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Software · head to head

Amplitude vs Sketch

Amplitude logo

Amplitude

Software

The digital analytics platform to understand your users

From
Free
Rated
-
Sketch logo

Sketch

Software

The digital design toolkit

From
$12/month
Rated
-

The short version

  • Only Amplitude has a free tier, so it costs nothing to try first.
  • Each has a real cost: Amplitude metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow; Sketch macOS-only for editing, blocking Windows and Linux users from accessing design features
  • They diverge on capability: Amplitude covers Event tracking, Sketch covers Vector editing.

Where they differ

Only the attributes on which Amplitude and Sketch actually diverge.

Attributes where Amplitude and Sketch differ
AttributeAmplitudeSketch
Starting priceFree$12/month
Free tierYesNo
PlatformsWeb, Ios, Android, ApimacOS, Web, iOS, iPad
Founded20122010

Identical on both: pricing model (Unknown), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amplitude

  • Event tracking
  • User segmentation
  • Funnel analysis
  • Retention analysis
  • Cohort analysis
  • A/B testing
  • Revenue analytics
  • Predictive analytics

Only in Sketch

  • Vector editing
  • Symbols & components
  • Prototyping
  • Real-time collaboration
  • Developer handoff
  • Plugins ecosystem
  • Cloud sync
  • Version history

Both cover

  • Encryption

What people use each for

The jobs each tool is most often brought in to do.

Amplitude

  • User behavior analysisnot Sketch
  • Feature adoption trackingnot Sketch
  • Conversion rate optimizationnot Sketch
  • Customer journey mappingnot Sketch
  • Retention improvementnot Sketch

Sketch

  • UI designnot Amplitude
  • Mobile app designnot Amplitude
  • Web designnot Amplitude
  • Design systemsnot Amplitude
  • Prototypingnot Amplitude

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amplitude

  • Metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow
  • The free plan covers 2M events a month
  • The Plus plan scales to 70M events, above which pricing is custom
  • Growth and Enterprise pricing is not published

Sketch

  • macOS-only for editing, blocking Windows and Linux users from accessing design features
  • Real-time collaboration feels less seamless than Figma with occasional sync delays
  • Limited built-in image editing capabilities, requiring external software for bitmap work
  • Subscription required for cloud features and collaboration, losing access if subscription lapses

Pricing, plan by plan

Amplitude

Free
  • StarterFree
    • 2 million events per month
  • Plus$49/month
    • $0.049 per MTU
    • Up to 300k MTUs
    • Advanced analytics
  • GrowthFree
    • Causal insights
    • Feature experimentation
    • Real-time streaming
  • EnterpriseFree
    • Cross-product analysis
    • Advanced permissions
    • Dedicated account manager

Sketch

$12/month
  • Standard$12/month
    • Real-time collaboration
    • Unlimited documents
    • Unlimited free viewers
  • Professional$24/month
    • Everything in Standard
    • Single Sign-On (SSO)
    • Project archiving
  • Enterprise$44/month
    • Everything in Professional
    • SCIM provisioning
    • BYOK encryption
  • Mac-only License$120/perpetual
    • Native Mac app
    • Offline access
    • Local file saving

Which should you pick?

Choose Amplitude if

  • You need event tracking.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want user segmentation.

Choose Sketch if

  • You need vector editing.
  • You work on macOS, Web, iOS, iPad.
  • You also want symbols & components.

Questions people ask

Is Amplitude or Sketch better?
Neither clearly leads. Amplitude starts at Free and Sketch at $12/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amplitude or Sketch?
Amplitude has a free tier; the other does not. Paid plans start at Free for Amplitude and $12/month for Sketch.
Does Amplitude or Sketch run on more platforms?
Amplitude runs on Web, Ios, Android, Api. Sketch runs on macOS, Web, iOS, iPad.
Can I use Amplitude for free?
Yes. Amplitude has a free tier, so you can try it without paying. Sketch starts at $12/month.
What is Amplitude best used for?
Amplitude is most often used for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping. Of those, user behavior analysis and feature adoption tracking are not what Sketch is typically brought in for.
What can Amplitude do that Sketch cannot?
Amplitude covers Event tracking, User segmentation, Funnel analysis, Retention analysis. Sketch covers Vector editing, Symbols & components, Prototyping, Real-time collaboration. Both handle Encryption.

Answered from the vendors’ own pages

Amplitude: Does Amplitude have a free plan?

Yes, Amplitude offers a free Starter plan with 2 million events per month and access to the entire platform including analytics, session replay, and experimentation features.

Source
Sketch: Is Sketch available for Windows or Linux?

No. Sketch is macOS-only for the design and prototyping features. Web and mobile apps provide viewing and collaboration, but editing requires macOS 14.0 or later.

Source
Amplitude: What is Amplitude's pricing based on?

Amplitude's pricing is based on the number of monthly tracked users (MTUs), data volume, and advanced features selected. The Plus plan starts at $49 per month with a rate of $0.049 per MTU.

Source
Sketch: Does Sketch offer a free trial?

Yes. Sketch provides a 30-day free trial with no credit card required. You can also purchase a one-time Mac-only license for $120 per seat instead of subscribing.

Source
Amplitude: What analytics features does every Amplitude plan include?

Every plan includes access to the full platform: analytics, session replay, feature experimentation, web experimentation, guides and surveys, activation, and AI tools like AI Feedback and AI Assistant.

Source
Sketch: What collaboration features does Sketch include?

Sketch supports real-time collaboration, unlimited document sharing, unlimited viewers, and version history on all paid subscription plans (Standard $12/month, Professional $24/month, Enterprise $44/month).

Source
Sketch: Can I use Sketch offline?

Yes. The one-time Mac-only license ($120) allows you to use Sketch offline and save files locally, but it excludes cloud collaboration and iOS previewing features.

Source

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