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Software · head to head

ActiveCampaign vs Flock

ActiveCampaign logo

ActiveCampaign

Software

CRM, marketing automation, and sales platform

From
Free
Rated
-
Full reviewWebsite
Flock logo

Flock

Software

Organized team communication platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: ActiveCampaign starter tier capped at 5 automation actions per automation; unlimited actions require Plus tier or higher; Flock the Starter plan only makes the most recent 10,000 messages searchable and caps public channels at 10
  • They diverge on capability: ActiveCampaign covers Contact management, Flock covers Team chat.

Where they differ

Only the attributes on which ActiveCampaign and Flock actually diverge.

Attributes where ActiveCampaign and Flock differ
AttributeActiveCampaignFlock
PlatformsCloud-based SaaSWeb, Windows, Macos, Ios, Android
Founded20032014

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ActiveCampaign

  • Contact management
  • Sales pipeline
  • Marketing automation
  • Email marketing
  • Customer service
  • Reporting
  • Automation
  • Salesforce

Only in Flock

  • Team chat
  • Channels
  • Threads
  • File sharing
  • Polls
  • Integrations
  • Mobile apps
  • GitHub

Both cover

  • Zapier
  • Slack
  • SOC2
  • GDPR
  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

ActiveCampaign

  • Businesses automating cross-channel campaigns (email, SMS, WhatsApp)not Flock
  • Marketing teams needing AI-driven lead scoring and automationnot Flock

Flock

  • Team messaging with channels, direct messages and file sharingnot ActiveCampaign
  • Running polls, to-dos and reminders inside a chat workspacenot ActiveCampaign
  • Video conferencing and screen sharing for small teamsnot ActiveCampaign

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ActiveCampaign

  • Starter tier capped at 5 automation actions per automation; unlimited actions require Plus tier or higher
  • Active Intelligence (AI features) limited or excluded in Starter and Plus tiers; Advanced Intelligence only available in Pro and Enterprise
  • SSO and advanced CRM integrations only available in Pro and Enterprise tiers
  • Multiple users scaling limited: Starter allows 1 user, Plus allows 3, Enterprise allows 5 users

Flock

  • The Starter plan only makes the most recent 10,000 messages searchable and caps public channels at 10
  • Starter storage is 5 GB for the entire team, against 10 GB per member on Pro and 20 GB per member on Enterprise
  • Starter allows a single team admin and a single approved domain
  • Group video calls and screen sharing require the Pro plan; Starter is limited to 1-1 video calls
  • Group video calls are capped at 20 participants even on Enterprise
  • Single Sign-On and Active Directory sync are Enterprise only
  • Enterprise is quote only, with no published rate, and is positioned for organisations with 100 or more members
  • Unlimited auto-join and announcement channels require Enterprise; Starter and Pro get one of each

Pricing, plan by plan

ActiveCampaign

Free

No published plan breakdown. See the ActiveCampaign review.

Flock

Free
  • FreeFree
    • Unlimited chats
    • Channels
    • File sharing
  • Pro$5/month
    • Everything in Free
    • Advanced search
    • API access

Which should you pick?

Choose ActiveCampaign if

  • You need contact management.
  • You want to start without paying.
  • You work on Cloud-based SaaS.
  • You also want sales pipeline.
ActiveCampaign review

Choose Flock if

  • You need team chat.
  • You want to start without paying.
  • You work on Web, Windows, Macos, Ios, Android.
  • You also want channels.
Flock review

Questions people ask

Is ActiveCampaign or Flock better?
Neither clearly leads. ActiveCampaign starts at Free and Flock at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ActiveCampaign or Flock?
ActiveCampaign starts at Free and Flock at Free.
Does ActiveCampaign or Flock run on more platforms?
ActiveCampaign runs on Cloud-based SaaS. Flock runs on Web, Windows, Macos, Ios, Android.
Can I use ActiveCampaign for free?
Both have a free tier, so you can try either at no cost before committing.
What is ActiveCampaign best used for?
ActiveCampaign is most often used for businesses automating cross-channel campaigns (email, sms, whatsapp), marketing teams needing ai-driven lead scoring and automation. Of those, businesses automating cross-channel campaigns (email, sms, whatsapp) and marketing teams needing ai-driven lead scoring and automation are not what Flock is typically brought in for.
What can ActiveCampaign do that Flock cannot?
ActiveCampaign covers Contact management, Sales pipeline, Marketing automation, Email marketing. Flock covers Team chat, Channels, Threads, File sharing. Both handle Zapier, Slack, SOC2, GDPR.
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Related pages

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