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Software · head to head

Google Optimize vs Sunsama

Google Optimize logo

Google Optimize

Software

A/B testing for Google Analytics

From
Free
Rated
-
Full reviewWebsite
Sunsama logo

Sunsama

Software

The daily planner for busy professionals

From
$17/month
Rated
-
Full reviewWebsite

The short version

  • Only Google Optimize has a free tier, so it costs nothing to try first.
  • Each has a real cost: Google Optimize google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023; Sunsama pricing is higher than some competitor daily planners at $17+ per month
  • They diverge on capability: Google Optimize covers A/B testing, Sunsama covers Daily planning ritual.

Where they differ

Only the attributes on which Google Optimize and Sunsama actually diverge.

Attributes where Google Optimize and Sunsama differ
AttributeGoogle OptimizeSunsama
Starting priceFree$17/month
Pricing modelfreemiumUnknown
Free tierYesNo
PlatformsWebWeb, iOS, Android
Founded19982016

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Optimize

  • A/B testing
  • Google Analytics integration
  • Visual editor
  • Real-time analytics
  • Google Analytics
  • Google Tag Manager
  • Google's security
  • Cloud deployment

Only in Sunsama

  • Daily planning ritual
  • Task timeboxing
  • Workload management
  • Shutdown routine
  • Focus mode
  • Google Calendar
  • Outlook
  • Todoist

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Google Optimize

  • A/B and multivariate testing of web pages tied to Google Analytics goalsnot Sunsama
  • Personalising page content for defined audience segmentsnot Sunsama
  • Redirect tests between alternative landing page URLsnot Sunsama

Sunsama

  • Schedulingnot Google Optimize
  • Appointment bookingnot Google Optimize
  • Time trackingnot Google Optimize
  • Resource managementnot Google Optimize
  • Team coordinationnot Google Optimize

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Optimize

  • Google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023
  • Any experiments and personalizations still running on that date were ended by Google
  • Google directs former users to third-party A/B testing tools, naming AB Tasty, Optimizely and VWO, rather than a replacement Google product

Sunsama

  • Pricing is higher than some competitor daily planners at $17+ per month
  • Requires consistent daily engagement with the planning ritual to be effective
  • Limited customization of the daily planning framework compared to more flexible task managers

Pricing, plan by plan

Google Optimize

Free
  • FreeFree
    • A/B testing
    • Google Analytics integration
    • Visual editor

Sunsama

$17/month
  • Pro Plan (Annual)$17/month
    • Unlimited usage
    • Unlimited integrations
    • AI + MCP + Zapier support
  • Pro Plan (Monthly)$22/month
    • Unlimited usage
    • Unlimited integrations
    • AI + MCP + Zapier support

Which should you pick?

Choose Google Optimize if

  • You need a/b testing.
  • You want to start without paying.
  • You also want google analytics integration.
Google Optimize review

Choose Sunsama if

  • You need daily planning ritual.
  • You work on Web, iOS, Android.
  • You also want task timeboxing.
Sunsama review

Questions people ask

Is Google Optimize or Sunsama better?
Neither clearly leads. Google Optimize starts at Free and Sunsama at $17/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Optimize or Sunsama?
Google Optimize has a free tier; the other does not. Paid plans start at Free for Google Optimize and $17/month for Sunsama.
Does Google Optimize or Sunsama run on more platforms?
Google Optimize runs on Web. Sunsama runs on Web, iOS, Android.
Can I use Google Optimize for free?
Yes. Google Optimize has a free tier, so you can try it without paying. Sunsama starts at $17/month.
What is Google Optimize best used for?
Google Optimize is most often used for a/b and multivariate testing of web pages tied to google analytics goals, personalising page content for defined audience segments, redirect tests between alternative landing page urls. Of those, a/b and multivariate testing of web pages tied to google analytics goals and personalising page content for defined audience segments are not what Sunsama is typically brought in for.
What can Google Optimize do that Sunsama cannot?
Google Optimize covers A/B testing, Google Analytics integration, Visual editor, Real-time analytics. Sunsama covers Daily planning ritual, Task timeboxing, Workload management, Shutdown routine. Both handle Web support.

Answered from the vendors’ own pages

Sunsama: What is the pricing for Sunsama and is there a free trial?

Sunsama costs $17 per month when billed yearly or $22 per month when billed monthly. A 14-day free trial is available without requiring a credit card.

Source
Sunsama: What task management tools does Sunsama integrate with?

Sunsama integrates with Asana, Todoist, Trello, Jira, Linear, Monday.com, Notion, ClickUp, GitHub, and Google Tasks, allowing you to pull tasks from these services into your daily plan.

Source
Sunsama: Can Sunsama sync with my calendar?

Yes, Sunsama is bidirectionally synced with Google Calendar, Outlook Calendar, and iCloud Calendar, creating a unified view of your schedule and daily commitments.

Source
Sunsama: Does Sunsama have a mobile app?

Yes, Sunsama is available as a mobile app on both iOS and Android through the Google Play Store and Apple App Store for managing your daily plan on the go.

Source
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Related pages

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