bank or fintech running one-time passcodes and transactional alerts with fallback from WhatsApp to SMSnot Microsoft Teams
  • A company deploying a WhatsApp chatbot for tier one support with handover to human agents for anything it cannot resolvenot Microsoft Teams
  • A marketing team running WhatsApp template campaigns to opted-in lists in markets where email engagement is lownot Microsoft Teams

Microsoft Teams

  • Remote meetingsnot Gupshup
  • Team collaborationnot Gupshup
  • Document sharingnot Gupshup
  • Project managementnot Gupshup
  • Webinarsnot Gupshup

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Gupshup

  • The Gupshup platform fee of about 0.001 dollars per message is negligible next to Meta pass-through rates, so comparing providers on their own fee is misleading, and the country and category mix of your traffic determines almost the entire bill.
  • Gupshup publishes no single flat rate for a full send, so accurate cost modelling requires you to build a country by country and category by category forecast before any provider comparison is meaningful.
  • Meta moved from conversation-based to per message billing in July 2025, which materially changed the economics of high-frequency messaging, and any budget or ROI model built on the old conversation pricing is now wrong.
  • Template approval sits with Meta rather than Gupshup, so rejections and category reclassifications can stall a campaign regardless of provider, and support quality on chasing them is a common complaint.
  • The product surface is broad, spanning CPaaS APIs, bot building and campaign tooling, and the non-API tools are less refined than dedicated conversational marketing platforms, so many buyers use Gupshup purely as a pipe.

Microsoft Teams

  • Resource-heavy application; slow to load and consumes significant CPU/memory compared to alternatives
  • Limited channel structure; maximum of 200 public and 30 private channels per team
  • Cannot invite guest users to specific channels; guest access grants full team visibility
  • Unable to chat during screen sharing; limits real-time collaborative communication
  • Limited customization options for branding and interface; cluttered UX compared to Slack
  • Channels cannot be moved between teams; requires manual replication for reorganization

Pricing, plan by plan

Gupshup

$0.001/message
  • Messaging$0.001/message
    • About 0.001 USD Gupshup platform fee per outgoing template message
    • Same fee on outgoing and incoming session messages
    • Meta per-message charges passed through on top, varying by country and category

Microsoft Teams

Free
  • FreeFree
    • Unlimited chat
    • 100 participants in meetings
    • 5GB file storage
  • Microsoft Teams Essentials$4/month
    • 300 participants in meetings
    • 10GB cloud storage
    • Phone & web support
  • Microsoft 365 Business Basic$6/month
    • Everything in Essentials
    • 1TB OneDrive storage
    • Web & mobile Office apps
  • Microsoft 365 Business Standard$12.5/month
    • Everything in Basic
    • Desktop Office apps
    • Webinar hosting

Which should you pick?

Choose Gupshup if

  • You need whatsapp business api.
  • You work on Web, API.
  • You also want flat platform fee.
Gupshup review

Choose Microsoft Teams if

  • You need chat & channels.
  • You want to start without paying.
  • You work on Web, Windows, macOS, iOS, Android.
  • You also want video conferencing.
Microsoft Teams review

Questions people ask

Is Gupshup or Microsoft Teams better?
Neither clearly leads. Gupshup starts at $0.001/message and Microsoft Teams at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Gupshup or Microsoft Teams?
Microsoft Teams has a free tier; the other does not. Paid plans start at $0.001/message for Gupshup and Free for Microsoft Teams.
Does Gupshup or Microsoft Teams run on more platforms?
Gupshup runs on Web, API. Microsoft Teams runs on Web, Windows, macOS, iOS, Android.
Can I use Microsoft Teams for free?
Yes. Microsoft Teams has a free tier, so you can try it without paying. Gupshup starts at $0.001/message.
What is Gupshup best used for?
Gupshup is most often used for an e-commerce brand sending order and delivery notifications over whatsapp to customers across india and southeast asia, a bank or fintech running one-time passcodes and transactional alerts with fallback from whatsapp to sms, a company deploying a whatsapp chatbot for tier one support with handover to human agents for anything it cannot resolve, a marketing team running whatsapp template campaigns to opted-in lists in markets where email engagement is low. Of those, an e-commerce brand sending order and delivery notifications over whatsapp to customers across india and southeast asia and a bank or fintech running one-time passcodes and transactional alerts with fallback from whatsapp to sms are not what Microsoft Teams is typically brought in for.
What can Gupshup do that Microsoft Teams cannot?
Gupshup covers WhatsApp Business API, Flat platform fee, RCS messaging, SMS and voice. Microsoft Teams covers Chat & channels, Video conferencing, Screen sharing, File collaboration.

Answered from the vendors’ own pages

Gupshup: What does Gupshup charge?

About 0.001 USD per outgoing template message and per session message in each direction, plus roughly 0.0001 USD per second on voice. Meta per-message charges are passed through on top.

Microsoft Teams: Does Microsoft Teams have a free tier?

Yes. Microsoft Teams offers a free Home tier with unlimited chat, 60-minute group meetings for up to 100 people, 5GB cloud storage, and basic file sharing, though limits are restrictive for growing teams.

Source
Gupshup: Is Gupshup cheaper than other WhatsApp providers?

On its own platform fee it is competitive, but that fee is a small fraction of the total. Meta pass-through rates dominate, so provider choice rarely changes your bill much.

Microsoft Teams: What are Microsoft Teams' paid plans?

Microsoft Teams Essentials costs $4/user/month (chat, calling, meetings, 10GB storage). Microsoft 365 Business Basic costs $7/user/month (includes desktop Office apps, 1TB storage). Premium plans with Copilot start at $23.50/user/month.

Source
Gupshup: Did WhatsApp pricing change?

Yes. Meta retired per 24-hour conversation pricing on 1 July 2025 and moved to per message billing, and Gupshup followed.

Microsoft Teams: What are Microsoft Teams' primary features?

Teams provides real-time chat, video and voice calling, meetings with up to 300 participants, file sharing and storage integration with OneDrive, recording and transcripts, and deep integration with Microsoft 365 apps (Word, Excel, PowerPoint, Outlook).

Gupshup: Is it only for India?

No, but its strongest carrier and operator reach is in India, Southeast Asia, the Middle East, Africa and Latin America.

Microsoft Teams: What integrations does Teams support?

Microsoft Teams integrates with calendar apps (Outlook, Google Calendar), project management tools (Trello), and works with Zapier for custom workflow automation. Teams also has native connectors to many Microsoft 365 apps and third-party services.

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