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Software · head to head

Amazon Lex vs Kustomer

Amazon Lex logo

Amazon Lex

Software

AWS conversational AI service

From
$0.00075/per text request
Rated
-
Full reviewWebsite
Kustomer logo

Kustomer

Software

The future of customer service

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Amazon Lex pay-as-you-go model with no standard free tier, only AWS free credits for new customers (6 months, $200 limit); Kustomer pricing not published; requires customised sales assessment and quote for exact costs
  • They diverge on capability: Amazon Lex covers Speech recognition, Kustomer covers Unified customer view.

Where they differ

Only the attributes on which Amazon Lex and Kustomer actually diverge.

Attributes where Amazon Lex and Kustomer differ
AttributeAmazon LexKustomer
Starting price$0.00075/per text requestOn request
Pricing modelusage-basedquote
PlatformsWeb, AWS CloudWeb, Cloud
Founded20062015

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amazon Lex

  • Speech recognition
  • Natural language understanding
  • Voice and text
  • Lambda integration
  • AWS services
  • Lambda
  • DynamoDB
  • SNS

Only in Kustomer

  • Unified customer view
  • AI automation
  • Omnichannel
  • Workflow automation
  • Knowledge base
  • Analytics
  • Shopify
  • Magento

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Amazon Lex

  • Building conversational chatbots leveraging Alexa deep learning enginenot Kustomer
  • Voice and text-based NLU applications requiring automatic speech recognitionnot Kustomer
  • Custom conversational interfaces integrated into existing applicationsnot Kustomer

Kustomer

  • Large B2C and B2B organisations managing 600+ customer support interactions across omnichannel platformsnot Amazon Lex
  • Retail, financial services, travel and hospitality sectors requiring integrated AI-powered supportnot Amazon Lex
  • Enterprises seeking customer 360 views and advanced workflow automationnot Amazon Lex

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amazon Lex

  • Pay-as-you-go model with no standard free tier, only AWS free credits for new customers (6 months, $200 limit)
  • Speech requests cost $0.004 each, text requests $0.00075 each, training costs $0.50 per minute
  • Variable costs can accumulate quickly for high-volume applications

Kustomer

  • Pricing not published; requires customised sales assessment and quote for exact costs
  • Voice (call), SMS, and WhatsApp support operate on separate pay-as-you-go pricing models
  • Customisation-based pricing structure means no transparent cost comparison with competitors

Pricing, plan by plan

Amazon Lex

$0.00075/per text request

No published plan breakdown. See the Amazon Lex review.

Kustomer

On request

No published plan breakdown. See the Kustomer review.

Which should you pick?

Choose Amazon Lex if

  • You need speech recognition.
  • You work on Web, AWS Cloud.
  • You also want natural language understanding.
Amazon Lex review

Choose Kustomer if

  • You need unified customer view.
  • You work on Web, Cloud.
  • You also want ai automation.
Kustomer review

Questions people ask

Is Amazon Lex or Kustomer better?
Neither clearly leads. Amazon Lex starts at $0.00075/per text request and Kustomer at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amazon Lex or Kustomer?
Amazon Lex starts at $0.00075/per text request and Kustomer at On request.
Does Amazon Lex or Kustomer run on more platforms?
Amazon Lex runs on Web, AWS Cloud. Kustomer runs on Web, Cloud.
What is Amazon Lex best used for?
Amazon Lex is most often used for building conversational chatbots leveraging alexa deep learning engine, voice and text-based nlu applications requiring automatic speech recognition, custom conversational interfaces integrated into existing applications. Of those, building conversational chatbots leveraging alexa deep learning engine and voice and text-based nlu applications requiring automatic speech recognition are not what Kustomer is typically brought in for.
What can Amazon Lex do that Kustomer cannot?
Amazon Lex covers Speech recognition, Natural language understanding, Voice and text, Lambda integration. Kustomer covers Unified customer view, AI automation, Omnichannel, Workflow automation. Both handle Web support.
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Related pages

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