Affiliate Marketing · head to head
AnyTrack vs GrowSurf
AnyTrack
Affiliate Marketing
Conversion tracking for affiliate marketers
- From
- Free
- Rated
- -
The short version
- Each has a real cost: AnyTrack the free plan covers 5,000 sessions a month, one website, one ad platform and one conversion source; GrowSurf startup tier limited to 1 referral program
- They diverge on capability: AnyTrack covers Automatic conversion sync, GrowSurf covers Referral tracking.
Where they differ
Only the attributes on which AnyTrack and GrowSurf actually diverge.
Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Affiliate Marketing).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in AnyTrack
- Automatic conversion sync
- Cross-platform tracking
- Real-time data
- Attribution modeling
- API access
- Google Analytics
- Facebook Ads
- Google Ads
Only in GrowSurf
- Referral tracking
- Automated rewards
- Fraud detection
- Custom branding
- Developer API
- HubSpot
- Salesforce
- Intercom
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
AnyTrack
- Attributing conversions back to ad platformsnot GrowSurf
- Server-side conversion tracking for affiliate and ecommercenot GrowSurf
- Syncing conversion data into Meta, Google and TikToknot GrowSurf
- Tracking multiple sites from one account on the higher tiersnot GrowSurf
GrowSurf
- Launching customer referral programs without engineering overheadnot AnyTrack
- White-label referral systems matching brand appearancenot AnyTrack
- AI-powered reward suggestions and promotional copy generationnot AnyTrack
- Integrations with Zapier, Stripe, HubSpot, Slack, PayPal, Salesforcenot AnyTrack
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
AnyTrack
- The free plan covers 5,000 sessions a month, one website, one ad platform and one conversion source
- Metered on tracked sessions, so a traffic spike raises the bill regardless of conversions
- The jump from free to Starter is $100 a month
- Overage runs at $0.40 per 1,000 sessions, falling to $0.20 at volume
- Website counts are capped by tier, at 3 on Personal and 10 on Advance
GrowSurf
- Startup tier limited to 1 referral program
- Startup and Business tiers include only email support, not real-time
- Requires upgrade to Business tier for custom referral portal domain
- Custom tier requires 25,000+ participants and quote-based pricing
Pricing, plan by plan
AnyTrack
Free- FreeFree
- 5,000 sessions
- Basic integrations
- Community support
GrowSurf
FreeNo published plan breakdown. See the GrowSurf review.
Which should you pick?
Choose AnyTrack if
- You need automatic conversion sync.
- You want to start without paying.
- You also want cross-platform tracking.
Choose GrowSurf if
- You need referral tracking.
- You want to start without paying.
- You also want automated rewards.
Questions people ask
- Is AnyTrack or GrowSurf better?
- Neither clearly leads. AnyTrack starts at Free and GrowSurf at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, AnyTrack or GrowSurf?
- AnyTrack starts at Free and GrowSurf at Free.
- Does AnyTrack or GrowSurf run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- Can I use AnyTrack for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is AnyTrack best used for?
- AnyTrack is most often used for attributing conversions back to ad platforms, server-side conversion tracking for affiliate and ecommerce, syncing conversion data into meta, google and tiktok, tracking multiple sites from one account on the higher tiers. Of those, attributing conversions back to ad platforms and server-side conversion tracking for affiliate and ecommerce are not what GrowSurf is typically brought in for.
- What can AnyTrack do that GrowSurf cannot?
- AnyTrack covers Automatic conversion sync, Cross-platform tracking, Real-time data, Attribution modeling. GrowSurf covers Referral tracking, Automated rewards, Fraud detection, Custom branding. Both handle Web support.