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SEO · head to head

AnswerThePublic vs Frase

AnswerThePublic logo

AnswerThePublic

SEO

Keyword and content ideation tool that visualizes search questions and phrases

From
$20/month
Rated
-
Full reviewWebsite
Frase logo

Frase

SEO

AI content optimization and research tool for briefs, drafts, and SEO audits

From
$49/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: AnswerThePublic credit-based limits on projects and articles mean heavy users need the higher-priced Growth or Business tiers.; Frase the entry-level Starter plan is capped at a single seat and site, which limits it to solo users rather than small teams.
  • They diverge on capability: AnswerThePublic covers Search listening visualizations, Frase covers Content briefs and outlines.
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which AnswerThePublic and Frase actually diverge.

Attributes where AnswerThePublic and Frase differ
AttributeAnswerThePublicFrase
Starting price$20/month$49/month

Identical on both: pricing model (subscription), free tier (No), platforms (web), user rating (Not yet rated), category (SEO).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AnswerThePublic

  • Search listening visualizations
  • AI content drafting
  • Content scheduling
  • Plagiarism detection
  • WordPress publishing
  • Custom writing styles

Only in Frase

  • Content briefs and outlines
  • AI article drafting
  • Content Guard monitoring
  • Content audits
  • CMS publishing
  • Internal linking suggestions

What people use each for

The jobs each tool is most often brought in to do.

AnswerThePublic

  • Finding long-tail question keywords for blog topicsnot Frase
  • Building FAQ content from real search queriesnot Frase
  • PR and content teams brainstorming article anglesnot Frase
  • Identifying content gaps around a seed topicnot Frase

Frase

  • Building SEO content briefs from competitor researchnot AnswerThePublic
  • Drafting articles with AI assisted by SERP datanot AnswerThePublic
  • Monitoring published content for ranking drops via Content Guardnot AnswerThePublic
  • Auditing existing site content at scalenot AnswerThePublic

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AnswerThePublic

  • Credit-based limits on projects and articles mean heavy users need the higher-priced Growth or Business tiers.
  • Question-mining approach is narrower than full-suite SEO content tools that also grade content against SERP competitors.
  • Article and content-creation features are relatively new additions layered onto a keyword-visualization tool, so depth may lag dedicated writing platforms.

Frase

  • The entry-level Starter plan is capped at a single seat and site, which limits it to solo users rather than small teams.
  • Overage charges apply per extra article or audit page once monthly plan limits are exceeded on Professional and Scale.
  • Free trial features are limited to Professional-tier functionality for 7 days rather than reflecting the full product.

Pricing, plan by plan

AnswerThePublic

$20/month
  • Starter$20/month
    • 2 projects
    • 60 monthly credits
    • 6 articles/month
  • Growth$99/month
    • 4 projects
    • 350 monthly credits
    • 35 articles/month
  • Business$199/month
    • 8 projects
    • 800 monthly credits
    • 80 articles/month

Frase

$49/month
  • Starter$49/month
    • 1 seat, 1 site
    • 10 articles/month
    • 50 audit pages/month
  • Professional$129/month
    • 3 seats, 5 sites
    • 40 articles/month
    • 250 audit pages/month
  • Scale$299/month
    • 5 seats, 10 domains
    • 100 articles/month
    • 1,000 audit pages/month
  • Enterprise$undefined/month
    • White-label portals
    • SSO/SAML
    • Dedicated account manager

Which should you pick?

Choose AnswerThePublic if

  • You need search listening visualizations.
  • You work on web.
  • You also want ai content drafting.
AnswerThePublic review

Choose Frase if

  • You need content briefs and outlines.
  • You work on web.
  • You also want ai article drafting.
Frase review

Questions people ask

Is AnswerThePublic or Frase better?
Neither clearly leads. AnswerThePublic starts at $20/month and Frase at $49/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AnswerThePublic or Frase?
AnswerThePublic starts at $20/month and Frase at $49/month.
Does AnswerThePublic or Frase run on more platforms?
Both run on web, so platform support will not decide this one for you.
What is AnswerThePublic best used for?
AnswerThePublic is most often used for finding long-tail question keywords for blog topics, building faq content from real search queries, pr and content teams brainstorming article angles, identifying content gaps around a seed topic. Of those, finding long-tail question keywords for blog topics and building faq content from real search queries are not what Frase is typically brought in for.
What can AnswerThePublic do that Frase cannot?
AnswerThePublic covers Search listening visualizations, AI content drafting, Content scheduling, Plagiarism detection. Frase covers Content briefs and outlines, AI article drafting, Content Guard monitoring, Content audits.

Answered from the vendors’ own pages

AnswerThePublic: What does AnswerThePublic cost?

Plans run Starter at $20/month, Growth at $99/month, and Business at $199/month, each with monthly credits, project limits, and an article-generation cap; annual and lifetime options are also offered.

Source
Frase: What does Frase cost?

Plans run Starter at $49/month, Professional at $129/month, and Scale at $299/month billed monthly, with cheaper annual rates and a custom Enterprise tier.

Source
AnswerThePublic: Is there a free plan?

No free tier is listed; all plans are paid, with Starter as the entry-level option at $20/month or a $99 lifetime option.

Source
Frase: Is there a free trial?

Frase offers a 7-day trial with Professional-level features and no credit card required.

Source
AnswerThePublic: What does AnswerThePublic integrate with?

All plans include WordPress publishing so finished articles can be pushed directly to a connected WordPress site.

Source
Frase: What happens if I exceed my plan's usage limits?

Professional and Scale plans support optional pay-as-you-go overages, disabled by default, charged per extra article or audit page beyond the monthly cap.

Source
Frase: What does Frase integrate with?

Frase publishes content to WordPress, Webflow, Sanity, and Wix, or can host pages directly via its own FraseCMS.

Source
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