Softwr

Construction · head to head

Briq vs Whatagraph

Briq logo

Briq

Construction

Financial automation and forecasting for contractors sitting on top of construction ERP

From
On request
Rated
-
Full reviewWebsite
Whatagraph logo

Whatagraph

Marketing

Automated marketing reporting and analytics

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Whatagraph has a free tier, so it costs nothing to try first.
  • Each has a real cost: Briq briq layers on top of an ERP rather than replacing it, so the total finance software bill goes up and the business case has to come from headcount or close-time savings that are hard to measure in advance.; Whatagraph the entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • They diverge on capability: Briq covers Invoice capture and coding, Whatagraph covers Automated reporting.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Briq and Whatagraph actually diverge.

Attributes where Briq and Whatagraph differ
AttributeBriqWhatagraph
Starting priceOn requestFree
Pricing modelquotesubscription
Free tierNoYes
PlatformsWebWeb, Mobile, Api
CategoryConstructionMarketing
FoundedUnknown2016

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Briq

  • Invoice capture and coding
  • WIP schedules
  • Cash flow forecasting
  • Cost at completion forecasting
  • Multi-entity consolidation
  • Overhead allocation
  • Workflow automation
  • Dashboards and reporting

Only in Whatagraph

  • Automated reporting
  • Multi-channel integration
  • Custom dashboards
  • Data visualization
  • PDF reports
  • Real-time updates
  • Historical tracking
  • Anomaly detection

What people use each for

The jobs each tool is most often brought in to do.

Briq

  • A contractor whose month-end close runs three weeks because WIP is rebuilt by hand in Excel every periodnot Whatagraph
  • A group with four operating companies on different chart-of-accounts structures that needs one consolidated margin viewnot Whatagraph
  • A specialty contractor processing thousands of supplier invoices a month that wants coding and approval automated rather than keyednot Whatagraph
  • A finance director who needs a defensible cost-at-completion forecast for a surety or lender rather than a project manager's estimatenot Whatagraph

Whatagraph

  • Automated client marketing reports for agenciesnot Briq
  • Blending data from multiple ad platforms into one dashboardnot Briq
  • White-labelled reporting under an agency's own brandingnot Briq

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Briq

  • Briq layers on top of an ERP rather than replacing it, so the total finance software bill goes up and the business case has to come from headcount or close-time savings that are hard to measure in advance.
  • The output is only as good as job cost coding in the underlying ledger, and contractors with inconsistent cost codes get faster visibility of a mess rather than a clean forecast.
  • No pricing is published and the contract is scoped by entities, modules and transaction volume, which makes budgeting impossible without a full discovery exercise.
  • Implementation is a data mapping project against systems such as Vista and Sage 300 that were not designed to be read this way, so go-live timelines run into months and depend on your own finance team's availability.
  • It targets mid-market and larger contractors; a firm with one entity and a competent controller in Excel will not recover the cost, and the product is oversized for smaller subcontractors.

Whatagraph

  • The entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • Only two plans exist and the Prime plan is custom priced with no published rate
  • Public API access, transfer to BigQuery and Looker, a custom report domain and premium integrations all require the Prime plan
  • Data sources are metered as credits at 1 credit per connected data account, so each additional ad account consumes quota
  • Extra credits can be bought only up to the next plan threshold, after which an upgrade is required
  • Moving to either the Max or Prime plan requires booking a call with sales rather than self-serve upgrade
  • The free trial is 14 days

Pricing, plan by plan

Briq

On request
  • Briq$undefined/year
    • Annual platform subscription
    • Scoped by modules, entities and transaction volume
    • Implementation and data mapping quoted separately

Whatagraph

Free
  • FreeFree
    • Up to 3 data sources
    • Basic dashboards
    • Daily updates
  • Starter$99/month
    • Up to 10 data sources
    • Advanced dashboards
    • Hourly updates
  • Professional$299/month
    • Unlimited data sources
    • Real-time updates
    • White-label

Which should you pick?

Choose Briq if

  • You need invoice capture and coding.
  • You also want wip schedules.
Briq review

Choose Whatagraph if

  • You need automated reporting.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want multi-channel integration.
Whatagraph review

Questions people ask

Is Briq or Whatagraph better?
Neither clearly leads. Briq starts at On request and Whatagraph at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Briq or Whatagraph?
Whatagraph has a free tier; the other does not. Paid plans start at On request for Briq and Free for Whatagraph.
Does Briq or Whatagraph run on more platforms?
Briq runs on Web. Whatagraph runs on Web, Mobile, Api.
Can I use Whatagraph for free?
Yes. Whatagraph has a free tier, so you can try it without paying. Briq starts at On request.
What is Briq best used for?
Briq is most often used for a contractor whose month-end close runs three weeks because wip is rebuilt by hand in excel every period, a group with four operating companies on different chart-of-accounts structures that needs one consolidated margin view, a specialty contractor processing thousands of supplier invoices a month that wants coding and approval automated rather than keyed, a finance director who needs a defensible cost-at-completion forecast for a surety or lender rather than a project manager's estimate. Of those, a contractor whose month-end close runs three weeks because wip is rebuilt by hand in excel every period and a group with four operating companies on different chart-of-accounts structures that needs one consolidated margin view are not what Whatagraph is typically brought in for.
What can Briq do that Whatagraph cannot?
Briq covers Invoice capture and coding, WIP schedules, Cash flow forecasting, Cost at completion forecasting. Whatagraph covers Automated reporting, Multi-channel integration, Custom dashboards, Data visualization.

Answered from the vendors’ own pages

Briq: Does Briq replace my construction accounting system?

No. It reads from Vista, Sage or similar and automates the reporting and forecasting layer above them. You keep the ERP.

Whatagraph: What is the starting price for Whatagraph's Max plan?

The Max plan starts at 699 euros per month when billed annually.

Source
Briq: What does it cost?

Briq does not publish pricing. Contracts are scoped by module, entity count and transaction volume and quoted annually.

Whatagraph: Do Whatagraph plans limit the number of users or reports?

No, both the Max and Prime plans include unlimited users and unlimited reports.

Source
Briq: How long does implementation take?

Expect months rather than weeks, because most of the work is mapping and cleaning job cost data from the existing ledger.

Whatagraph: What is a 'source credit' in Whatagraph pricing?

One source credit equals one connected data account. The Max plan starts with 50 source credits, and the Prime plan includes a custom amount based on needs.

Source
Briq: Is it useful for a single-entity contractor?

Less so. The strongest case is multi-entity consolidation and high invoice volume; a small contractor gets thinner returns.

Whatagraph: What's included in both Whatagraph plans?

Both Max and Prime plans include Whatagraph IQ with automated report creation, live chat support, EU data center access, and version history.

Source
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