Software · head to head
AutoTrader vs Cox Automotive
C
Cox Automotive
Software
Comprehensive automotive technology platform
- From
- On request
- Rated
- -
The short version
- They diverge on capability: AutoTrader covers Vehicle listing, Cox Automotive covers Dealer management.
Where they differ
Only the attributes on which AutoTrader and Cox Automotive actually diverge.
| Attribute | AutoTrader | Cox Automotive |
|---|---|---|
| Starting price | $199/month | On request |
| Pricing model | subscription | quote |
| Platforms | Web, Mobile, App | Web, Mobile, Desktop |
| Founded | 1997 | 2014 |
Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in AutoTrader
- Vehicle listing
- Marketplace visibility
- Dealer profile
- Performance metrics
- Mobile optimization
- Photo gallery
- Video integration
- DMS platforms
Only in Cox Automotive
- Dealer management
- Digital retail
- Inventory showcase
- Customer portal
- Marketplace integration
- Financial services
- Reporting and analytics
- AutoTrader
Both cover
- Lead generation
- CRM systems
- SSL encryption
- Data protection
- Secure authentication
What people use each for
The jobs each tool is most often brought in to do.
AutoTrader
- Dealership Management
- Service Scheduling
- Inventory Management
- Sales Operations
- Customer Relationship
Cox Automotive
- Dealership Management
- Service Scheduling
- Inventory Management
- Sales Operations
- Customer Relationship
Both are used for dealership management, service scheduling, inventory management, sales operations, customer relationship, on those jobs the choice comes down to price and fit rather than capability.
Pricing, plan by plan
AutoTrader
$199/month- Starter$199/month
- Vehicle listings
- Basic lead management
- Dealer profile
- Professional$499/month
- Everything in Starter
- Advanced lead tools
- CRM integration
- Premium$899/month
- Everything in Professional
- Top placement
- Priority support
Cox Automotive
On request- Dealer.com Essentials$undefined/month
- Website hosting
- Inventory management
- Lead management
- Dealer.com Professional$undefined/month
- Everything in Essentials
- Advanced CRM
- Marketing automation
- Dealer.com Enterprise$undefined/month
- Everything in Professional
- Custom integrations
- API access
Which should you pick?
Choose AutoTrader if
- You need vehicle listing.
- You work on Web, Mobile, App.
- You also want marketplace visibility.
Choose Cox Automotive if
- You need dealer management.
- You work on Web, Mobile, Desktop.
- You also want digital retail.
Questions people ask
- Is AutoTrader or Cox Automotive better?
- Neither clearly leads. AutoTrader starts at $199/month and Cox Automotive at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, AutoTrader or Cox Automotive?
- AutoTrader starts at $199/month and Cox Automotive at On request.
- Does AutoTrader or Cox Automotive run on more platforms?
- AutoTrader runs on Web, Mobile, App. Cox Automotive runs on Web, Mobile, Desktop.
- What is AutoTrader best used for?
- AutoTrader is most often used for dealership management, service scheduling, inventory management, sales operations.
- What can AutoTrader do that Cox Automotive cannot?
- AutoTrader covers Vehicle listing, Marketplace visibility, Dealer profile, Performance metrics. Cox Automotive covers Dealer management, Digital retail, Inventory showcase, Customer portal. Both handle Lead generation, CRM systems, SSL encryption, Data protection.