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Business Intelligence · head to head

Cabin vs Umami

Cabin logo

Cabin

Business Intelligence

Cookieless web analytics that also reports the carbon footprint of your website

From
Free
Rated
-
Umami logo

Umami

Marketing

Open source, cookie-free web analytics you can self-host for the cost of a database

From
Free
Rated
-

The short version

  • Each has a real cost: Cabin the analytics are deliberately shallow: no funnels, no cohort retention, no session replay and no user-level journeys, so anything beyond traffic and event counts requires a second tool.; Umami there is no cohort analysis, retention curve, session replay or multi-touch attribution, so a marketing team that needs to justify channel spend will still buy a second tool and Umami becomes a supplementary dashboard.
  • They diverge on capability: Cabin covers Cookieless tracking, Umami covers Cookie-free tracking.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Cabin and Umami actually diverge.

Attributes where Cabin and Umami differ
AttributeCabinUmami
Pricing modelPer month by pageview volumePer month by event count
PlatformsWebWeb, Linux
CategoryBusiness IntelligenceMarketing

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cabin

  • Cookieless tracking
  • Carbon reporting
  • 1.2kb script
  • Ad-blocker bypass
  • MCP access
  • Branded dashboards
  • EU data storage

Only in Umami

  • Cookie-free tracking
  • Self-hosting
  • Small tracking script
  • Funnels and goals
  • Multi-site and teams
  • Public dashboards
  • API access

Both cover

  • Custom events

What people use each for

The jobs each tool is most often brought in to do.

Cabin

  • Replacing Google Analytics on a site where a cookie consent banner is hurting conversion and you do not need behavioural advertising datanot Umami
  • An organisation with a published sustainability commitment that needs a reportable figure for its website emissionsnot Umami
  • An agency managing many client sites that wants unlimited domains and branded client dashboards for a flat $45 a monthnot Umami
  • A developer who wants to query site analytics conversationally through an MCP-connected assistant rather than reading a dashboardnot Umami

Umami

  • A developer who wants traffic numbers on a personal or client site without adding a consent bannernot Cabin
  • An organisation whose legal or procurement team has ruled out sending visitor data to a US advertising companynot Cabin
  • A high-traffic site where hosted analytics priced by pageview band has become expensive and self-hosting removes the ceiling entirelynot Cabin
  • A team that wants analytics data in a database they already control so they can query and join it themselvesnot Cabin

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cabin

  • The analytics are deliberately shallow: no funnels, no cohort retention, no session replay and no user-level journeys, so anything beyond traffic and event counts requires a second tool.
  • Carbon figures are modelled from bytes transferred using CO2.js assumptions about grid intensity and device energy, not measured, so they are directionally useful and should never be presented as audited emissions data.
  • Cabin is a product of Normally, a design studio, rather than a company whose sole business is analytics, which puts a reasonable question mark over long-term roadmap investment and support depth.
  • The 30-day retention on the free tier and 12 months on Plus mean year-on-year comparison needs the $45 Scale plan, which is a large jump for a small site that only wanted longer history.
  • Because it does not use cookies or cross-site identifiers, returning-visitor and multi-session attribution are approximations, which matters if anyone in the business is trying to reconcile it with an ad platform's numbers.

Umami

  • There is no cohort analysis, retention curve, session replay or multi-touch attribution, so a marketing team that needs to justify channel spend will still buy a second tool and Umami becomes a supplementary dashboard.
  • Self-hosting is only free in licence terms; you own the database, the upgrades, the backups and the query performance at scale, and a busy site's events table grows quickly enough to need real attention.
  • Because it stores no persistent identifier, it cannot follow a user across devices or sessions in any meaningful way, which makes returning-visitor and lifetime-value questions unanswerable by design rather than by omission.
  • Cloud overage is billed per event beyond the plan allowance, so a traffic spike or a badly instrumented custom event can produce a bill materially above the $20 or $200 headline before anyone notices.
  • It is maintained by a small team, so the pace of new capability is modest and enterprise expectations such as SSO, granular role permissions and formal support agreements are limited compared with commercial analytics vendors.

Pricing, plan by plan

Cabin

Free
  • FreeFree
    • 1 domain
    • 10,000 pageviews per month
    • 30-day data retention
  • Plus$14/month
    • Up to 10 domains
    • 100,000 pageviews per month
    • 12-month retention
  • Scale$45/month
    • Unlimited domains
    • 5,000,000 pageviews per month
    • Unlimited retention

Umami

Free
  • Self-hostedFree
    • MIT licensed, no licence fee
    • No event limit imposed by the software
    • Unlimited websites and users
  • Cloud HobbyFree
    • Up to 100,000 events per month
    • 3 websites
    • 6 months data retention
  • Cloud Pro$20/month
    • Up to 1,000,000 events per month
    • Unlimited websites
    • Unlimited team members
  • Cloud Business$200/month
    • Up to 10,000,000 events per month
    • All Pro features
    • Higher volume overage rate

Which should you pick?

Choose Cabin if

  • You need cookieless tracking.
  • You want to start without paying.
  • You also want carbon reporting.

Choose Umami if

  • You need cookie-free tracking.
  • You want to start without paying.
  • You work on Web, Linux.
  • You also want self-hosting.

Questions people ask

Is Cabin or Umami better?
Neither clearly leads. Cabin starts at Free and Umami at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cabin or Umami?
Cabin starts at Free and Umami at Free.
Does Cabin or Umami run on more platforms?
Cabin runs on Web. Umami runs on Web, Linux.
Can I use Cabin for free?
Both have a free tier, so you can try either at no cost before committing.
What is Cabin best used for?
Cabin is most often used for replacing google analytics on a site where a cookie consent banner is hurting conversion and you do not need behavioural advertising data, an organisation with a published sustainability commitment that needs a reportable figure for its website emissions, an agency managing many client sites that wants unlimited domains and branded client dashboards for a flat $45 a month, a developer who wants to query site analytics conversationally through an mcp-connected assistant rather than reading a dashboard. Of those, replacing google analytics on a site where a cookie consent banner is hurting conversion and you do not need behavioural advertising data and an organisation with a published sustainability commitment that needs a reportable figure for its website emissions are not what Umami is typically brought in for.
What can Cabin do that Umami cannot?
Cabin covers Cookieless tracking, Carbon reporting, 1.2kb script, Ad-blocker bypass. Umami covers Cookie-free tracking, Self-hosting, Small tracking script, Funnels and goals. Both handle Custom events.

Answered from the vendors’ own pages

Cabin: Do I need a cookie consent banner with Cabin?

No. It sets no cookies and collects no cross-site identifiers, and data is stored in the EU, which is the specific reason most buyers switch to it.

Umami: Is Umami really free?

Self-hosted, yes; it is MIT licensed with no event cap. You pay for the server and database. Umami Cloud has a free tier at 100,000 events a month and paid tiers from $20.

Cabin: How accurate is the carbon measurement?

It is an estimate derived from data transfer using the CO2.js model. It is reliable for tracking change over time on your own site and unsuitable as an audited emissions figure.

Umami: Do I need a cookie consent banner?

For Umami analytics specifically, generally no, because it sets no cookies and stores no personal data. Other tags on your site may still require one.

Cabin: Who makes Cabin?

It was built at Normally, a research and design studio in London, out of work on data, privacy and the carbon footprint of digital products.

Umami: Can it replace Google Analytics?

For traffic, referrers and event counts, yes. For attribution modelling, audiences and advertising integration, no.

Cabin: Can it replace Google Analytics entirely?

For traffic, referrer and event reporting, yes. For advertising attribution, audience building and funnel analysis, no.

Umami: What does it need to run?

A container and a PostgreSQL or MySQL database. Most people deploy it on infrastructure they already pay for.

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