Softwr

Employee Engagement · head to head

Burnalong vs Extole

Burnalong logo

Burnalong

Employee Engagement

Employer wellness platform built around social classes and a wide instructor marketplace

From
On request
Free plan
No
Full reviewWebsite
Extole logo

Extole

Affiliate Marketing

Enterprise refer-a-friend marketing platform

From
$999/month
Free plan
No
Full reviewWebsite

The short version

  • Each has a real cost: Burnalong nothing is published, so an employer cannot benchmark a Burnalong quote before entering a sales process, and third party estimates of a low single digit per employee per month rate are unconfirmed by the vendor.; Extole minimum pricing of $999/month may be prohibitive for small businesses
  • They diverge on capability: Burnalong covers Social classes, Extole covers Personalized referral experiences.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Burnalong and Extole actually diverge.

Attributes where Burnalong and Extole differ
AttributeBurnalongExtole
Starting priceOn request$999/month
Pricing modelquoteUnknown
PlatformsWeb, iOS, Android, Roku, Apple TVWeb, iOS, Android
CategoryEmployee EngagementAffiliate Marketing
FoundedUnknown2009

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Burnalong

  • Social classes
  • Instructor marketplace
  • Specialist populations
  • Beyond fitness content
  • Connected television
  • Challenges and programmes
  • Employer reporting
  • Reseller deployment

Only in Extole

  • Personalized referral experiences
  • Advanced fraud detection
  • Cross-channel campaigns
  • Enterprise analytics
  • Mobile optimization
  • Salesforce
  • Adobe
  • Oracle

What people use each for

The jobs each tool is most often brought in to do.

Burnalong

  • An employer with a distributed or deskless workforce that cannot use an on site gym subsidy and needs something every employee can actually reachnot Extole
  • A health plan or health system wanting a wellbeing library it can offer its own members under its own brandnot Extole
  • An employer whose population skews older or includes many people with limited mobility, where a general fitness library gets no usenot Extole
  • An HR team running a quarterly wellbeing challenge and needing structured multi week programmes rather than an unstructured content librarynot Extole

Extole

  • affiliate marketing managementnot Burnalong
  • Workflow automationnot Burnalong
  • Reportingnot Burnalong

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Burnalong

  • Nothing is published, so an employer cannot benchmark a Burnalong quote before entering a sales process, and third party estimates of a low single digit per employee per month rate are unconfirmed by the vendor.
  • Content comes from a marketplace of independent instructors, so production quality and instructional rigour vary noticeably between classes and there is no consistent standard across the catalogue.
  • It is a wellbeing benefit rather than a clinical intervention, so it will not satisfy a plan looking for measurable clinical outcomes, and employers who buy it expecting claims reduction are buying the wrong category.
  • Per employee per month pricing across the whole population means an employer with typical wellbeing engagement is paying for the entire workforce to serve the minority who log in more than twice.
  • The social class feature only works if colleagues coordinate to attend at the same time, which requires organisational effort HR teams rarely sustain past the launch campaign, and without it the product is a video library like any other.

Extole

  • Minimum pricing of $999/month may be prohibitive for small businesses
  • Setup and onboarding complexity for non-technical users
  • Limited out-of-the-box templates compared to competitor platforms

Pricing, plan by plan

Burnalong

On request
  • Burnalong$undefined/year
    • Per employee per month across the eligible population, quoted not published
    • Third party review sites estimate a low single digit dollar rate but Burnalong does not confirm it
    • Rate varies by headcount, dependant eligibility and whether it is resold through a plan

Extole

$999/month

No published plan breakdown. See the Extole review.

Which should you pick?

Choose Burnalong if

  • You need social classes.
  • You work on Web, iOS, Android, Roku, Apple TV.
  • You also want instructor marketplace.
Burnalong review

Choose Extole if

  • You need personalized referral experiences.
  • You work on Web, iOS, Android.
  • You also want advanced fraud detection.
Extole review

Questions people ask

Is Burnalong or Extole better?
Neither clearly leads. Burnalong starts at On request and Extole at $999/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Burnalong or Extole?
Burnalong starts at On request and Extole at $999/month.
Does Burnalong or Extole run on more platforms?
Burnalong runs on Web, iOS, Android, Roku, Apple TV. Extole runs on Web, iOS, Android.
What is Burnalong best used for?
Burnalong is most often used for an employer with a distributed or deskless workforce that cannot use an on site gym subsidy and needs something every employee can actually reach, a health plan or health system wanting a wellbeing library it can offer its own members under its own brand, an employer whose population skews older or includes many people with limited mobility, where a general fitness library gets no use, an hr team running a quarterly wellbeing challenge and needing structured multi week programmes rather than an unstructured content library. Of those, an employer with a distributed or deskless workforce that cannot use an on site gym subsidy and needs something every employee can actually reach and a health plan or health system wanting a wellbeing library it can offer its own members under its own brand are not what Extole is typically brought in for.
What can Burnalong do that Extole cannot?
Burnalong covers Social classes, Instructor marketplace, Specialist populations, Beyond fitness content. Extole covers Personalized referral experiences, Advanced fraud detection, Cross-channel campaigns, Enterprise analytics.

Answered from the vendors’ own pages

Burnalong: Does Burnalong publish pricing?

No. It is quoted per employee per month. Third party review sites cite a low single digit dollar rate, but the vendor does not confirm any figure publicly.

Extole: What types of programs can I build with Extole?

Extole supports refer-a-friend, loyalty, influencer, ambassador, employee advocacy, sweepstakes, and nomination programs.

Source
Burnalong: Is it a clinical programme?

No. It is a wellbeing content platform. It has content covering chronic conditions, but nobody is warranting clinical appropriateness for a given member, and it should not be compared against clinical vendors.

Extole: What pricing does Extole offer?

Extole pricing starts at $999/month for merchants under $10M revenue, scaling to $2,500/month for $10-40M revenue and $44,000/year for $41-80M revenue. Enterprise customers receive custom pricing.

Source
Burnalong: What makes it different from a fitness app?

Two features: members can take a class together remotely, and the instructor marketplace covers niches such as adaptive, senior and cancer recovery that studio produced libraries do not.

Extole: Does Extole provide APIs and SDKs?

Yes, Extole offers a complete API with REST endpoints and OpenAPI specifications. SDKs are available for JavaScript, React Native, iOS, and Android.

Source
Burnalong: Can health plans resell it?

Yes. Health plans and health systems are a significant channel and often deliver it under their own branding.

Extole: What integrations does Extole support?

Extole integrates with marketing automation, CRM, and ecommerce platforms through native connections and via Zapier for 3000+ apps.

Source
Extole: Does Extole help with fraud detection?

Yes, Extole includes built-in fraud detection and reward management to protect referral programs from abuse.

Source
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