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Software · head to head

Boulevard vs Clay

Boulevard logo

Boulevard

Software

Client experience platform for salons

From
$175/month
Rated
-
Full reviewWebsite
Clay logo

Clay

Software

Data platform for sales teams

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Boulevard pricing is charged per location, so a multi site business pays the full plan fee for each site; Clay two separate meters run at once, actions and data credits, and a plan can exhaust either independently
  • They diverge on capability: Boulevard covers Intelligent scheduling, Clay covers Data enrichment.

Where they differ

Only the attributes on which Boulevard and Clay actually diverge.

Attributes where Boulevard and Clay differ
AttributeBoulevardClay
Starting price$175/monthOn request
Pricing modelsubscriptionquote
PlatformsWeb, Ios, Android, ApiWeb
Founded20162021

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Boulevard

  • Intelligent scheduling
  • Client profiles
  • Point of sale
  • Inventory management
  • Staff management
  • Gift cards & packages
  • Two-way messaging
  • Business analytics

Only in Clay

  • Data enrichment
  • Contact management
  • Workflow automation
  • Integration
  • API access
  • Salesforce
  • HubSpot
  • Zapier

Both cover

  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Boulevard

  • Appointment booking and client management for salons, spas and medspasnot Clay
  • Running point of sale and card payments alongside schedulingnot Clay
  • Automated client messaging, intake forms and marketing campaignsnot Clay

Clay

  • Enriching prospect lists from multiple data providers in one tablenot Boulevard
  • Building automated outbound research and outreach workflowsnot Boulevard

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Boulevard

  • Pricing is charged per location, so a multi site business pays the full plan fee for each site
  • The Essentials plan caps the business at 5 professionals; unlimited professionals require the Premier plan
  • Text and email allowances are metered per plan, with email blasts charged at $0.01 each beyond the plan allocation
  • Forms cost from $65 per month per location unless you are on the top Prestige plan
  • QuickBooks integration is an add on at $45 per month per location
  • ePrescribe is $45 per prescriber on top of the plan
  • Enterprise pricing is by consultation with no published rate

Clay

  • Two separate meters run at once, actions and data credits, and a plan can exhaust either independently
  • Data credit overage is sold at a 30% premium over the plan rate, so exceeding the allowance costs more per unit than planning for it
  • The free plan allows 500 actions, 100 data credits and 200 rows per table
  • The entry paid plan starts at $167 a month, and both paid prices are starting figures rather than fixed
  • The free plan cannot buy overage at all, so hitting the limit stops work rather than billing for it

Pricing, plan by plan

Boulevard

$175/month
  • Essential$175/month
    • Appointment booking
    • Client management
    • Point of sale
  • Premier$325/month
    • Everything in Essential
    • Advanced booking
    • Marketing tools
  • Prestige$undefined/month
    • Everything in Premier
    • Multi-location
    • API access

Clay

On request
  • Pricing upon request$undefined/month
    • Data enrichment
    • Integration
    • Support

Which should you pick?

Choose Boulevard if

  • You need intelligent scheduling.
  • You work on Web, Ios, Android, Api.
  • You also want client profiles.
Boulevard review

Choose Clay if

  • You need data enrichment.
  • You also want contact management.
Clay review

Questions people ask

Is Boulevard or Clay better?
Neither clearly leads. Boulevard starts at $175/month and Clay at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Boulevard or Clay?
Boulevard starts at $175/month and Clay at On request.
Does Boulevard or Clay run on more platforms?
Boulevard runs on Web, Ios, Android, Api. Clay runs on Web.
What is Boulevard best used for?
Boulevard is most often used for appointment booking and client management for salons, spas and medspas, running point of sale and card payments alongside scheduling, automated client messaging, intake forms and marketing campaigns. Of those, appointment booking and client management for salons, spas and medspas and running point of sale and card payments alongside scheduling are not what Clay is typically brought in for.
What can Boulevard do that Clay cannot?
Boulevard covers Intelligent scheduling, Client profiles, Point of sale, Inventory management. Clay covers Data enrichment, Contact management, Workflow automation, Integration. Both handle Cloud deployment, Web support.
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