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Restaurants · head to head

Craftable vs Lunchbox

Craftable logo

Craftable

Restaurants

Back of house inventory, invoice processing and costing built first for beverage led venues

From
On request
Rated
-
Full reviewWebsite
Lunchbox logo

Lunchbox

Restaurants

First party ordering websites, apps and loyalty for growing multi unit restaurant brands

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Craftable beverage and food are separately licensed modules, so a venue with a full bar and a full kitchen is quoted twice for the same address and the effective per venue cost is roughly double the headline.; Lunchbox the fee is charged per location per month regardless of how many direct orders you generate, so brands that do not fund marketing pay for a channel that stays quiet.
  • They diverge on capability: Craftable covers Weight based bottle counting, Lunchbox covers Branded ordering web and apps.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Craftable and Lunchbox actually diverge.

Attributes where Craftable and Lunchbox differ
AttributeCraftableLunchbox

Identical on both: starting price (On request), pricing model (quote), free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated), category (Restaurants).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Craftable

  • Weight based bottle counting
  • Invoice digitisation
  • Recipe and plate costing
  • Variance reporting
  • Purchasing and ordering
  • Accounts payable export

Only in Lunchbox

  • Branded ordering web and apps
  • Loyalty and rewards
  • Guest data platform
  • Marketing automation
  • POS and delivery integrations
  • Catering and group ordering

What people use each for

The jobs each tool is most often brought in to do.

Craftable

  • A cocktail bar where liquor shrinkage is material and eyeballed bottle counts are not accurate enoughnot Lunchbox
  • A hotel food and beverage department running several outlets and one central storenot Lunchbox
  • A restaurant group that needs supplier invoices coded and exported to Sage Intacct without manual entrynot Lunchbox
  • An operator who wants pour cost variance reported by bartender rather than only by venuenot Lunchbox

Lunchbox

  • A fast casual chain of ten to thirty units trying to shift volume away from delivery marketplacesnot Craftable
  • A brand that wants its own iOS and Android apps without commissioning a bespoke buildnot Craftable
  • An operator who needs guest order history for retention campaigns rather than anonymous marketplace ordersnot Craftable
  • A group launching catering that needs a separate ordering flow from standard checkoutnot Craftable

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Craftable

  • Beverage and food are separately licensed modules, so a venue with a full bar and a full kitchen is quoted twice for the same address and the effective per venue cost is roughly double the headline.
  • Invoice digitisation only helps if your suppliers are covered and their documents are legible; a venue buying from small local producers with handwritten dockets will still key those in by hand.
  • Accurate variance depends on counting on a fixed cadence, and venues that slip from weekly to monthly counts get numbers too stale to act on, which is the most common reason implementations quietly fail.
  • Weight based counting needs connected scales at each venue, an unbudgeted hardware cost that grows with the number of bars in the building.
  • Implementation requires mapping every item to supplier catalogue codes and building recipes before the first useful report, typically several weeks of a manager time that nobody has allocated.

Lunchbox

  • The fee is charged per location per month regardless of how many direct orders you generate, so brands that do not fund marketing pay for a channel that stays quiet.
  • Moving customers off marketplaces requires sustained discounting and advertising that the restaurant funds, and none of that cost appears in the software quote.
  • The company has been through substantial restructuring since its peak funding, so integration maintenance and roadmap continuity are fair questions to put in writing before signing.
  • Native app launches involve app store review, brand assets and a build fee, so time to first order is measured in weeks rather than days.
  • The integration list is narrower than that of the large enterprise ordering vendors, and a group on an uncommon POS may find order injection limited or unsupported.

Pricing, plan by plan

Craftable

On request
  • Beverage module$undefined/year
    • Bar inventory, pour costing and variance by product
    • Priced per venue
    • Scale hardware quoted separately
  • Food module$undefined/year
    • Kitchen inventory, plate costing and purchasing
    • Priced per venue and quoted in addition to the beverage module
  • Invoice and accounts payable$undefined/year
    • Invoice digitisation with line item detail
    • Ledger coding and export to the accounting system
    • Volume of invoices affects the quote

Lunchbox

On request
  • Lunchbox$undefined/year
    • Priced per location per month with modules for ordering, loyalty and marketing
    • One time build and launch fee for web and mobile apps
    • App store submission and brand design handled during onboarding

Which should you pick?

Choose Craftable if

  • You need weight based bottle counting.
  • You work on Web, iOS, Android.
  • You also want invoice digitisation.
Craftable review

Choose Lunchbox if

  • You need branded ordering web and apps.
  • You work on Web, iOS, Android.
  • You also want loyalty and rewards.
Lunchbox review

Questions people ask

Is Craftable or Lunchbox better?
Neither clearly leads. Craftable starts at On request and Lunchbox at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Craftable or Lunchbox?
Craftable starts at On request and Lunchbox at On request.
Does Craftable or Lunchbox run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
What is Craftable best used for?
Craftable is most often used for a cocktail bar where liquor shrinkage is material and eyeballed bottle counts are not accurate enough, a hotel food and beverage department running several outlets and one central store, a restaurant group that needs supplier invoices coded and exported to sage intacct without manual entry, an operator who wants pour cost variance reported by bartender rather than only by venue. Of those, a cocktail bar where liquor shrinkage is material and eyeballed bottle counts are not accurate enough and a hotel food and beverage department running several outlets and one central store are not what Lunchbox is typically brought in for.
What can Craftable do that Lunchbox cannot?
Craftable covers Weight based bottle counting, Invoice digitisation, Recipe and plate costing, Variance reporting. Lunchbox covers Branded ordering web and apps, Loyalty and rewards, Guest data platform, Marketing automation.

Answered from the vendors’ own pages

Craftable: Is Craftable the same product as Bevager and Foodager?

Yes. Those were the beverage and food product names before the platform was consolidated under the Craftable brand; they are now modules rather than separate products.

Lunchbox: Does it stop me paying delivery commission?

Only on orders that move to your own channels. Orders still placed on DoorDash or Uber Eats carry their usual commission.

Craftable: Does it replace my accounting system?

No. It codes and exports invoices into an existing ledger such as QuickBooks or Sage Intacct rather than becoming the ledger.

Lunchbox: Do I get my own branded mobile app?

Yes, native iOS and Android apps under your brand, built and submitted during onboarding for a one time fee on top of the subscription.

Craftable: Do I need the scale hardware?

Only for beverage. Weighing partial bottles is what makes liquor variance reliable; without it you are back to tenth of a bottle estimates.

Lunchbox: Who owns the customer data?

The restaurant. That is the central argument for first party ordering over marketplace ordering.

Craftable: Can it handle multiple venues under one group?

Yes, with consolidated reporting across venues, but each venue is priced individually.

Lunchbox: What size of brand is it aimed at?

Multi unit groups, broadly five to fifty locations. Single sites usually do better with a cheaper ordering product.

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