Software · head to head
DealerSocket vs CDK Global
The short version
- They diverge on capability: DealerSocket covers Customer CRM, CDK Global covers Dealer Management System.
Where they differ
Only the attributes on which DealerSocket and CDK Global actually diverge.
| Attribute | DealerSocket | CDK Global |
|---|---|---|
| Platforms | Web, Ios, Android, Api | Web, Desktop, Api |
| Founded | 2001 | 2014 |
Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in DealerSocket
- Customer CRM
- Lead management
- Inventory management
- Desking tools
- Marketing automation
- Digital retail
- Analytics dashboard
- Mobile app
Only in CDK Global
- Dealer Management System
- Sales desking
- F&I management
- Service scheduling
- Parts inventory
- Accounting
- CRM integration
- Digital retailing
Both cover
- Credit bureaus
- Marketing platforms
- SOC2
- Data encryption
- Role-based access
What people use each for
The jobs each tool is most often brought in to do.
DealerSocket
- Auto dealerships managing CRM, inventory pricing, and lead workflows across a suite of dealership productsnot CDK Global
CDK Global
- Dealership operationsnot DealerSocket
- Sales managementnot DealerSocket
- Service departmentnot DealerSocket
- Parts managementnot DealerSocket
- Financial reportingnot DealerSocket
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
DealerSocket
- Pricing is not published for any of its CRM, inventory, or DMS products; buyers must speak with a sales rep for a quote
CDK Global
Nothing recorded yet. See the CDK Global review.
Pricing, plan by plan
DealerSocket
On request- CRM$undefined/month
- Lead management
- Sales desking
- Activity tracking
- Inventory+$undefined/month
- Inventory management
- Pricing tools
- Photo management
- Complete Platform$undefined/month
- Full CRM
- Inventory+
- Digital retail
CDK Global
On request- Drive$undefined/month
- Core DMS functionality
- Sales & F&I
- Service & parts
- Drive+$undefined/month
- Everything in Drive
- Advanced CRM
- Digital retailing
- Enterprise$undefined/month
- Everything in Drive+
- Custom integrations
- Dedicated support
Which should you pick?
Choose DealerSocket if
- You need customer crm.
- You work on Web, Ios, Android, Api.
- You also want lead management.
Choose CDK Global if
- You need dealer management system.
- You work on Web, Desktop, Api.
- You also want sales desking.
Questions people ask
- Is DealerSocket or CDK Global better?
- Neither clearly leads. DealerSocket starts at On request and CDK Global at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, DealerSocket or CDK Global?
- DealerSocket starts at On request and CDK Global at On request.
- Does DealerSocket or CDK Global run on more platforms?
- DealerSocket runs on Web, Ios, Android, Api. CDK Global runs on Web, Desktop, Api.
- What is DealerSocket best used for?
- DealerSocket is most often used for auto dealerships managing crm, inventory pricing, and lead workflows across a suite of dealership products. Of those, auto dealerships managing crm, inventory pricing, and lead workflows across a suite of dealership products is not what CDK Global is typically brought in for.
- What can DealerSocket do that CDK Global cannot?
- DealerSocket covers Customer CRM, Lead management, Inventory management, Desking tools. CDK Global covers Dealer Management System, Sales desking, F&I management, Service scheduling. Both handle Credit bureaus, Marketing platforms, SOC2, Data encryption.