Software · head to head
AnyTrack vs Awin
The short version
- Each has a real cost: AnyTrack the free plan covers 5,000 sessions a month, one website, one ad platform and one conversion source; Awin pricing not published, available by quote only
- They diverge on capability: AnyTrack covers Automatic conversion sync, Awin covers Global publisher network.
Where they differ
Only the attributes on which AnyTrack and Awin actually diverge.
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in AnyTrack
- Automatic conversion sync
- Cross-platform tracking
- Real-time data
- Attribution modeling
- API access
- Google Analytics
- Facebook Ads
- Google Ads
Only in Awin
- Global publisher network
- Cross-device tracking
- Payment processing
- Compliance tools
- Publisher recruitment
- Shopify
- Magento
- WooCommerce
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
AnyTrack
- Attributing conversions back to ad platformsnot Awin
- Server-side conversion tracking for affiliate and ecommercenot Awin
- Syncing conversion data into Meta, Google and TikToknot Awin
- Tracking multiple sites from one account on the higher tiersnot Awin
Awin
- Affiliate network for content creators and publishersnot AnyTrack
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
AnyTrack
- The free plan covers 5,000 sessions a month, one website, one ad platform and one conversion source
- Metered on tracked sessions, so a traffic spike raises the bill regardless of conversions
- The jump from free to Starter is $100 a month
- Overage runs at $0.40 per 1,000 sessions, falling to $0.20 at volume
- Website counts are capped by tier, at 3 on Personal and 10 on Advance
Awin
- Pricing not published, available by quote only
- Commission structure and payment thresholds not disclosed
Pricing, plan by plan
AnyTrack
Free- FreeFree
- 5,000 sessions
- Basic integrations
- Community support
Awin
FreeNo published plan breakdown. See the Awin review.
Which should you pick?
Choose AnyTrack if
- You need automatic conversion sync.
- You want to start without paying.
- You also want cross-platform tracking.
Choose Awin if
- You need global publisher network.
- You want to start without paying.
- You work on Web, Mobile.
- You also want cross-device tracking.
Questions people ask
- Is AnyTrack or Awin better?
- Neither clearly leads. AnyTrack starts at Free and Awin at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, AnyTrack or Awin?
- AnyTrack starts at Free and Awin at Free.
- Does AnyTrack or Awin run on more platforms?
- AnyTrack runs on Web. Awin runs on Web, Mobile.
- Can I use AnyTrack for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is AnyTrack best used for?
- AnyTrack is most often used for attributing conversions back to ad platforms, server-side conversion tracking for affiliate and ecommerce, syncing conversion data into meta, google and tiktok, tracking multiple sites from one account on the higher tiers. Of those, attributing conversions back to ad platforms and server-side conversion tracking for affiliate and ecommerce are not what Awin is typically brought in for.
- What can AnyTrack do that Awin cannot?
- AnyTrack covers Automatic conversion sync, Cross-platform tracking, Real-time data, Attribution modeling. Awin covers Global publisher network, Cross-device tracking, Payment processing, Compliance tools. Both handle Web support.