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Automotive · head to head

CDK Global vs Embroker

CDK Global logo

CDK Global

Automotive

Drive your dealership forward

From
On request
Rated
-
Embroker logo

Embroker

Insurance

Enterprise insurance platform for teams

From
On request
Rated
-

The short version

  • Each has a real cost: CDK Global no pricing information is published on the website; Embroker no pricing published on website; requires completing an application and underwriting process
  • They diverge on capability: CDK Global covers Dealer Management System, Embroker covers Benefits management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which CDK Global and Embroker actually diverge.

Attributes where CDK Global and Embroker differ
AttributeCDK GlobalEmbroker
Pricing modelquotesubscription
PlatformsWeb, Desktop, ApiWeb, Ios, Android
CategoryAutomotiveInsurance
Founded20142017

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in CDK Global

  • Dealer Management System
  • Sales desking
  • F&I management
  • Service scheduling
  • Parts inventory
  • Accounting
  • CRM integration
  • Digital retailing

Only in Embroker

  • Benefits management
  • Policy administration
  • Employee portal
  • Analytics and reporting
  • Claims management
  • Mobile app
  • Compliance tools
  • Integration support

Both cover

  • SOC2
  • Data encryption

What people use each for

The jobs each tool is most often brought in to do.

CDK Global

  • Dealership operationsnot Embroker
  • Sales managementnot Embroker
  • Service departmentnot Embroker
  • Parts managementnot Embroker
  • Financial reportingnot Embroker

Embroker

  • Employee benefits managementnot CDK Global

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

CDK Global

  • No pricing information is published on the website
  • Pricing model is not disclosed; buyers must contact sales directly

Embroker

  • No pricing published on website; requires completing an application and underwriting process
  • Pricing varies by state and is subject to application approval

Pricing, plan by plan

CDK Global

On request
  • Drive$undefined/month
    • Core DMS functionality
    • Sales & F&I
    • Service & parts
  • Drive+$undefined/month
    • Everything in Drive
    • Advanced CRM
    • Digital retailing
  • Enterprise$undefined/month
    • Everything in Drive+
    • Custom integrations
    • Dedicated support

Embroker

On request
  • Professional$undefined/month
    • Benefits management
    • Policy administration
    • Employee portal

Which should you pick?

Choose CDK Global if

  • You need dealer management system.
  • You work on Web, Desktop, Api.
  • You also want sales desking.

Choose Embroker if

  • You need benefits management.
  • You work on Web, Ios, Android.
  • You also want policy administration.

Questions people ask

Is CDK Global or Embroker better?
Neither clearly leads. CDK Global starts at On request and Embroker at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, CDK Global or Embroker?
CDK Global starts at On request and Embroker at On request.
Does CDK Global or Embroker run on more platforms?
CDK Global runs on Web, Desktop, Api. Embroker runs on Web, Ios, Android.
What is CDK Global best used for?
CDK Global is most often used for dealership operations, sales management, service department, parts management. Of those, dealership operations and sales management are not what Embroker is typically brought in for.
What can CDK Global do that Embroker cannot?
CDK Global covers Dealer Management System, Sales desking, F&I management, Service scheduling. Embroker covers Benefits management, Policy administration, Employee portal, Analytics and reporting. Both handle SOC2, Data encryption.

Answered from the vendors’ own pages

CDK Global: How much does CDK Global cost?

CDK Global does not publish pricing on its website. The vendor requires customers to contact their sales team directly at 833.620.2129 or through their contact form to obtain quotes.

Source
Embroker: How much does Embroker insurance cost?

Embroker does not publish pricing. The vendor emphasizes 'custom quotes in minutes' and positions themselves as offering 'transparent solutions.' Customers must click 'Get a Quote' to access the application portal. Services and pricing vary by state and are subject to application and underwriting requirements.

Source
CDK Global: What is CDK Global's pricing model?

The pricing model is not disclosed. CDK Global directs all pricing inquiries to their sales team, suggesting a custom quote or negotiated pricing structure.

Source
Embroker: How can you request a quote from Embroker?

Click the 'Get a Quote' button to access their application portal, or contact Embroker at 1.844.436.2765 (Mon-Fri) or use their contact form.

Source
CDK Global: Is there a free trial available?

No information about free trials is provided on CDK Global's website.

Source
CDK Global: Who should I contact for pricing information?

Contact CDK Global's sales team at 833.620.2129 or 847.397.1700, or visit their Contact Us page to request pricing information.

Source
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