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Productivity · head to head

Bear vs HEY

Bear logo

Bear

Productivity

Markdown notes for Apple devices

From
Free
Rated
-
HEY logo

HEY

Productivity

Flat annual subscription email service from 37signals, with its own hey.com domain and a distinctive Screener

From
$99/year
Rated
-

The short version

  • Only Bear has a free tier, so it costs nothing to try first.
  • Each has a real cost: Bear built for Apple hardware only, with no Windows, Android or web client; HEY there is no free tier and no monthly billing option, so trying it beyond the trial means committing to a full year upfront.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Bear and HEY actually diverge.

Attributes where Bear and HEY differ
AttributeBearHEY
Starting priceFree$99/year
Pricing modelfreemiumPer user per month
Free tierYesNo
PlatformsWebMac, Windows, Web, iOS, Android

Identical on both: user rating (Not yet rated), category (Productivity).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bear

Nothing recorded that HEY does not also cover.

Only in HEY

  • The Screener
  • Imbox, Feed and Paper Trail
  • Reply Later stack
  • Focus and Reply mode
  • Screen sharing style clips
  • No tracking pixels

What people use each for

The jobs each tool is most often brought in to do.

Bear

  • Note-taking with document scanningnot HEY
  • Cross-device note synchronizationnot HEY

HEY

  • Someone who wants to replace Gmail or iCloud Mail entirely with an email service built around approving senders before they reach the inboxnot Bear
  • A user overwhelmed by newsletters and receipts who wants them automatically separated from person to person conversationnot Bear
  • A family that wants shared but individually addressed email under one annual plannot Bear
  • A small company wanting HEY for Work on its own domain with the Screener model for the whole teamnot Bear

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bear

  • Built for Apple hardware only, with no Windows, Android or web client
  • Free tier is limited to 3 themes, 1 app icon and restricted export formats; iCloud sync requires Bear Pro
  • Bear Pro is $2.99 per month or $29.99 per year after a 7 day free trial

HEY

  • There is no free tier and no monthly billing option, so trying it beyond the trial means committing to a full year upfront.
  • Adopting HEY means changing your actual email address, not just installing a new client, which is a bigger migration than switching apps on an existing address.
  • The Screener and categorisation model is a real departure from a standard inbox, and some users take time to adjust or find it gets in the way for high volume mail.
  • Short vanity addresses carry steep additional annual fees, up to 999 US dollars a year for a two character address.
  • It does not connect to or manage existing Gmail, Outlook or iCloud accounts, so it cannot be used as a general client the way Mimestream or Apple Mail can.

Pricing, plan by plan

Bear

Free
  • FreeFree
    • Local note access
    • Document scanning
    • PDF, image, text, markdown, HTML, DOCX, ePub export
  • Pro$2.99/month
    • All free features plus 28+ themes
    • 15 app icons
    • PDF and image search across notes
  • Pro$29.99/year
    • All free features plus 28+ themes
    • 15 app icons
    • PDF and image search across notes

HEY

$99/year
  • HEY for You$99/year
    • One hey.com email address
    • Screener, Imbox, Feed and Paper Trail
    • Billed annually only, no monthly option
  • HEY for Families$179/year
    • Covers up to five family members
    • Same features as HEY for You per member
  • HEY for Work$12/month
    • Per user, for organisations on a company domain
    • Admin controls for a team

Which should you pick?

Choose Bear if

  • You want to start without paying.

Choose HEY if

  • You need the screener.
  • You work on Mac, Windows, Web, iOS, Android.
  • You also want imbox, feed and paper trail.

Questions people ask

Is Bear or HEY better?
Neither clearly leads. Bear starts at Free and HEY at $99/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bear or HEY?
Bear has a free tier; the other does not. Paid plans start at Free for Bear and $99/year for HEY.
Does Bear or HEY run on more platforms?
Bear runs on Web. HEY runs on Mac, Windows, Web, iOS, Android.
Can I use Bear for free?
Yes. Bear has a free tier, so you can try it without paying. HEY starts at $99/year.
What is Bear best used for?
Bear is most often used for note-taking with document scanning, cross-device note synchronization. Of those, note-taking with document scanning and cross-device note synchronization are not what HEY is typically brought in for.
What can Bear do that HEY cannot?
HEY covers The Screener, Imbox, Feed and Paper Trail, Reply Later stack, Focus and Reply mode.

Answered from the vendors’ own pages

Bear: Does Bear offer a free plan?

Yes, Bear has a free plan with local note access, document scanning, and export to multiple formats, but without iCloud sync or PDF/image search.

Source
HEY: Can I use HEY with my existing Gmail address?

No. HEY provides its own hey.com email address; it is not a client layered over an existing Gmail or other account.

Bear: How much does Bear Pro cost?

Bear Pro is $2.99 per month or $29.99 per year. The yearly plan offers approximately 15% savings compared to monthly billing.

Source
HEY: Is there a free plan?

No. HEY offers a trial but bills annually only, with no free tier and no month to month option for individuals.

Bear: Is there a free trial for Bear Pro?

Yes, Bear Pro includes a 7-day free trial before charging begins.

Source
HEY: What is the Screener?

A feature that holds mail from any new sender until the user explicitly approves them, before it appears in the inbox at all.

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