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Software · head to head

Automate.io vs Gusto

Automate.io logo

Automate.io

Software

Connect and automate your cloud applications

From
Free
Rated
-
Full reviewWebsite
Gusto logo

Gusto

Software

The people platform for small businesses

From
$49/month
Rated
-
Full reviewWebsite

The short version

  • Only Automate.io has a free tier, so it costs nothing to try first.
  • Each has a real cost: Automate.io no longer exists as a product. automate.io redirects to notion.com, which acquired the company and wound the integration service down; Gusto customer service can be slow and unresponsive to issues
  • They diverge on capability: Automate.io covers Multi-step automations, Gusto covers Automated payroll.

Where they differ

Only the attributes on which Automate.io and Gusto actually diverge.

Attributes where Automate.io and Gusto differ
AttributeAutomate.ioGusto
Starting priceFree$49/month
Pricing modelusage-basedUnknown
Free tierYesNo
PlatformsWeb, MobileWeb
Founded20142011

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Automate.io

  • Multi-step automations
  • Conditional logic
  • Data mapping
  • Error handling
  • Scheduling
  • Webhooks
  • API integrations
  • 500+ apps

Only in Gusto

  • Automated payroll
  • Tax filing
  • Benefits administration
  • Time tracking
  • Employee onboarding
  • HR compliance
  • Workers' comp
  • 401(k) management

Both cover

  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Automate.io

  • Workflow Automationnot Gusto
  • Data Integrationnot Gusto
  • Process Automationnot Gusto
  • App Integrationnot Gusto
  • API Connectivitynot Gusto

Gusto

  • Payroll processingnot Automate.io
  • Benefits administrationnot Automate.io
  • Tax compliancenot Automate.io
  • Employee onboardingnot Automate.io
  • Time trackingnot Automate.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Automate.io

  • No longer exists as a product. automate.io redirects to notion.com, which acquired the company and wound the integration service down
  • Existing automations were not portable to Notion, so users had to rebuild elsewhere

Gusto

  • Customer service can be slow and unresponsive to issues
  • Weak reporting capabilities, cannot export data to spreadsheets for analysis
  • Support staff lacks deep payroll expertise and knowledge
  • Rehired employees do not have settings reset, causing manual cleanup work
  • City tax handling requires additional monitoring and monitoring
  • Onboarding can have issues with bank account verification and tax registration

Pricing, plan by plan

Automate.io

Free
  • FreeFree
    • 250 tasks/month
    • 2 automations
  • Starter$15/month
    • 5000 tasks/month
    • Unlimited automations
    • Email support
  • Professional$50/month
    • Unlimited tasks
    • Priority support
    • Advanced features

Gusto

$49/month

No published plan breakdown. See the Gusto review.

Which should you pick?

Choose Automate.io if

  • You need multi-step automations.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want conditional logic.
Automate.io review

Choose Gusto if

  • You need automated payroll.
  • You also want tax filing.
Gusto review

Questions people ask

Is Automate.io or Gusto better?
Neither clearly leads. Automate.io starts at Free and Gusto at $49/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Automate.io or Gusto?
Automate.io has a free tier; the other does not. Paid plans start at Free for Automate.io and $49/month for Gusto.
Does Automate.io or Gusto run on more platforms?
Automate.io runs on Web, Mobile. Gusto runs on Web.
Can I use Automate.io for free?
Yes. Automate.io has a free tier, so you can try it without paying. Gusto starts at $49/month.
What is Automate.io best used for?
Automate.io is most often used for workflow automation, data integration, process automation, app integration. Of those, workflow automation and data integration are not what Gusto is typically brought in for.
What can Automate.io do that Gusto cannot?
Automate.io covers Multi-step automations, Conditional logic, Data mapping, Error handling. Gusto covers Automated payroll, Tax filing, Benefits administration, Time tracking. Both handle Slack.

Answered from the vendors’ own pages

Gusto: What is Gusto's starting price?

Gusto starts at $49 per month plus $6 per person. The company also offers a Contractor-only plan for $35 per month plus $6 per contractor.

Source
Gusto: Does Gusto include unlimited payroll runs?

Yes, all Gusto plans include unlimited payroll runs at no extra charge, including off-cycle payrolls.

Source
Gusto: What core features are included in Gusto?

All plans include payroll processing, tax administration, digital onboarding, benefits enrollment, time tracking, performance management, and next-day direct deposit for most plans.

Source
Gusto: Does Gusto support integrations?

Yes, Gusto integrates with accounting software, applicant tracking systems, benefits providers, time-tracking tools, and other business platforms to reduce data entry.

Source
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