All industries · head to head
Automate.io vs Loom

Automate.io
All industries
Connect and automate your cloud applications
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Automate.io no longer exists as a product. automate.io redirects to notion.com, which acquired the company and wound the integration service down; Loom free tier capped at 25 total videos with 5-minute maximum recording length per video
- They diverge on capability: Automate.io covers Multi-step automations, Loom covers Screen & camera recording.
Where they differ
Only the attributes on which Automate.io and Loom actually diverge.
| Attribute | Automate.io | Loom |
|---|---|---|
| Pricing model | usage-based | freemium |
| Platforms | Web, Mobile | Web |
| Category | Unknown | All industries |
| Founded | 2014 | 2015 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Automate.io
- Multi-step automations
- Conditional logic
- Data mapping
- Error handling
- Scheduling
- Webhooks
- API integrations
- 500+ apps
Only in Loom
- Screen & camera recording
- Instant sharing
- Video editing
- Viewer analytics
- Comments & reactions
- Transcription
- Custom CTAs
- Drawing tools
Both cover
- Slack
What people use each for
The jobs each tool is most often brought in to do.
Automate.io
- Workflow Automationnot Loom
- Data Integrationnot Loom
- Process Automationnot Loom
- App Integrationnot Loom
- API Connectivitynot Loom
Loom
- Asynchronous video communication and screen recordingnot Automate.io
- Product demonstrations and tutorialsnot Automate.io
- Meeting transcription and documentationnot Automate.io
- Team communication and knowledge sharingnot Automate.io
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Automate.io
- No longer exists as a product. automate.io redirects to notion.com, which acquired the company and wound the integration service down
- Existing automations were not portable to Notion, so users had to rebuild elsewhere
Loom
- Free tier capped at 25 total videos with 5-minute maximum recording length per video
- Free tier limited to 50 workspace members
- AI features (auto-meeting recaps, auto-notes, auto-editing) only available on paid Business+AI and Enterprise tiers
- Video branding (Loom logo) appears on free and Business plan videos; only removed on Business+AI tier
Pricing, plan by plan
Automate.io
Free- FreeFree
- 250 tasks/month
- 2 automations
- Starter$15/month
- 5000 tasks/month
- Unlimited automations
- Email support
- Professional$50/month
- Unlimited tasks
- Priority support
- Advanced features
Loom
FreeNo published plan breakdown. See the Loom review.
Which should you pick?
Choose Automate.io if
- You need multi-step automations.
- You want to start without paying.
- You work on Web, Mobile.
- You also want conditional logic.
Choose Loom if
- You need screen & camera recording.
- You want to start without paying.
- You also want instant sharing.
Questions people ask
- Is Automate.io or Loom better?
- Neither clearly leads. Automate.io starts at Free and Loom at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Automate.io or Loom?
- Automate.io starts at Free and Loom at Free.
- Does Automate.io or Loom run on more platforms?
- Automate.io runs on Web, Mobile. Loom runs on Web.
- Can I use Automate.io for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Automate.io best used for?
- Automate.io is most often used for workflow automation, data integration, process automation, app integration. Of those, workflow automation and data integration are not what Loom is typically brought in for.
- What can Automate.io do that Loom cannot?
- Automate.io covers Multi-step automations, Conditional logic, Data mapping, Error handling. Loom covers Screen & camera recording, Instant sharing, Video editing, Viewer analytics. Both handle Slack.
Related pages
More on Automate.io
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