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Software · head to head

Ecwid vs Wix eCommerce

Ecwid logo

Ecwid

Software

Sell anywhere ecommerce platform

From
Free
Rated
-
Full reviewWebsite
Wix eCommerce logo

Wix eCommerce

Software

Drag-and-drop website builder with ecommerce

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Ecwid has a free tier, so it costs nothing to try first.
  • Each has a real cost: Ecwid the $5 a month Starter plan caps the catalogue at 10 products; Wix eCommerce homepage does not disclose pricing tiers or comparison tables
  • They diverge on capability: Ecwid covers Omnichannel selling, Wix eCommerce covers Drag-and-drop builder.

Where they differ

Only the attributes on which Ecwid and Wix eCommerce actually diverge.

Attributes where Ecwid and Wix eCommerce differ
AttributeEcwidWix eCommerce
Starting priceFreeOn request
Pricing modelsubscriptionUnknown
Free tierYesNo
PlatformsWebWeb, iOS, Android
Founded20092006

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ecwid

  • Omnichannel selling
  • Product catalog
  • Analytics
  • API access

Only in Wix eCommerce

  • Drag-and-drop builder
  • Website hosting
  • Ecommerce platform
  • SEO tools

Both cover

  • Payment processing
  • Inventory management
  • Email marketing
  • Mobile app

What people use each for

The jobs each tool is most often brought in to do.

Ecwid

  • Adding a store to an existing website or social pagenot Wix eCommerce
  • Selling physical goods and digital downloads from one cataloguenot Wix eCommerce

Wix eCommerce

  • Small business online store creationnot Ecwid
  • Point-of-sale integration for retailnot Ecwid
  • Integrated inventory and order managementnot Ecwid

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ecwid

  • The $5 a month Starter plan caps the catalogue at 10 products
  • Staff accounts start at the Business plan, and are limited to 2 until the Unlimited plan
  • Abandoned cart recovery requires the Business plan at $65 a month
  • In person selling through POS integration is Unlimited only, at $149 a month
  • The Venture plan at $35 a month still caps products at 100

Wix eCommerce

  • Homepage does not disclose pricing tiers or comparison tables
  • Limited transaction fee transparency; users must access pricing page for details

Pricing, plan by plan

Ecwid

Free
  • FreeFree
    • Up to 10 products
    • Basic storefront
    • Standard payment methods
  • Unlimited$99.08/month
    • Unlimited products
    • Advanced features
    • Priority support

Wix eCommerce

On request

No published plan breakdown. See the Wix eCommerce review.

Which should you pick?

Choose Ecwid if

  • You need omnichannel selling.
  • You want to start without paying.
  • You also want product catalog.
Ecwid review

Choose Wix eCommerce if

  • You need drag-and-drop builder.
  • You work on Web, iOS, Android.
  • You also want website hosting.
Wix eCommerce review

Questions people ask

Is Ecwid or Wix eCommerce better?
Neither clearly leads. Ecwid starts at Free and Wix eCommerce at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ecwid or Wix eCommerce?
Ecwid has a free tier; the other does not. Paid plans start at Free for Ecwid and On request for Wix eCommerce.
Does Ecwid or Wix eCommerce run on more platforms?
Ecwid runs on Web. Wix eCommerce runs on Web, iOS, Android.
Can I use Ecwid for free?
Yes. Ecwid has a free tier, so you can try it without paying. Wix eCommerce starts at On request.
What is Ecwid best used for?
Ecwid is most often used for adding a store to an existing website or social page, selling physical goods and digital downloads from one catalogue. Of those, adding a store to an existing website or social page and selling physical goods and digital downloads from one catalogue are not what Wix eCommerce is typically brought in for.
What can Ecwid do that Wix eCommerce cannot?
Ecwid covers Omnichannel selling, Product catalog, Analytics, API access. Wix eCommerce covers Drag-and-drop builder, Website hosting, Ecommerce platform, SEO tools. Both handle Payment processing, Inventory management, Email marketing, Mobile app.
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