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Filmora

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As of 29 August 2026, Filmora has a free plan and paid plans start at $49.99/year. Wondershare's video editor for desktop and mobile, sold as an annual subscription or a one-time perpetual license per platform. Softwr lists it under Video Production.

Overview

What Filmora does

Wondershare's video editor for desktop and mobile, sold as an annual subscription or a one-time perpetual license per platform.

What people use it for

  • Create short-form social media videos for Instagram Reels YouTube Shorts
  • Generate videos from text prompts using Veo 3.1 AI
  • Produce professional marketing videos and product demonstrations
  • Edit multi-camera footage with simultaneous perspectives
  • Transform long videos into short vertical clips automatically

The honest half

Where it falls short

Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Filmora.

  • Free version adds watermarks to all exported files
  • Perpetual licenses do not include upgrades to future major versions
  • Basic plan limited to 1 GB cloud storage versus 10 GB in Advanced
  • Basic plan lacks AI features available in Advanced tier

Cross-shopped

What people choose instead of Filmora

Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.

Pricing

What Filmora costs

Taken from the vendor's own pricing page. Prices move, so check before you buy.

Free

Free

  • Full editing access
  • Watermarked exports

Basic

$49.99 /yr

  • Watermark-free export
  • 1GB cloud storage
  • Entry-level editing

Advanced

$59.99 /yr

  • 1000 AI credits monthly
  • 10GB cloud storage
  • All Basic features
  • Advanced editing

Perpetual

$79.99 /one-time

  • Perpetual Filmora 15 updates
  • 1000 one-time AI credits

Answered, with sources

Questions people ask

Each answer names the page it came from, so you can check it rather than take our word for it.

Does Filmora offer a free version?

Filmora offers a free version but adds watermarks to all exported files. Watermarks are removed only through paid subscription or perpetual license plans.

Source
What's the difference between annual subscription and perpetual license?

Annual subscriptions include continuous updates and upgrades to new major versions with AI credits renewed monthly. Perpetual licenses are one-time purchases that receive updates only within the current major version; future major version upgrades cost extra.

Source
Is there a refund policy for Filmora?

All Filmora plans include a 30-day money-back guarantee for customers unsatisfied with their purchase.

Source
Do I need separate licenses for Windows and Mac?

Annual subscription plans support both Windows and Mac under one license. Perpetual licenses are platform-specific and require separate purchases for Windows and Mac.

Source
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Softwr does not host reviews and shows no star rating for Filmora, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.

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