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Business Intelligence · head to head

Baremetrics vs Hotjar

Baremetrics logo

Baremetrics

Business Intelligence

Subscription analytics for SaaS

From
$75/month
Rated
-
Hotjar logo

Hotjar

E-Commerce

Understand how users behave on your site

From
Free
Rated
-

The short version

  • Only Hotjar has a free tier, so it costs nothing to try first.
  • Each has a real cost: Baremetrics priced on the revenue it measures, so the bill rises with your ARR rather than with usage: $75 a month up to $360K ARR, $255 to $3.6M and $1,152 above that; Hotjar website performance impact - Hotjar tracking code can cause noticeable slowdowns affecting site speed and Google rankings
  • They diverge on capability: Baremetrics covers Revenue Metrics, Hotjar covers Heatmaps.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Baremetrics and Hotjar actually diverge.

Attributes where Baremetrics and Hotjar differ
AttributeBaremetricsHotjar
Starting price$75/monthFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsWeb, ApiWeb
CategoryBusiness IntelligenceE-Commerce
Founded20132014

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Baremetrics

  • Revenue Metrics
  • Forecasting
  • Benchmarking
  • Cancellation Insights
  • Email Reports
  • Stripe
  • Braintree
  • Recurly

Only in Hotjar

  • Heatmaps
  • Session recordings
  • Feedback widgets
  • Surveys
  • User interviews
  • Conversion funnels
  • Form analytics
  • Rage click detection

Both cover

  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Baremetrics

  • Subscription metrics and MRR reporting from Stripe and similar billing systemsnot Hotjar
  • Churn and retention analysisnot Hotjar
  • Failed payment recovery through the add-onnot Hotjar
  • Cancellation surveys to understand why customers leavenot Hotjar

Hotjar

  • User behavior analysisnot Baremetrics
  • Conversion optimizationnot Baremetrics
  • UX researchnot Baremetrics
  • Customer feedbacknot Baremetrics
  • Usability testingnot Baremetrics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Baremetrics

  • Priced on the revenue it measures, so the bill rises with your ARR rather than with usage: $75 a month up to $360K ARR, $255 to $3.6M and $1,152 above that
  • Payment Recovery and Cancellation Insights are separate add-ons at $129 a month each
  • The advertised prices assume annual billing with a discount of up to 35 percent
  • There is no free tier, only a trial

Hotjar

  • Website performance impact - Hotjar tracking code can cause noticeable slowdowns affecting site speed and Google rankings
  • Session recording limits - free and lower-tier plans have monthly session recording caps that must be sampled above the limit
  • Inaccurate heatmaps on dynamic pages - heatmaps fail to display correctly on pages with modals, sticky navigation bars, and pop-up overlays
  • No mobile app - only web-based access available
  • Not real-time analytics - includes slight data processing delay

Pricing, plan by plan

Baremetrics

$75/month
  • Launch$75/month
    • Target $0-360K ARR
    • Single integration
    • Core analytics features
  • Growth$255/month
    • Target $360K-$3.6M ARR
    • Two integrations
    • Advanced features
  • Scale$1152/month
    • Target $3.6M+ ARR
    • Unlimited integrations
    • Enterprise features

Hotjar

Free

No published plan breakdown. See the Hotjar review.

Which should you pick?

Choose Baremetrics if

  • You need revenue metrics.
  • You work on Web, Api.
  • You also want forecasting.

Choose Hotjar if

  • You need heatmaps.
  • You want to start without paying.
  • You also want session recordings.

Questions people ask

Is Baremetrics or Hotjar better?
Neither clearly leads. Baremetrics starts at $75/month and Hotjar at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Baremetrics or Hotjar?
Hotjar has a free tier; the other does not. Paid plans start at $75/month for Baremetrics and Free for Hotjar.
Does Baremetrics or Hotjar run on more platforms?
Baremetrics runs on Web, Api. Hotjar runs on Web.
Can I use Hotjar for free?
Yes. Hotjar has a free tier, so you can try it without paying. Baremetrics starts at $75/month.
What is Baremetrics best used for?
Baremetrics is most often used for subscription metrics and mrr reporting from stripe and similar billing systems, churn and retention analysis, failed payment recovery through the add-on, cancellation surveys to understand why customers leave. Of those, subscription metrics and mrr reporting from stripe and similar billing systems and churn and retention analysis are not what Hotjar is typically brought in for.
What can Baremetrics do that Hotjar cannot?
Baremetrics covers Revenue Metrics, Forecasting, Benchmarking, Cancellation Insights. Hotjar covers Heatmaps, Session recordings, Feedback widgets, Surveys. Both handle Slack.

Answered from the vendors’ own pages

Baremetrics: How much does Baremetrics' Launch plan cost per month?

Baremetrics' Launch plan starts at $75 per month with annual billing, or $49 per month with annual prepayment (35% discount when paying yearly).

Source
Hotjar: Does Hotjar have a free tier?

Yes. Hotjar's free plan (now under Contentsquare) includes 200,000 monthly sessions, 10,000 session replays, and unlimited heatmaps, with no time limit on the free tier.

Source
Baremetrics: What is the difference between Baremetrics plans?

Launch includes one integration and core analytics; Growth ($255/month) adds a second integration and advanced dashboards; Scale ($1,152/month) includes unlimited integrations and enterprise features.

Source
Hotjar: Can I export my data from Hotjar?

Yes. Hotjar allows exporting heatmaps as JPG images, survey responses as CSV files, and session recording metadata. Advanced export options are available through the Hotjar API.

Source
Baremetrics: What add-ons are available in Baremetrics?

Payment Recovery and Cancellation Insights are available as add-ons at $129 per month each to automate failed payment recovery and churn reduction.

Source
Hotjar: Does Hotjar provide real-time analytics?

No. Hotjar has a slight delay in data processing and does not offer true real-time analytics compared to some competitors.

Source
Baremetrics: Is there a free trial for Baremetrics?

Yes, Baremetrics offers a free trial available for new users to test the platform before committing to a paid plan.

Source
Hotjar: What integrations does Hotjar support?

Hotjar integrates with Google Analytics, Google Tag Manager, Slack, HubSpot, Jira, Linear, Microsoft Teams, Zapier, and hundreds of other tools through its API and partner integrations.

Source
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