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CRM · head to head

Apptivo vs Monday Sales CRM

Apptivo logo

Apptivo

CRM

A bundle of around fifty business apps sold on one per-user subscription

From
On request
Rated
-
Full reviewWebsite
Monday Sales CRM logo

Monday Sales CRM

Remote Work

Sales management and CRM platform

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Apptivo the tiers gate the number of apps rather than only the depth, so a business that buys Lite at 15 US dollars because of the CRM and later needs an app in the 46-app Premium set faces a 67 per cent per-seat increase to unlock it.; Monday Sales CRM every CRM plan carries a 3 seat minimum, so a solo user or a pair still pay for three
  • They diverge on capability: Apptivo covers CRM core, Monday Sales CRM covers Deal management.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Apptivo and Monday Sales CRM actually diverge.

Attributes where Apptivo and Monday Sales CRM differ
AttributeApptivoMonday Sales CRM
Pricing modelPer user per monthsubscription
PlatformsWeb, iOS, AndroidWeb, Mobile iOS, Mobile Android
CategoryCRMRemote Work
FoundedUnknown2012

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apptivo

  • CRM core
  • Invoicing and estimates
  • Project management
  • Field service
  • Help desk
  • Procurement and inventory
  • Custom apps and fields
  • Workflow automation

Only in Monday Sales CRM

  • Deal management
  • Lead tracking
  • Pipeline
  • Automations
  • Reporting
  • Slack
  • Zapier
  • Google Drive

What people use each for

The jobs each tool is most often brought in to do.

Apptivo

  • A ten-person consultancy that wants CRM, project timesheets and invoicing on one subscription instead of stitching three tools togethernot Monday Sales CRM
  • A distributor needing quotes, purchase orders and stock levels against the same customer record without an integration projectnot Monday Sales CRM
  • A service business replacing a spreadsheet-driven help desk that also wants the ticket history visible on the sales contactnot Monday Sales CRM
  • A business already paying separately for CRM, invoicing and project tools that wants to cut vendor count and consolidate billingnot Monday Sales CRM

Monday Sales CRM

  • Sales pipeline and contact management on the monday platformnot Apptivo
  • Tracking deals and automating sales follow upnot Apptivo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apptivo

  • The tiers gate the number of apps rather than only the depth, so a business that buys Lite at 15 US dollars because of the CRM and later needs an app in the 46-app Premium set faces a 67 per cent per-seat increase to unlock it.
  • Workflow automation is capped at 25 rules on both Lite and Premium, which is low for any business automating more than a basic sales process, and lifting it means jumping to Ultimate at 40 US dollars.
  • Each app is shallower than the dedicated product it replaces, so teams that outgrow one module end up buying a specialist tool anyway and lose the single-record advantage that justified the suite.
  • There is no free tier, only a 30-day trial, so evaluating the breadth properly against real data requires paying or rushing the trial window.
  • The interface is dense and inconsistent between apps because they were built over many years, which lengthens onboarding and produces persistent user complaints in teams that are not technically confident.

Monday Sales CRM

  • Every CRM plan carries a 3 seat minimum, so a solo user or a pair still pay for three
  • Automation actions are metered monthly, at 250 on Standard against 25,000 on Pro, a hundredfold gap between adjacent tiers
  • The CRM is priced above the general Work Management product at the same tier, at 12 EUR against 9 EUR per seat on Basic
  • Published rates require annual billing, with monthly costing more
  • The Ultimate tier is custom priced

Pricing, plan by plan

Apptivo

On request
  • Lite$15/month
    • 18 apps
    • 100 custom fields per app
    • 25 workflows
  • Premium$25/month
    • 46 apps
    • 250 custom fields per app
    • 25 workflows
  • Ultimate$40/month
    • All apps
    • 350 custom fields per app
    • 150 workflows
  • Enterprise$undefined/month
    • 500 custom fields per app
    • 300 workflows
    • 100 custom dashboards

Monday Sales CRM

On request
  • Sales$15/month
    • Up to 5 users
    • Sales features
    • Automations
  • Sales+$35/month
    • Unlimited users
    • Advanced features
    • API access

Which should you pick?

Choose Apptivo if

  • You need crm core.
  • You work on Web, iOS, Android.
  • You also want invoicing and estimates.
Apptivo review

Choose Monday Sales CRM if

  • You need deal management.
  • You work on Web, Mobile iOS, Mobile Android.
  • You also want lead tracking.
Monday Sales CRM review

Questions people ask

Is Apptivo or Monday Sales CRM better?
Neither clearly leads. Apptivo starts at On request and Monday Sales CRM at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apptivo or Monday Sales CRM?
Apptivo starts at On request and Monday Sales CRM at On request.
Does Apptivo or Monday Sales CRM run on more platforms?
Apptivo runs on Web, iOS, Android. Monday Sales CRM runs on Web, Mobile iOS, Mobile Android.
What is Apptivo best used for?
Apptivo is most often used for a ten-person consultancy that wants crm, project timesheets and invoicing on one subscription instead of stitching three tools together, a distributor needing quotes, purchase orders and stock levels against the same customer record without an integration project, a service business replacing a spreadsheet-driven help desk that also wants the ticket history visible on the sales contact, a business already paying separately for crm, invoicing and project tools that wants to cut vendor count and consolidate billing. Of those, a ten-person consultancy that wants crm, project timesheets and invoicing on one subscription instead of stitching three tools together and a distributor needing quotes, purchase orders and stock levels against the same customer record without an integration project are not what Monday Sales CRM is typically brought in for.
What can Apptivo do that Monday Sales CRM cannot?
Apptivo covers CRM core, Invoicing and estimates, Project management, Field service. Monday Sales CRM covers Deal management, Lead tracking, Pipeline, Automations.

Answered from the vendors’ own pages

Apptivo: Does Apptivo have a free plan?

No. There is a 30-day free trial; the cheapest ongoing plan is Lite at 15 US dollars per user per month billed annually.

Apptivo: What is the real difference between Lite and Premium?

Mostly app count and dashboards: Lite opens 18 apps, Premium opens 46 with custom dashboards. Check which specific app you need before choosing on price.

Apptivo: Is monthly billing more expensive?

Yes, by roughly a third. Lite is 15 annually versus 20 monthly, Premium 25 versus 30, Ultimate 40 versus 50.

Apptivo: Are all fifty apps really included?

Only on the top tiers. The lower tiers include a subset, and the app list per tier is the thing to verify before buying.

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