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Marketing & Analytics · head to head

AB Tasty vs Sunsama

AB Tasty logo

AB Tasty

Marketing & Analytics

Conversion optimization platform

From
€500/month
Rated
-
Sunsama logo

Sunsama

Project Management

The daily planner for busy professionals

From
$17/month
Rated
-

The short version

  • Each has a real cost: AB Tasty pricing is not published and requires a demo or a sales conversation; Sunsama pricing is higher than some competitor daily planners at $17+ per month
  • They diverge on capability: AB Tasty covers A/B testing, Sunsama covers Daily planning ritual.

Where they differ

Only the attributes on which AB Tasty and Sunsama actually diverge.

Attributes where AB Tasty and Sunsama differ
AttributeAB TastySunsama
Starting price€500/month$17/month
Pricing modelquoteUnknown
PlatformsWebWeb, iOS, Android
CategoryMarketing & AnalyticsProject Management
Founded20112016

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AB Tasty

  • A/B testing
  • Multivariate testing
  • Personalization
  • Visual editor
  • Google Analytics
  • Salesforce
  • SSL encryption
  • Cloud deployment

Only in Sunsama

  • Daily planning ritual
  • Task timeboxing
  • Workload management
  • Shutdown routine
  • Focus mode
  • Google Calendar
  • Outlook
  • Todoist

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

AB Tasty

  • A/B and multivariate testing on web and mobilenot Sunsama
  • Feature flagging and progressive rolloutsnot Sunsama
  • Personalising content for identified and anonymous visitorsnot Sunsama
  • Search, recommendations and merchandising for ecommercenot Sunsama
  • Conversion optimisation experiments across channelsnot Sunsama

Sunsama

  • Schedulingnot AB Tasty
  • Appointment bookingnot AB Tasty
  • Time trackingnot AB Tasty
  • Resource managementnot AB Tasty
  • Team coordinationnot AB Tasty

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AB Tasty

  • Pricing is not published and requires a demo or a sales conversation

Sunsama

  • Pricing is higher than some competitor daily planners at $17+ per month
  • Requires consistent daily engagement with the planning ritual to be effective
  • Limited customization of the daily planning framework compared to more flexible task managers

Pricing, plan by plan

AB Tasty

€500/month
  • Standard$500/month
    • A/B testing
    • Basic personalization
    • Analytics

Sunsama

$17/month
  • Pro Plan (Annual)$17/month
    • Unlimited usage
    • Unlimited integrations
    • AI + MCP + Zapier support
  • Pro Plan (Monthly)$22/month
    • Unlimited usage
    • Unlimited integrations
    • AI + MCP + Zapier support

Which should you pick?

Choose AB Tasty if

  • You need a/b testing.
  • You also want multivariate testing.

Choose Sunsama if

  • You need daily planning ritual.
  • You work on Web, iOS, Android.
  • You also want task timeboxing.

Questions people ask

Is AB Tasty or Sunsama better?
Neither clearly leads. AB Tasty starts at €500/month and Sunsama at $17/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AB Tasty or Sunsama?
AB Tasty starts at €500/month and Sunsama at $17/month.
Does AB Tasty or Sunsama run on more platforms?
AB Tasty runs on Web. Sunsama runs on Web, iOS, Android.
What is AB Tasty best used for?
AB Tasty is most often used for a/b and multivariate testing on web and mobile, feature flagging and progressive rollouts, personalising content for identified and anonymous visitors, search, recommendations and merchandising for ecommerce. Of those, a/b and multivariate testing on web and mobile and feature flagging and progressive rollouts are not what Sunsama is typically brought in for.
What can AB Tasty do that Sunsama cannot?
AB Tasty covers A/B testing, Multivariate testing, Personalization, Visual editor. Sunsama covers Daily planning ritual, Task timeboxing, Workload management, Shutdown routine. Both handle Web support.

Answered from the vendors’ own pages

Sunsama: What is the pricing for Sunsama and is there a free trial?

Sunsama costs $17 per month when billed yearly or $22 per month when billed monthly. A 14-day free trial is available without requiring a credit card.

Source
Sunsama: What task management tools does Sunsama integrate with?

Sunsama integrates with Asana, Todoist, Trello, Jira, Linear, Monday.com, Notion, ClickUp, GitHub, and Google Tasks, allowing you to pull tasks from these services into your daily plan.

Source
Sunsama: Can Sunsama sync with my calendar?

Yes, Sunsama is bidirectionally synced with Google Calendar, Outlook Calendar, and iCloud Calendar, creating a unified view of your schedule and daily commitments.

Source
Sunsama: Does Sunsama have a mobile app?

Yes, Sunsama is available as a mobile app on both iOS and Android through the Google Play Store and Apple App Store for managing your daily plan on the go.

Source

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