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Business Intelligence · head to head

ChartMogul vs Hotjar

ChartMogul logo

ChartMogul

Business Intelligence

Subscription analytics platform

From
Free
Rated
-
Full reviewWebsite
Hotjar logo

Hotjar

E-Commerce

Understand how users behave on your site

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: ChartMogul the free tier stops at $10K MRR, so it lapses precisely as a company starts to matter; Hotjar website performance impact - Hotjar tracking code can cause noticeable slowdowns affecting site speed and Google rankings
  • They diverge on capability: ChartMogul covers MRR Analytics, Hotjar covers Heatmaps.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which ChartMogul and Hotjar actually diverge.

Attributes where ChartMogul and Hotjar differ
AttributeChartMogulHotjar
Pricing modelsubscriptionUnknown
PlatformsWeb, ApiWeb
CategoryBusiness IntelligenceE-Commerce

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), founded (2014).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ChartMogul

  • MRR Analytics
  • Churn Analysis
  • Cohort Analysis
  • Customer Segmentation
  • Revenue Recognition
  • Stripe
  • Chargebee
  • Recurly

Only in Hotjar

  • Heatmaps
  • Session recordings
  • Feedback widgets
  • Surveys
  • User interviews
  • Conversion funnels
  • Form analytics
  • Rage click detection

What people use each for

The jobs each tool is most often brought in to do.

ChartMogul

  • MRR trackingnot Hotjar
  • Churn analysisnot Hotjar
  • Revenue analyticsnot Hotjar
  • Subscription metricsnot Hotjar
  • Financial forecastingnot Hotjar

Hotjar

  • User behavior analysisnot ChartMogul
  • Conversion optimizationnot ChartMogul
  • UX researchnot ChartMogul
  • Customer feedbacknot ChartMogul
  • Usability testingnot ChartMogul

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ChartMogul

  • The free tier stops at $10K MRR, so it lapses precisely as a company starts to matter
  • Starter is capped at 3 team members and a single billing system connection
  • Two-way CRM sync and warehouse integration require the Pro tier
  • Pricing scales with your ARR rather than with usage, so the bill rises as the business grows
  • Enterprise starts at $19,900 a year and is required above $10M ARR

Hotjar

  • Website performance impact - Hotjar tracking code can cause noticeable slowdowns affecting site speed and Google rankings
  • Session recording limits - free and lower-tier plans have monthly session recording caps that must be sampled above the limit
  • Inaccurate heatmaps on dynamic pages - heatmaps fail to display correctly on pages with modals, sticky navigation bars, and pop-up overlays
  • No mobile app - only web-based access available
  • Not real-time analytics - includes slight data processing delay

Pricing, plan by plan

ChartMogul

Free
  • FreeFree
    • Up to $120K ARR tracked
    • 1 billing source
    • Unlimited team members
  • Starter$59/month
    • $59-$707/month based on ARR
    • Up to $10M ARR tracked
    • 1 billing source
  • Pro$99/month
    • $99-$1,199/month based on ARR
    • Up to $10M ARR tracked
    • 5 billing sources
  • Enterprise$19900/year
    • Custom pricing available
    • Unlimited ARR tracked
    • 15 billing sources

Hotjar

Free

No published plan breakdown. See the Hotjar review.

Which should you pick?

Choose ChartMogul if

  • You need mrr analytics.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want churn analysis.
ChartMogul review

Choose Hotjar if

  • You need heatmaps.
  • You want to start without paying.
  • You also want session recordings.
Hotjar review

Questions people ask

Is ChartMogul or Hotjar better?
Neither clearly leads. ChartMogul starts at Free and Hotjar at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ChartMogul or Hotjar?
ChartMogul starts at Free and Hotjar at Free.
Does ChartMogul or Hotjar run on more platforms?
ChartMogul runs on Web, Api. Hotjar runs on Web.
Can I use ChartMogul for free?
Both have a free tier, so you can try either at no cost before committing.
What is ChartMogul best used for?
ChartMogul is most often used for mrr tracking, churn analysis, revenue analytics, subscription metrics. Of those, mrr tracking and churn analysis are not what Hotjar is typically brought in for.
What can ChartMogul do that Hotjar cannot?
ChartMogul covers MRR Analytics, Churn Analysis, Cohort Analysis, Customer Segmentation. Hotjar covers Heatmaps, Session recordings, Feedback widgets, Surveys.

Answered from the vendors’ own pages

ChartMogul: How much does ChartMogul cost for a small SaaS startup?

ChartMogul offers a free plan for companies with up to $120K ARR. Starter plans begin at $59 per month for smaller ARR amounts and scale up to $707 per month, with a 17% discount available for annual commitments. Source: https://chartmogul.com/pricing

Source
Hotjar: Does Hotjar have a free tier?

Yes. Hotjar's free plan (now under Contentsquare) includes 200,000 monthly sessions, 10,000 session replays, and unlimited heatmaps, with no time limit on the free tier.

Source
ChartMogul: What are the team member limits on ChartMogul plans?

The Free and Pro plans include unlimited team members, while the Starter plan is limited to 3 team members. Enterprise plans offer unlimited users with custom pricing. Source: https://chartmogul.com/pricing

Source
Hotjar: Can I export my data from Hotjar?

Yes. Hotjar allows exporting heatmaps as JPG images, survey responses as CSV files, and session recording metadata. Advanced export options are available through the Hotjar API.

Source
ChartMogul: How many billing sources can each ChartMogul plan integrate?

Free and Starter plans support 1 billing source each. Pro plans increase to 5 billing sources. Enterprise plans support 15 billing sources with custom pricing and unlimited integration capabilities. Source: https://chartmogul.com/pricing

Source
Hotjar: Does Hotjar provide real-time analytics?

No. Hotjar has a slight delay in data processing and does not offer true real-time analytics compared to some competitors.

Source
ChartMogul: Does ChartMogul offer an annual payment discount?

Yes, ChartMogul provides a 17% discount when paying annually instead of monthly on Starter and Pro plans. Enterprise customers can discuss custom annual pricing with the sales team. Source: https://chartmogul.com/pricing

Source
Hotjar: What integrations does Hotjar support?

Hotjar integrates with Google Analytics, Google Tag Manager, Slack, HubSpot, Jira, Linear, Microsoft Teams, Zapier, and hundreds of other tools through its API and partner integrations.

Source
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