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Maps & Navigation · head to head

CARTO vs Geotab

C

CARTO

Maps & Navigation

Location Intelligence Platform

From
Free
Rated
-
Full reviewWebsite
Geotab logo

Geotab

Maps & Navigation

Unlock fleet potential with data

From
$25/month
Rated
-
Full reviewWebsite

The short version

  • Only CARTO has a free tier, so it costs nothing to try first.
  • Each has a real cost: CARTO no prices are published; the committed tiers are all quote-only; Geotab pricing is quote only, gated behind Get Pricing buttons for both the GO Core Plan and the full GO Plan, with no published figures
  • They diverge on capability: CARTO covers Spatial Analysis, Geotab covers Real-time GPS tracking.

Where they differ

Only the attributes on which CARTO and Geotab actually diverge.

Attributes where CARTO and Geotab differ
AttributeCARTOGeotab
Starting priceFree$25/month
Free tierYesNo
PlatformsWebWeb, Ios, Android, Api
Founded20122000

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Maps & Navigation).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in CARTO

  • Spatial Analysis
  • Interactive Maps
  • Data Observatory
  • Workflows
  • APIs
  • Snowflake
  • BigQuery
  • PostgreSQL

Only in Geotab

  • Real-time GPS tracking
  • Vehicle diagnostics
  • Driver behavior scoring
  • ELD compliance
  • IFTA reporting
  • Fuel management
  • Maintenance scheduling
  • Route optimization

What people use each for

The jobs each tool is most often brought in to do.

CARTO

  • Spatial analysis over data already in a cloud warehousenot Geotab
  • Building interactive maps and location dashboardsnot Geotab
  • Geocoding and routing through location data servicesnot Geotab
  • Site selection and territory planningnot Geotab
  • Self-hosted geospatial analytics for regulated environmentsnot Geotab

Geotab

  • Fleet trackingnot CARTO
  • Driver safetynot CARTO
  • Fuel optimizationnot CARTO
  • Compliance managementnot CARTO
  • Predictive maintenancenot CARTO

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

CARTO

  • No prices are published; the committed tiers are all quote-only
  • Metered on four separate axes: workflow runs, map loads, API calls and location data service operations
  • API access and tokens are limited on pay-as-you-go and unlimited only from the Strategic tier
  • Self-hosting is available on Enterprise and included only on the Custom tier
  • The 14 day trial explicitly forbids production use

Geotab

  • Pricing is quote only, gated behind Get Pricing buttons for both the GO Core Plan and the full GO Plan, with no published figures

Pricing, plan by plan

CARTO

Free
  • Professional$199/month
    • Spatial Analysis
    • Data Observatory
    • Builder

Geotab

$25/month
  • Base$25/month
    • GPS tracking
    • Trip history
    • Engine diagnostics
  • Pro$40/month
    • Everything in Base
    • Driver behavior
    • Fuel usage
  • ProPlus$55/month
    • Everything in Pro
    • Active tracking
    • Advanced analytics

Which should you pick?

Choose CARTO if

  • You need spatial analysis.
  • You want to start without paying.
  • You also want interactive maps.
CARTO review

Choose Geotab if

  • You need real-time gps tracking.
  • You work on Web, Ios, Android, Api.
  • You also want vehicle diagnostics.
Geotab review

Questions people ask

Is CARTO or Geotab better?
Neither clearly leads. CARTO starts at Free and Geotab at $25/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, CARTO or Geotab?
CARTO has a free tier; the other does not. Paid plans start at Free for CARTO and $25/month for Geotab.
Does CARTO or Geotab run on more platforms?
CARTO runs on Web. Geotab runs on Web, Ios, Android, Api.
Can I use CARTO for free?
Yes. CARTO has a free tier, so you can try it without paying. Geotab starts at $25/month.
What is CARTO best used for?
CARTO is most often used for spatial analysis over data already in a cloud warehouse, building interactive maps and location dashboards, geocoding and routing through location data services, site selection and territory planning. Of those, spatial analysis over data already in a cloud warehouse and building interactive maps and location dashboards are not what Geotab is typically brought in for.
What can CARTO do that Geotab cannot?
CARTO covers Spatial Analysis, Interactive Maps, Data Observatory, Workflows. Geotab covers Real-time GPS tracking, Vehicle diagnostics, Driver behavior scoring, ELD compliance.
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