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Surveys · head to head

Cognito Forms vs MoEngage

Cognito Forms logo

Cognito Forms

Surveys

Powerful forms made easy

From
Free
Free plan
Yes
MoEngage logo

MoEngage

Marketing

Essential solutions to help your growing teams build and retain customers

From
On request
Free plan
No

The short version

  • Only Cognito Forms has a free tier, so it costs nothing to try first.
  • Each has a real cost: Cognito Forms individual free plan caps at 100 entries per month and 1 user; MoEngage no pricing information published; platform uses custom pricing requiring sales contact
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which Cognito Forms and MoEngage actually diverge.

Attributes where Cognito Forms and MoEngage differ
AttributeCognito FormsMoEngage
Starting priceFreeOn request
Pricing modelsubscriptionquote
Free tierYesNo
CategorySurveysMarketing

Identical on both: platforms (Web), user rating (Not yet rated).

What people use each for

The jobs each tool is most often brought in to do.

Cognito Forms

  • Building HIPAA-compliant data collection forms without codingnot MoEngage
  • Creating multi-step approval workflows for contract signingnot MoEngage
  • Collecting payments inline within customer intake formsnot MoEngage
  • Routing applications automatically based on responsesnot MoEngage

MoEngage

  • Identifying at-risk customers through churn prediction modelsnot Cognito Forms
  • Sending triggered SMS alerts when customers abandon shopping cartsnot Cognito Forms
  • A/B testing email subject lines for newsletter campaignsnot Cognito Forms
  • Personalizing push notifications based on location and browsing historynot Cognito Forms

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cognito Forms

  • Individual free plan caps at 100 entries per month and 1 user
  • Pro plan ($24/mo monthly, $19/mo billed annually) still limits to 2 users and 2,000 entries per month
  • HIPAA compliance and single sign-on are restricted to the Enterprise tier ($174/mo monthly, $129/mo annual)

MoEngage

  • No pricing information published; platform uses custom pricing requiring sales contact
  • Growth and Enterprise plan tiers mentioned but no rates or features disclosed

Pricing, plan by plan

Cognito Forms

Free
  • IndividualFree
    • 100 entries per month
    • 1 user
    • Cognito Forms branding included
  • Pro$24/month
    • 2000 entries per month
    • 2 users
    • Electronic signatures
  • Team$49/month
    • 10000 entries per month
    • 5 users
    • 5 guest access
  • Enterprise$174/month
    • Unlimited entries
    • 20 users
    • 20 guest access

MoEngage

On request

No published plan breakdown. See the MoEngage review.

Which should you pick?

Choose Cognito Forms if

  • You want to start without paying.

Choose MoEngage if

Nothing in the data separates MoEngage from Cognito Forms on the points above - pick on price and on how each one feels to use.

Questions people ask

Is Cognito Forms or MoEngage better?
Neither clearly leads. Cognito Forms starts at Free and MoEngage at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cognito Forms or MoEngage?
Cognito Forms has a free tier; the other does not. Paid plans start at Free for Cognito Forms and On request for MoEngage.
Does Cognito Forms or MoEngage run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Cognito Forms for free?
Yes. Cognito Forms has a free tier, so you can try it without paying. MoEngage starts at On request.
What is Cognito Forms best used for?
Cognito Forms is most often used for building hipaa-compliant data collection forms without coding, creating multi-step approval workflows for contract signing, collecting payments inline within customer intake forms, routing applications automatically based on responses. Of those, building hipaa-compliant data collection forms without coding and creating multi-step approval workflows for contract signing are not what MoEngage is typically brought in for.

Answered from the vendors’ own pages

Cognito Forms: How much does Cognito Forms cost?

Cognito Forms offers a free Individual plan with 100 entries per month. Paid plans start at $24/month for the Pro plan, $49/month for the Team plan, and $174/month for the Enterprise plan. Annual prepayment provides up to 20% discount off monthly rates.

Source
MoEngage: How much does MoEngage cost?

MoEngage does not publish pricing rates on its website. The platform offers Growth and Enterprise plan tiers, with exact pricing available only through contacting the sales team or requesting a demo.

Source
Cognito Forms: What is the difference between Cognito Forms plans?

The Individual plan (free) includes 100 entries/month and 1 user. Pro adds electronic signatures and accommodates 2000 entries/month with 2 users. Team plan (Best Value) supports 10000 entries/month with 5 users and includes client portal and approvals. Enterprise provides unlimited entries, 20 users, and HIPAA compliance.

Source
MoEngage: What is MoEngage's pricing model?

MoEngage uses custom enterprise pricing determined by specific customer requirements, requiring direct sales outreach to obtain a quote.

Source
Cognito Forms: Does Cognito Forms have a free version?

Yes, Cognito Forms offers a free Individual plan that includes 100 entries per month, 1 user, unlimited forms, and payment processing capabilities. Higher-tier plans are available for increased capacity and features.

Source
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