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CRM · head to head

Daylite vs Kustomer

Daylite logo

Daylite

CRM

CRM and project management built exclusively for Mac, iPhone and iPad

From
$15/month
Free plan
No
Full reviewWebsite
Kustomer logo

Kustomer

Customer Support

The future of customer service

From
On request
Free plan
No
Full reviewWebsite

The short version

  • Each has a real cost: Daylite it is Apple-only. There is no Windows client, so a single team member on a Windows machine, or a client-facing contractor who is not on a Mac, makes the product unworkable for the whole organisation.; Kustomer pricing not published; requires customised sales assessment and quote for exact costs
  • They diverge on capability: Daylite covers Native Apple apps, Kustomer covers Unified customer view.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Daylite and Kustomer actually diverge.

Attributes where Daylite and Kustomer differ
AttributeDayliteKustomer
Starting price$15/monthOn request
Pricing modelPer user per monthquote
PlatformsmacOS, iOS, iPadOSWeb, Cloud
CategoryCRMCustomer Support
FoundedUnknown2015

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Daylite

  • Native Apple apps
  • Apple Mail Assistant
  • Projects as first-class objects
  • Pipelines
  • Linked records
  • Smart lists
  • Offline working
  • Delegation

Only in Kustomer

  • Unified customer view
  • AI automation
  • Omnichannel
  • Workflow automation
  • Knowledge base
  • Analytics
  • Shopify
  • Magento

What people use each for

The jobs each tool is most often brought in to do.

Daylite

  • An all-Mac law firm or architecture practice wants a CRM that behaves like Mac software and files emails from Apple Mail rather than forcing everyone into a browser tab.not Kustomer
  • A consultancy needs client relationships and delivery projects in one system, where the project is a real record with its own tasks and meetings rather than a custom object bolted onto a deal.not Kustomer
  • A team works frequently without connectivity, on site or in transit, and needs a CRM with a genuine local data store rather than a web app that degrades to nothing offline.not Kustomer
  • A small business already standardised on Apple hardware wants to avoid paying for a CRM whose Mac experience is an afterthought.not Kustomer

Kustomer

  • Large B2C and B2B organisations managing 600+ customer support interactions across omnichannel platformsnot Daylite
  • Retail, financial services, travel and hospitality sectors requiring integrated AI-powered supportnot Daylite
  • Enterprises seeking customer 360 views and advanced workflow automationnot Daylite

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Daylite

  • It is Apple-only. There is no Windows client, so a single team member on a Windows machine, or a client-facing contractor who is not on a Mac, makes the product unworkable for the whole organisation.
  • The web experience is secondary to the native apps, so remote access from a borrowed or non-Apple computer is limited in a way buyers used to browser CRMs do not anticipate.
  • It has no built-in marketing automation, email campaigns or lead scoring, so anything beyond one-to-one email means a separate tool and a Zapier connection.
  • Plan caps are hard rather than advisory: Leap is a single user with 500 contacts, and crossing twenty users forces you from Growth to Scale, which is a 50 per cent increase in the per-user rate for capacity you may not need.
  • Third-party integrations are thin compared with HubSpot or Pipedrive, and much of what does exist runs through Zapier, so accounting, telephony and support connections are indirect and add their own subscription cost.

Kustomer

  • Pricing not published; requires customised sales assessment and quote for exact costs
  • Voice (call), SMS, and WhatsApp support operate on separate pay-as-you-go pricing models
  • Customisation-based pricing structure means no transparent cost comparison with competitors

Pricing, plan by plan

Daylite

$15/month
  • Leap$15/month
    • One user only
    • 500 contacts
    • One email integration
  • Growth$30/month
    • Up to 20 users
    • 25,000 contacts
    • Three email integrations per user
  • Scale$45/month
    • Up to 100 users
    • 250,000 contacts
    • Ten email integrations per user
  • Custom$undefined/month
    • For teams of ten or more with specific requirements
    • Quoted on application

Kustomer

On request

No published plan breakdown. See the Kustomer review.

Which should you pick?

Choose Daylite if

  • You need native apple apps.
  • You work on macOS, iOS, iPadOS.
  • You also want apple mail assistant.
Daylite review

Choose Kustomer if

  • You need unified customer view.
  • You work on Web, Cloud.
  • You also want ai automation.
Kustomer review

Questions people ask

Is Daylite or Kustomer better?
Neither clearly leads. Daylite starts at $15/month and Kustomer at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Daylite or Kustomer?
Daylite starts at $15/month and Kustomer at On request.
Does Daylite or Kustomer run on more platforms?
Daylite runs on macOS, iOS, iPadOS. Kustomer runs on Web, Cloud.
What is Daylite best used for?
Daylite is most often used for an all-mac law firm or architecture practice wants a crm that behaves like mac software and files emails from apple mail rather than forcing everyone into a browser tab., a consultancy needs client relationships and delivery projects in one system, where the project is a real record with its own tasks and meetings rather than a custom object bolted onto a deal., a team works frequently without connectivity, on site or in transit, and needs a crm with a genuine local data store rather than a web app that degrades to nothing offline., a small business already standardised on apple hardware wants to avoid paying for a crm whose mac experience is an afterthought.. Of those, an all-mac law firm or architecture practice wants a crm that behaves like mac software and files emails from apple mail rather than forcing everyone into a browser tab. and a consultancy needs client relationships and delivery projects in one system, where the project is a real record with its own tasks and meetings rather than a custom object bolted onto a deal. are not what Kustomer is typically brought in for.
What can Daylite do that Kustomer cannot?
Daylite covers Native Apple apps, Apple Mail Assistant, Projects as first-class objects, Pipelines. Kustomer covers Unified customer view, AI automation, Omnichannel, Workflow automation.

Answered from the vendors’ own pages

Daylite: Does Daylite run on Windows?

No. It is macOS, iPadOS and iOS only. This is the single most common reason buyers rule it out.

Kustomer: How much does Kustomer cost?

Kustomer uses a custom, quote-based pricing model and does not publish standard rates. Every CX team setup is different, so pricing varies based on company size, number of support agents, and monthly conversation volume.

Source
Daylite: Is there a web version?

There is browser access, but the product is designed around the native Mac app and the web view is not a full replacement.

Kustomer: How do I get a Kustomer pricing quote?

Complete a 2-minute ROI calculator assessment that gathers information about your industry, company size, agent count, and monthly conversation volume. Results provide directional pricing estimates before sales connects with you.

Source
Daylite: What does it cost?

Leap is 15 US dollars a month for one user billed annually, Growth 30 per user and Scale 45 per user, rising to 20, 40 and 60 on monthly billing.

Kustomer: Are there add-on costs for Kustomer features?

Yes, add-on services include HIPAA Enabled Subscription, implementation services, Voice, SMS, and WhatsApp support on a pay-as-you-go model.

Source
Daylite: Does it work offline?

Yes. The Mac app keeps a local store and syncs through Marketcircle Cloud when a connection returns.

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