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Developer Tools · head to head

Earthly vs Osano

Earthly logo

Earthly

Developer Tools

Engineering guardrails for the AI era

From
Free
Free plan
Yes
Full reviewWebsite
Osano logo

Osano

Cybersecurity

Consent management and data privacy platform with a published self-serve tier

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Each has a real cost: Earthly pricing model not published; requires sales contact; Osano the published visitor ceilings are low, with the paid self-serve tier stopping around 30,000 monthly visitors, so any consumer facing site with real traffic leaves published pricing immediately and negotiates a quote with no public anchor.
  • They diverge on capability: Earthly covers Policy as code, Osano covers Consent banner.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Earthly and Osano actually diverge.

Attributes where Earthly and Osano differ
AttributeEarthlyOsano
Pricing modelNo pricing published on websitePer month by monthly website visitors
PlatformsWeb, CLIWeb
CategoryDeveloper ToolsCybersecurity
Founded2020Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Earthly

  • Policy as code
  • Multi-stage enforcement
  • AI agent governance
  • Repository-wide policies
  • Incident response automation
  • Compliance management
  • Earthfiles build tool
  • Satellites

Only in Osano

  • Consent banner
  • Pre-consent tag blocking
  • Consent record
  • No fines guarantee
  • Subject rights requests
  • Data mapping
  • Vendor privacy monitoring
  • Cookie scanning

What people use each for

The jobs each tool is most often brought in to do.

Earthly

  • Enforcing engineering standards across AI and human developersnot Osano
  • Automating incident response procedures across all repositoriesnot Osano
  • Embedding compliance requirements into development workflowsnot Osano
  • Standardizing build processes with Earthfilesnot Osano

Osano

  • A mid market company selling into the EU and California that needs one banner honouring different consent rules by visitor regionnot Earthly
  • A privacy counsel who wants a vendor that will contractually stand behind its consent product rather than disclaim all liabilitynot Earthly
  • A marketing team that needs Google Consent Mode signals wired correctly so analytics and ads degrade rather than break when consent is refusednot Earthly
  • A company with a handful of brand domains wanting one consent record and one scanning schedule across all of themnot Earthly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Earthly

  • Pricing model not published; requires sales contact
  • Earthly Lunar is a recent launch (2025) with limited track record
  • Primarily GitHub-focused; limited integration with other platforms
  • No public documentation on pricing or feature tiers

Osano

  • The published visitor ceilings are low, with the paid self-serve tier stopping around 30,000 monthly visitors, so any consumer facing site with real traffic leaves published pricing immediately and negotiates a quote with no public anchor.
  • The no fines guarantee is bounded and conditional on configuring the product as instructed, so it is a marketing differentiator with an indemnity cap rather than the insurance policy the name suggests, and the limits should be read before it influences a decision.
  • Everything beyond consent, including subject rights automation, data mapping and vendor monitoring, is enterprise quoted, so the transparent pricing that attracts buyers covers only the cheapest part of the platform.
  • Tag blocking depends on tags being loaded through the mechanisms Osano can intercept, and marketing teams that inject scripts directly into templates or through server side tagging routinely leak trackers past the banner without anyone noticing.
  • It is a privacy platform rather than a security compliance one, so organisations that also need SOC 2 or ISO 27001 evidence collection run it alongside a separate tool and duplicate parts of the vendor and asset inventory.

Pricing, plan by plan

Earthly

Free

No published plan breakdown. See the Earthly review.

Osano

Free
  • FreeFree
    • 1 user
    • 1 domain
    • 5,000 monthly visitors
  • Plus$199/month
    • 2 users
    • 3 domains
    • 30,000 monthly visitors
  • Enterprise$undefined/year
    • Unlimited domains and higher visitor volumes
    • Subject rights request automation
    • Data mapping and assessments

Which should you pick?

Choose Earthly if

  • You need policy as code.
  • You want to start without paying.
  • You work on Web, CLI.
  • You also want multi-stage enforcement.
Earthly review

Choose Osano if

  • You need consent banner.
  • You want to start without paying.
  • You also want pre-consent tag blocking.
Osano review

Questions people ask

Is Earthly or Osano better?
Neither clearly leads. Earthly starts at Free and Osano at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Earthly or Osano?
Earthly starts at Free and Osano at Free.
Does Earthly or Osano run on more platforms?
Earthly runs on Web, CLI. Osano runs on Web.
Can I use Earthly for free?
Both have a free tier, so you can try either at no cost before committing.
What is Earthly best used for?
Earthly is most often used for enforcing engineering standards across ai and human developers, automating incident response procedures across all repositories, embedding compliance requirements into development workflows, standardizing build processes with earthfiles. Of those, enforcing engineering standards across ai and human developers and automating incident response procedures across all repositories are not what Osano is typically brought in for.
What can Earthly do that Osano cannot?
Earthly covers Policy as code, Multi-stage enforcement, AI agent governance, Repository-wide policies. Osano covers Consent banner, Pre-consent tag blocking, Consent record, No fines guarantee.

Answered from the vendors’ own pages

Earthly: What is the difference between Earthfiles and Earthly Lunar?

Earthfiles is an open-source build tool that reached 12,000 GitHub stars and is used by companies like NVIDIA, Intel, and Databricks. Earthly Lunar is a separate governance platform launched in 2025 for enforcing standards across development workflows.

Source
Osano: Does the free tier include the no fines guarantee?

No. The guarantee attaches to paid use of the consent product, and the free tier is capped at one domain and 5,000 monthly visitors.

Earthly: How does Earthly Lunar enforce standards?

Lunar converts engineering standards, compliance requirements, and processes documented in AGENTS.md files, wikis, and incident postmortems into enforceable guardrails that apply consistently across repositories and development stages.

Source
Osano: How is Osano priced?

By monthly website visitors, number of domains and tier. The self-serve path stops at a low visitor ceiling and everything above is quoted.

Earthly: What is the pricing for Earthly Lunar?

Pricing is not published on the website. Interested customers should contact Earthly's sales team for current pricing and feature tiers.

Source
Osano: Can it handle US state privacy laws as well as GDPR?

Yes, with region aware rule sets covering GDPR, ePrivacy and the US state regimes, so an EU visitor sees an opt-in banner and a US visitor sees the applicable opt-out.

Osano: Does Osano do subject access requests?

Yes, but in the enterprise tier rather than the published plans, and it is quoted separately from consent.

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