Softwr

Productivity · head to head

Focusmate vs HEY

Focusmate logo

Focusmate

Productivity

Virtual co-working platform for accountability and productivity

From
Free
Rated
-
HEY logo

HEY

Productivity

Flat annual subscription email service from 37signals, with its own hey.com domain and a distinctive Screener

From
$99/year
Rated
-

The short version

  • Only Focusmate has a free tier, so it costs nothing to try first.
  • Each has a real cost: Focusmate the free plan caps sessions at 3 per week; HEY there is no free tier and no monthly billing option, so trying it beyond the trial means committing to a full year upfront.
  • They diverge on capability: Focusmate covers 25-minute work sessions, HEY covers The Screener.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Focusmate and HEY actually diverge.

Attributes where Focusmate and HEY differ
AttributeFocusmateHEY
Starting priceFree$99/year
Pricing modelfreemiumPer user per month
Free tierYesNo
PlatformsWeb, IOS, AndroidMac, Windows, Web, iOS, Android
Founded2017Unknown

Identical on both: user rating (Not yet rated), category (Productivity).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Focusmate

  • 25-minute work sessions
  • Partner matching
  • Video co-working
  • Goal setting and tracking
  • Session history
  • Reflection notes
  • Weekly sessions
  • Mobile-friendly

Only in HEY

  • The Screener
  • Imbox, Feed and Paper Trail
  • Reply Later stack
  • Focus and Reply mode
  • Screen sharing style clips
  • No tracking pixels

What people use each for

The jobs each tool is most often brought in to do.

Focusmate

  • Virtual co-working sessionsnot HEY
  • Accountability partnershipsnot HEY
  • Focus and productivitynot HEY

HEY

  • Someone who wants to replace Gmail or iCloud Mail entirely with an email service built around approving senders before they reach the inboxnot Focusmate
  • A user overwhelmed by newsletters and receipts who wants them automatically separated from person to person conversationnot Focusmate
  • A family that wants shared but individually addressed email under one annual plannot Focusmate
  • A small company wanting HEY for Work on its own domain with the Screener model for the whole teamnot Focusmate

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Focusmate

  • The free plan caps sessions at 3 per week
  • Unlimited sessions require the Plus plan at $8 per month billed annually or $12 per month billed monthly
  • The Business plan is priced by quote with no published rate

HEY

  • There is no free tier and no monthly billing option, so trying it beyond the trial means committing to a full year upfront.
  • Adopting HEY means changing your actual email address, not just installing a new client, which is a bigger migration than switching apps on an existing address.
  • The Screener and categorisation model is a real departure from a standard inbox, and some users take time to adjust or find it gets in the way for high volume mail.
  • Short vanity addresses carry steep additional annual fees, up to 999 US dollars a year for a two character address.
  • It does not connect to or manage existing Gmail, Outlook or iCloud accounts, so it cannot be used as a general client the way Mimestream or Apple Mail can.

Pricing, plan by plan

Focusmate

Free
  • FreeFree
    • 3 sessions per week
    • No credit card required
  • Plus$8/month
    • Unlimited sessions
  • Business$null/mo
    • For enterprises, small businesses, learning communities

HEY

$99/year
  • HEY for You$99/year
    • One hey.com email address
    • Screener, Imbox, Feed and Paper Trail
    • Billed annually only, no monthly option
  • HEY for Families$179/year
    • Covers up to five family members
    • Same features as HEY for You per member
  • HEY for Work$12/month
    • Per user, for organisations on a company domain
    • Admin controls for a team

Which should you pick?

Choose Focusmate if

  • You need 25-minute work sessions.
  • You want to start without paying.
  • You work on Web, IOS, Android.
  • You also want partner matching.

Choose HEY if

  • You need the screener.
  • You work on Mac, Windows, Web, iOS, Android.
  • You also want imbox, feed and paper trail.

Questions people ask

Is Focusmate or HEY better?
Neither clearly leads. Focusmate starts at Free and HEY at $99/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Focusmate or HEY?
Focusmate has a free tier; the other does not. Paid plans start at Free for Focusmate and $99/year for HEY.
Does Focusmate or HEY run on more platforms?
Focusmate runs on Web, IOS, Android. HEY runs on Mac, Windows, Web, iOS, Android.
Can I use Focusmate for free?
Yes. Focusmate has a free tier, so you can try it without paying. HEY starts at $99/year.
What is Focusmate best used for?
Focusmate is most often used for virtual co-working sessions, accountability partnerships, focus and productivity. Of those, virtual co-working sessions and accountability partnerships are not what HEY is typically brought in for.
What can Focusmate do that HEY cannot?
Focusmate covers 25-minute work sessions, Partner matching, Video co-working, Goal setting and tracking. HEY covers The Screener, Imbox, Feed and Paper Trail, Reply Later stack, Focus and Reply mode.

Answered from the vendors’ own pages

Focusmate: Does Focusmate offer a free plan?

Yes. Focusmate's free plan includes up to 3 sessions per week at no cost, with no credit card required. Session duration is approximately 25 minutes each. Upgrade to Plus to unlock unlimited sessions.

Source
HEY: Can I use HEY with my existing Gmail address?

No. HEY provides its own hey.com email address; it is not a client layered over an existing Gmail or other account.

Focusmate: What is the difference between Plus monthly and annual billing?

Focusmate Plus costs $12 per month when billed monthly, or $8 per month when billed annually. Annual billing provides a 33 percent discount compared to monthly billing.

Source
HEY: Is there a free plan?

No. HEY offers a trial but bills annually only, with no free tier and no month to month option for individuals.

Focusmate: What features are included in Focusmate Business?

Business is designed for enterprises, small businesses, and learning communities, but specific features and pricing are not listed publicly. Contact Focusmate directly for details on Business plan capabilities and costs.

Source
HEY: What is the Screener?

A feature that holds mail from any new sender until the user explicitly approves them, before it appears in the inbox at all.

Share

Related pages

Other head to heads