Is Filmora or Ray32 better?

Neither clearly leads. Filmora starts at Free and Ray32 at $9.9/one-time, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Filmora or Ray32?

Filmora has a free tier; the other does not. Paid plans start at Free for Filmora and $9.9/one-time for Ray32.

Does Filmora or Ray32 run on more platforms?

Both run on Web, so platform support will not decide this one for you.

Can I use Filmora for free?

Yes. Filmora has a free tier, so you can try it without paying. Ray32 starts at $9.9/one-time.

What is Filmora best used for?

Filmora is most often used for create short-form social media videos for instagram reels youtube shorts, generate videos from text prompts using veo 3.1 ai, produce professional marketing videos and product demonstrations, edit multi-camera footage with simultaneous perspectives. Of those, create short-form social media videos for instagram reels youtube shorts and generate videos from text prompts using veo 3.1 ai are not what Ray32 is typically brought in for.

What can Filmora do that Ray32 cannot?

Ray32 covers Text-to-video, Image-to-video, Video edit, Reframing without cropping.

Video Production · head to head

Filmora vs Ray32

Filmora

Video Production

Edit faster, smarter and easier

From: Free
Rated: -

Full review Website

Ray32

Video Production

Third-party web access to Luma's Ray 3.2 video model

From: $9.9/one-time
Rated: -

Full review Website

The short version

Only Filmora has a free tier, so it costs nothing to try first.
Each has a real cost: Filmora free version adds watermarks to all exported files; Ray32 it is not Luma's own product. The model, its capabilities and its future are Luma's, and this site states it has no affiliation with them, so anything that changes upstream changes here without notice.
Prices and features above were last checked on 17 September 2026.

Where they differ

Only the attributes on which Filmora and Ray32 actually diverge.

Attributes where Filmora and Ray32 differ
Attribute	Filmora	Ray32
Starting price	Free	$9.9/one-time
Pricing model	freemium	one-time
Free tier	Yes	No

Identical on both: platforms (Web), user rating (Not yet rated), category (Video Production).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Filmora

Nothing recorded that Ray32 does not also cover.

Only in Ray32

Text-to-video
Image-to-video
Video edit
Reframing without cropping
16-bit HDR and EXR export
Prepaid credits, no subscription

What people use each for

The jobs each tool is most often brought in to do.

Filmora

Create short-form social media videos for Instagram Reels YouTube Shortsnot Ray32
Generate videos from text prompts using Veo 3.1 AInot Ray32
Produce professional marketing videos and product demonstrationsnot Ray32
Edit multi-camera footage with simultaneous perspectivesnot Ray32
Transform long videos into short vertical clips automaticallynot Ray32

Ray32

Trying Ray 3.2 without committing to a Luma subscriptionnot Filmora
Generating short cinematic clips from a written promptnot Filmora
Animating a single reference image into a moving shotnot Filmora
Reframing an existing clip for another aspect rationot Filmora
Producing HDR or EXR output for a grading pipelinenot Filmora

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Filmora

Free version adds watermarks to all exported files
Perpetual licenses do not include upgrades to future major versions
Basic plan limited to 1 GB cloud storage versus 10 GB in Advanced
Basic plan lacks AI features available in Advanced tier

Ray32

It is not Luma's own product. The model, its capabilities and its future are Luma's, and this site states it has no affiliation with them, so anything that changes upstream changes here without notice.
No operator is disclosed. There is no company name, address or team anywhere on the site, only a support email, which is a poor basis for a commercial relationship involving prepaid money.
No free credits. Both comparable wrapper services and Luma itself give you something to try; here the cheapest way to see any output is $9.90.
Prepaid credits are money held by a vendor you cannot identify, and nothing on the site describes what happens to an unused balance if it stops operating.
Clips are 5 or 10 seconds on generation, so anything longer is an editing job assembled from pieces rather than a single output.

Pricing, plan by plan

Filmora

Free

FreeFree
- Full editing access
- Watermarked exports
Basic$49.99/year
- Watermark-free export
- 1GB cloud storage
- Entry-level editing
Advanced$59.99/year
- 1000 AI credits monthly
- 10GB cloud storage
- All Basic features
Perpetual$79.99/one-time
- Perpetual Filmora 15 updates
- 1000 one-time AI credits

Ray32

$9.9/one-time

Starter$9.9/one-time
- 160 credits
- Commercial usage rights
- Credits never expire
Pro$29.9/one-time
- 580 credits
- Commercial usage rights
- Credits never expire
Scale$49.9/one-time
- 1,100 credits
- Commercial usage rights
- Credits never expire
Max$99.9/one-time
- 3,330 credits
- Commercial usage rights
- Credits never expire

Which should you pick?

Choose Filmora if

You want to start without paying.

Filmora review

Choose Ray32 if

You need text-to-video.
You also want image-to-video.

Ray32 review

Questions people ask

Is Filmora or Ray32 better?: Neither clearly leads. Filmora starts at Free and Ray32 at $9.9/one-time, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Filmora or Ray32?: Filmora has a free tier; the other does not. Paid plans start at Free for Filmora and $9.9/one-time for Ray32.
Does Filmora or Ray32 run on more platforms?: Both run on Web, so platform support will not decide this one for you.
Can I use Filmora for free?: Yes. Filmora has a free tier, so you can try it without paying. Ray32 starts at $9.9/one-time.
What is Filmora best used for?: Filmora is most often used for create short-form social media videos for instagram reels youtube shorts, generate videos from text prompts using veo 3.1 ai, produce professional marketing videos and product demonstrations, edit multi-camera footage with simultaneous perspectives. Of those, create short-form social media videos for instagram reels youtube shorts and generate videos from text prompts using veo 3.1 ai are not what Ray32 is typically brought in for.
What can Filmora do that Ray32 cannot?: Ray32 covers Text-to-video, Image-to-video, Video edit, Reframing without cropping.

Answered from the vendors’ own pages

Filmora: Does Filmora offer a free version?

Filmora offers a free version but adds watermarks to all exported files. Watermarks are removed only through paid subscription or perpetual license plans.

Source

Ray32: Is Ray32 the official Ray 3.2 site?

No. Ray 3.2 is made by Luma AI, and Ray32's own footer states it "is an independent third-party Ray 3.2 AI Video Generator tool and is not affiliated with, endorsed by, or officially associated with Luma AI, Inc." Luma's own platform is listed separately in this catalogue.

Source

Filmora: What's the difference between annual subscription and perpetual license?

Annual subscriptions include continuous updates and upgrades to new major versions with AI credits renewed monthly. Perpetual licenses are one-time purchases that receive updates only within the current major version; future major version upgrades cost extra.

Source

Ray32: What does Ray32 cost?

One-off credit packs: $9.90 for 160 credits, $29.90 for 580, $49.90 for 1,100 and $99.90 for 3,330. There is no subscription and the site states credits never expire.

Source

Filmora: Is there a refund policy for Filmora?

All Filmora plans include a 30-day money-back guarantee for customers unsatisfied with their purchase.

Source

Ray32: How many credits does a video use?

It is priced per second and rises with resolution. Text and image-to-video cost 4 credits a second at 540p, 9 at 720p and 18 at 1080p. Editing is 6, 10 or 19 a second and reframing 3, 5 or 16. So a ten-second 1080p clip is about 180 credits, which is more than the $9.90 pack holds.

Source

Filmora: Do I need separate licenses for Windows and Mac?

Annual subscription plans support both Windows and Mac under one license. Perpetual licenses are platform-specific and require separate purchases for Windows and Mac.

Source

Ray32: How long can the videos be?

Five or ten seconds for text and image-to-video. Video editing accepts clips up to 20 seconds and reframing accepts sources up to 12.

Source

Ray32: Can the output be used commercially?

The site lists commercial usage rights on every credit pack. Because the model is Luma's rather than theirs, anyone relying on this for client work should also read Luma's own terms.

Source

Ray32: Is there a free trial?

No free credits are offered. The cheapest way to generate anything is the $9.90 Starter pack.

Source

Filmora vs Ray32

Filmora

Ray32

The short version

Where they differ

What each one covers

Only in Filmora

Only in Ray32

What people use each for

Filmora

Ray32

Where each one falls short

Filmora

Ray32

Pricing, plan by plan

Filmora

Ray32

Which should you pick?

Choose Filmora if

Choose Ray32 if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Filmora

More on Ray32

Keep looking

Other head to heads