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Sales Enablement · head to head

Arrows vs Claap

Arrows logo

Arrows

Sales Enablement

AI agents that run a deal playbook and keep quiet pipeline moving, integrated with HubSpot and Salesforce

From
On request
Rated
-
Full reviewWebsite
Claap logo

Claap

Sales Enablement

Meeting recorder and AI notetaker that writes back to the CRM and gives free seats to people who only need to watch

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Claap has a free tier, so it costs nothing to try first.
  • Each has a real cost: Arrows the product has repositioned from HubSpot customer onboarding to AI-driven deal execution, so buyers acting on older recommendations may find the capability they were promised is no longer the focus of the roadmap.; Claap conversation intelligence depth, coaching analytics and forecasting are thinner than at the large United States revenue intelligence platforms, so a team wanting deal risk scoring will find the analysis shallow.
  • They diverge on capability: Arrows covers Deal gameplan, Claap covers Meeting recording.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Arrows and Claap actually diverge.

Attributes where Arrows and Claap differ
AttributeArrowsClaap
Starting priceOn requestFree
Pricing modelquotePer contributor licence per month
Free tierNoYes
PlatformsWebWeb, macOS, Windows, Chrome extension

Identical on both: user rating (Not yet rated), category (Sales Enablement).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Arrows

  • Deal gameplan
  • Playbook definition
  • Rep workspace
  • Follow-through automation
  • CRM write-back
  • Research and preparation
  • Stakeholder tracking
  • Shared customer plans

Only in Claap

  • Meeting recording
  • AI notes and summaries
  • CRM auto-complete
  • Free viewer and guest seats
  • Async video
  • Sales coaching
  • Deal collaboration spaces
  • Agent gallery

What people use each for

The jobs each tool is most often brought in to do.

Arrows

  • A HubSpot-centred sales team whose deal records go stale because reps update the CRM only when a manager asksnot Claap
  • A sales organisation where a consistent playbook exists on paper but nobody applies it below the top five deals in each pipelinenot Claap
  • A company where deals go quiet for weeks and nobody notices until the close date slips, wanting the follow-up to happen without a rep rememberingnot Claap
  • A revenue leader onboarding new account executives who need the playbook applied to their pipeline from day one rather than learned over two quartersnot Claap

Claap

  • A twenty person revenue team where only eight people run customer calls and the rest just need to watch, making per-seat pricing wastefulnot Arrows
  • A European sales organisation that needs call recording with EU data handling and multilingual transcriptionnot Arrows
  • A sales manager who wants CRM fields populated from calls instead of chasing reps for notes every Fridaynot Arrows
  • A distributed team replacing status meetings with recorded async video updates alongside the customer call librarynot Arrows

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Arrows

  • The product has repositioned from HubSpot customer onboarding to AI-driven deal execution, so buyers acting on older recommendations may find the capability they were promised is no longer the focus of the roadmap.
  • Pricing is not published and is scoped per engagement, so there is no benchmark, no self-serve entry, and two comparable buyers can be quoted materially different figures for the same product.
  • A scoping session is required before you get a number at all, which lengthens evaluation and makes it impossible to sanity-check budget before committing sales cycle time.
  • It depends on the CRM holding accurate deal and contact data; teams whose HubSpot or Salesforce hygiene is already poor get agents acting confidently on wrong information.
  • It is a small vendor in a category being entered by both CRM incumbents and well-funded agent startups, so betting a core sales workflow on it carries real continuity risk over a multi-year horizon.

Claap

  • Conversation intelligence depth, coaching analytics and forecasting are thinner than at the large United States revenue intelligence platforms, so a team wanting deal risk scoring will find the analysis shallow.
  • The most useful capabilities including CRM auto-complete and coaching sit on the Pro tier at roughly three times the Starter price, so the cheap entry point is not the price most teams end up paying.
  • Advertised rates are annual billing; monthly billing costs materially more, and the published figures do not make that obvious at first glance.
  • The integration catalogue is smaller than the incumbents, so a team running a less common CRM or sales engagement tool may have to fall back on manual export.
  • As a smaller European vendor it carries fewer enterprise security and compliance references, which slows or blocks procurement at large regulated buyers.

Pricing, plan by plan

Arrows

On request
  • Arrows$undefined/year
    • Deal gameplans and playbook execution
    • Rep workspace
    • Automated follow-through and CRM updates

Claap

Free
  • BasicFree
    • Ten videos per user
    • Three hundred minutes total
    • Free contributor and guest access
  • Starter$8/month
    • Billed yearly
    • AI meeting notes
    • Unlimited recording for the licensed contributor
  • Pro$24/month
    • Billed yearly
    • CRM auto-complete
    • Sales coaching and scorecards
  • Business and Enterprise$undefined/month
    • Advanced security and administration
    • Custom agent automations
    • Dedicated support

Which should you pick?

Choose Arrows if

  • You need deal gameplan.
  • You also want playbook definition.
Arrows review

Choose Claap if

  • You need meeting recording.
  • You want to start without paying.
  • You work on Web, macOS, Windows, Chrome extension.
  • You also want ai notes and summaries.
Claap review

Questions people ask

Is Arrows or Claap better?
Neither clearly leads. Arrows starts at On request and Claap at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Arrows or Claap?
Claap has a free tier; the other does not. Paid plans start at On request for Arrows and Free for Claap.
Does Arrows or Claap run on more platforms?
Arrows runs on Web. Claap runs on Web, macOS, Windows, Chrome extension.
Can I use Claap for free?
Yes. Claap has a free tier, so you can try it without paying. Arrows starts at On request.
What is Arrows best used for?
Arrows is most often used for a hubspot-centred sales team whose deal records go stale because reps update the crm only when a manager asks, a sales organisation where a consistent playbook exists on paper but nobody applies it below the top five deals in each pipeline, a company where deals go quiet for weeks and nobody notices until the close date slips, wanting the follow-up to happen without a rep remembering, a revenue leader onboarding new account executives who need the playbook applied to their pipeline from day one rather than learned over two quarters. Of those, a hubspot-centred sales team whose deal records go stale because reps update the crm only when a manager asks and a sales organisation where a consistent playbook exists on paper but nobody applies it below the top five deals in each pipeline are not what Claap is typically brought in for.
What can Arrows do that Claap cannot?
Arrows covers Deal gameplan, Playbook definition, Rep workspace, Follow-through automation. Claap covers Meeting recording, AI notes and summaries, CRM auto-complete, Free viewer and guest seats.

Answered from the vendors’ own pages

Arrows: Is Arrows still a customer onboarding tool?

It is now positioned around AI-driven deal execution rather than post-sale onboarding. Confirm with the vendor that the onboarding plans you want are still sold as you expect.

Claap: Why is Claap cheaper than per-seat competitors?

Because viewers and guests are free. You pay only for contributors who record, which suits teams where most people just consume recordings.

Arrows: Do I need HubSpot?

HubSpot is the deepest integration and its historic home, but Salesforce is supported. It is a layer over a CRM, not a CRM replacement.

Claap: What does it cost?

Starter at around eight euros per licence a month and Pro at around twenty four euros, both billed yearly, plus a free Basic tier and quoted Business and Enterprise plans.

Arrows: How is it priced?

By scope of work and deal coverage, not per seat. The vendor runs a scoping session before proposing a figure, and nothing is published.

Claap: Does it write to the CRM?

Yes, CRM auto-complete populates deal fields from the call, but it is a Pro tier feature rather than being available on Starter.

Arrows: Does it replace my CRM?

No. It writes back into HubSpot or Salesforce and gives reps a workspace so they spend less time in the CRM interface.

Claap: Is it suitable for enterprise?

It fits small and mid sized revenue teams best. Large regulated buyers will find fewer compliance references than at the established United States vendors.

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