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Influencer Marketing · head to head

Dovetale vs GoAffPro

Dovetale logo

Dovetale

Influencer Marketing

Influencer marketing made simple for Shopify

From
Free
Rated
-
Full reviewWebsite
GoAffPro logo

GoAffPro

Affiliate Marketing

Feature-rich affiliate marketing for Shopify

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Dovetale before its acquisition by Shopify (now sold as Shopify Collabs), Dovetale's Starter plan was $99 USD per month for only 3 users, and jumping to 10 users required the Pro plan at $499 USD per month, a five-fold price increase for roughly triple the seats (archived pricing page, 7 August 2020); GoAffPro no native fraud detection beyond basic self-referral prevention
  • They diverge on capability: Dovetale covers Creator discovery, GoAffPro covers Multi-level marketing.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Dovetale and GoAffPro actually diverge.

Attributes where Dovetale and GoAffPro differ
AttributeDovetaleGoAffPro
Pricing modelfreemiumUnknown
PlatformsWebWeb, iOS, Android
CategoryInfluencer MarketingAffiliate Marketing
Founded20062019

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Dovetale

  • Creator discovery
  • Application management
  • Gift tracking
  • Affiliate links
  • Commission tracking
  • Performance analytics
  • Direct messaging
  • Shopify integration

Only in GoAffPro

  • Multi-level marketing
  • Custom commission rules
  • Affiliate marketplace
  • Gift card rewards
  • Custom signup forms
  • PayPal
  • Klaviyo
  • ReCharge

Both cover

  • Shopify
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Dovetale

  • Creator partnershipsnot GoAffPro
  • Product giftingnot GoAffPro
  • Affiliate programsnot GoAffPro
  • Ambassador programsnot GoAffPro

GoAffPro

  • affiliate marketing managementnot Dovetale
  • Workflow automationnot Dovetale
  • Reportingnot Dovetale

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Dovetale

  • Before its acquisition by Shopify (now sold as Shopify Collabs), Dovetale's Starter plan was $99 USD per month for only 3 users, and jumping to 10 users required the Pro plan at $499 USD per month, a five-fold price increase for roughly triple the seats (archived pricing page, 7 August 2020)

GoAffPro

  • No native fraud detection beyond basic self-referral prevention
  • Limited affiliate verification tools
  • Integration marketplace limited compared to enterprise affiliate platforms

Pricing, plan by plan

Dovetale

Free
  • FreeFree
    • Creator discovery
    • Application forms
    • Basic analytics
  • Premium$99/month
    • Advanced search
    • Affiliate management
    • Commission tracking

GoAffPro

Free
  • HobbyFree
    • Unlimited affiliates
    • Unlimited sales and revenue
    • Basic affiliate portal
  • Premium$49/month
    • Custom branded domains
    • Advanced analytics
    • MLM functionality
  • Business$99/month
    • Everything in Premium
    • Custom compensation plans
    • Fraud management

Which should you pick?

Choose Dovetale if

  • You need creator discovery.
  • You want to start without paying.
  • You also want application management.
Dovetale review

Choose GoAffPro if

  • You need multi-level marketing.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want custom commission rules.
GoAffPro review

Questions people ask

Is Dovetale or GoAffPro better?
Neither clearly leads. Dovetale starts at Free and GoAffPro at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Dovetale or GoAffPro?
Dovetale starts at Free and GoAffPro at Free.
Does Dovetale or GoAffPro run on more platforms?
Dovetale runs on Web. GoAffPro runs on Web, iOS, Android.
Can I use Dovetale for free?
Both have a free tier, so you can try either at no cost before committing.
What is Dovetale best used for?
Dovetale is most often used for creator partnerships, product gifting, affiliate programs, ambassador programs. Of those, creator partnerships and product gifting are not what GoAffPro is typically brought in for.
What can Dovetale do that GoAffPro cannot?
Dovetale covers Creator discovery, Application management, Gift tracking, Affiliate links. GoAffPro covers Multi-level marketing, Custom commission rules, Affiliate marketplace, Gift card rewards. Both handle Shopify, Web support.

Answered from the vendors’ own pages

Dovetale: What is Shopify Collabs and what does it cost?

Shopify Collabs is described as 'an influencer application for collaborating with brands' that offers 'affiliate app that can keep up.' No pricing tiers, costs, trial details, or feature-based limitations are detailed on the landing page.

Source
GoAffPro: Does GoAffPro have a free plan?

Yes, GoAffPro's Hobby free plan includes unlimited affiliates, unlimited sales, unlimited revenue, and a basic branded portal where affiliates can view referral links and stats.

Source
Dovetale: How do I access Shopify Collabs pricing information?

Visitors are directed to log in at collabs.shopify.com or contact Shopify directly for details about available options and costs.

Source
GoAffPro: What features are in the GoAffPro Premium plan?

Premium plan at $49/month adds custom branded domains, advanced analytics, MLM functionality, tier-based commissions, affiliate rewards, email marketing, and the Business plan at $99+/month adds custom compensation plans and fraud management.

Source
Dovetale: Who is Shopify Collabs designed for?

Shopify Collabs is an affiliate tool for influencers and content creators collaborating with brands. The landing page emphasizes helping content business owners earn more money through affiliate partnerships, though specific payment structures and commission rates are not published.

Source
GoAffPro: Does GoAffPro have mobile apps for affiliates?

Yes, GoAffPro offers Android and iPhone apps with push notifications to keep affiliates engaged with the program.

Source
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