Software · head to head
Culture Amp vs Zeplin

Culture Amp
Software
Build a better workplace with employee experience data
- From
- On request
- Rated
- -
The short version
- Only Zeplin has a free tier, so it costs nothing to try first.
- Each has a real cost: Culture Amp no price is published, and cost depends on employee count, product chosen and service tier; Zeplin the free plan is limited to 1 project and 100 screens and works only in a personal workspace
- They diverge on capability: Culture Amp covers Employee engagement surveys, Zeplin covers Design specs.
Where they differ
Only the attributes on which Culture Amp and Zeplin actually diverge.
| Attribute | Culture Amp | Zeplin |
|---|---|---|
| Starting price | On request | Free |
| Free tier | No | Yes |
| Platforms | Web, Ios, Android, Api | Web, Desktop, Mobile |
| Founded | 2009 | 2014 |
Identical on both: pricing model (subscription), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Culture Amp
- Employee engagement surveys
- Pulse surveys
- Performance management
- Goal tracking
- 360-degree feedback
- Analytics & insights
- Action planning
- Manager effectiveness
Only in Zeplin
- Design specs
- Asset export
- Code snippets
- Design tokens
- Comments
- Version control
- Handoff workflow
- Accessibility checks
Both cover
- Slack
- GDPR
What people use each for
The jobs each tool is most often brought in to do.
Culture Amp
- Employee engagement surveys and analysisnot Zeplin
- Performance reviews and development planning across an organisationnot Zeplin
Zeplin
- Handing off design specs from Figma or Sketch to developersnot Culture Amp
- Sharing screens, assets and style guides with an engineering teamnot Culture Amp
- Reviewing and commenting on design versionsnot Culture Amp
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Culture Amp
- No price is published, and cost depends on employee count, product chosen and service tier
- All products are billed annually
- Support level is banded by organisation size, with additional support starting at 200 employees and enterprise treatment at 1,000, so smaller customers get less for the same product
Zeplin
- The free plan is limited to 1 project and 100 screens and works only in a personal workspace
- Free plan AI reviews are capped at 3 per week
- Role based permissions require the Advanced plan or higher
- Single sign on, multi factor authentication, activity logs and invoiced billing are Enterprise only
- Priority 24 hour support is Enterprise only
- Basic plan caps screens at 1,000 per project and is priced per project rather than per seat
- Enterprise pricing is by quote with no published rate
Pricing, plan by plan
Culture Amp
On request- Engage$undefined/month
- Engagement surveys
- Pulse surveys
- Action planning
- Perform$undefined/month
- Goal tracking
- Performance reviews
- 1-on-1 meetings
- Develop$undefined/month
- Skills development
- Career paths
- Learning integrations
Zeplin
Free- FreeFree
- 1 project
- 1 workspace
- Basic specs
- Starter$19/month
- Unlimited projects
- Multiple workspaces
- Advanced specs
- Professional$49/month
- Everything in Starter
- Team collaboration
- Admin controls
Which should you pick?
Choose Culture Amp if
- You need employee engagement surveys.
- You work on Web, Ios, Android, Api.
- You also want pulse surveys.
Choose Zeplin if
- You need design specs.
- You want to start without paying.
- You work on Web, Desktop, Mobile.
- You also want asset export.
Questions people ask
- Is Culture Amp or Zeplin better?
- Neither clearly leads. Culture Amp starts at On request and Zeplin at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Culture Amp or Zeplin?
- Zeplin has a free tier; the other does not. Paid plans start at On request for Culture Amp and Free for Zeplin.
- Does Culture Amp or Zeplin run on more platforms?
- Culture Amp runs on Web, Ios, Android, Api. Zeplin runs on Web, Desktop, Mobile.
- Can I use Zeplin for free?
- Yes. Zeplin has a free tier, so you can try it without paying. Culture Amp starts at On request.
- What is Culture Amp best used for?
- Culture Amp is most often used for employee engagement surveys and analysis, performance reviews and development planning across an organisation. Of those, employee engagement surveys and analysis and performance reviews and development planning across an organisation are not what Zeplin is typically brought in for.
- What can Culture Amp do that Zeplin cannot?
- Culture Amp covers Employee engagement surveys, Pulse surveys, Performance management, Goal tracking. Zeplin covers Design specs, Asset export, Code snippets, Design tokens. Both handle Slack, GDPR.
Related pages
More on Culture Amp
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