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Software · head to head

Attribution vs Mouseflow

A

Attribution

Software

First-party data marketing attribution platform

From
$2000/month
Rated
-
Full reviewWebsite
Mouseflow logo

Mouseflow

Software

Session replay and heatmaps

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Mouseflow has a free tier, so it costs nothing to try first.
  • They diverge on capability: Attribution covers First-party data attribution, Mouseflow covers Session Replay.

Where they differ

Only the attributes on which Attribution and Mouseflow actually diverge.

Attributes where Attribution and Mouseflow differ
AttributeAttributionMouseflow
Starting price$2000/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWeb, Mobile, ApiWeb
Founded20202009

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Attribution

  • First-party data attribution
  • Multi-touch attribution
  • Privacy-compliant tracking
  • Real-time insights
  • Conversion tracking
  • Channel attribution
  • Custom reporting
  • API access

Only in Mouseflow

  • Session Replay
  • 6 Types of Heatmaps
  • Funnels
  • Form Analytics
  • User Feedback
  • Google Analytics
  • Segment
  • Zendesk

Both cover

  • HubSpot
  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Attribution

  • Marketing attributionnot Mouseflow
  • ROI trackingnot Mouseflow
  • Privacy-compliant trackingnot Mouseflow
  • First-party datanot Mouseflow

Mouseflow

  • Session replay to watch how visitors use a pagenot Attribution
  • Click, scroll and geographic heatmapsnot Attribution
  • Conversion funnel and form analyticsnot Attribution
  • Friction detection on problem pagesnot Attribution
  • On-site feedback surveysnot Attribution

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Attribution

Nothing recorded yet. See the Attribution review.

Mouseflow

  • The free plan is 500 sessions a month, one website and one month of data retention
  • Data retention is tiered, from 1 month on free to 12 months on Premium at $319 a month
  • Essential at $25 a month covers a single website project
  • SSO, custom privacy settings and priority support are on the higher tiers only
  • The 14 day money-back guarantee applies to annual subscriptions and excludes Enterprise

Pricing, plan by plan

Attribution

$2000/month
  • Starter$2000/month
    • Up to 5 channels
    • Basic attribution
    • Monthly reports
  • Professional$5000/month
    • Unlimited channels
    • Advanced attribution
    • Weekly reports
  • Enterprise$undefined/month
    • Custom implementation
    • Real-time attribution
    • Dedicated support

Mouseflow

Free

No published plan breakdown. See the Mouseflow review.

Which should you pick?

Choose Attribution if

  • You need first-party data attribution.
  • You work on Web, Mobile, Api.
  • You also want multi-touch attribution.
Attribution review

Choose Mouseflow if

  • You need session replay.
  • You want to start without paying.
  • You also want 6 types of heatmaps.
Mouseflow review

Questions people ask

Is Attribution or Mouseflow better?
Neither clearly leads. Attribution starts at $2000/month and Mouseflow at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Attribution or Mouseflow?
Mouseflow has a free tier; the other does not. Paid plans start at $2000/month for Attribution and Free for Mouseflow.
Does Attribution or Mouseflow run on more platforms?
Attribution runs on Web, Mobile, Api. Mouseflow runs on Web.
Can I use Mouseflow for free?
Yes. Mouseflow has a free tier, so you can try it without paying. Attribution starts at $2000/month.
What is Attribution best used for?
Attribution is most often used for marketing attribution, roi tracking, privacy-compliant tracking, first-party data. Of those, marketing attribution and roi tracking are not what Mouseflow is typically brought in for.
What can Attribution do that Mouseflow cannot?
Attribution covers First-party data attribution, Multi-touch attribution, Privacy-compliant tracking, Real-time insights. Mouseflow covers Session Replay, 6 Types of Heatmaps, Funnels, Form Analytics. Both handle HubSpot, Salesforce.
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Related pages

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